For this year's International Women's Day, organic feminine care brand Rael is teaming up with Happy Period — an empowering social movement organization, to offer support for homeless women. The partnership will provide underprivileged individuals in Los Angeles with menstruation products.
For each purchased product on GetRael.com in the month of March, the women-owned business will give one period product to a homeless person in need. There are no limitations on the type of product and the initative includes the donation of the brand's "best-selling 100% certified organic pads, liners, tampons, feminine wash, and wipes."
In addition, Rael and Happy Period have extended their initiative to issue support for homeless women throughout the year with a series of period kit hand-out activations.