As part of its commitment to sustainability, YSL unveiled a refreshed Yves Saint Laurent Or Rouge range. This new skincare line from the French luxury house features products like the Or Rouge Rich Crème Refill, which makes it easy for consumers to make the most of the original Or Rouge Crème Riche or even the Red Gold La Crème Fine packaging that they have already purchased.
The refillable and recyclable packaging design takes the form of a pod-like insert that can be added to the original cream packaging. The refill pod has a textured cap and a brushed gold finish that is just as luxurious as the original packaging.
In the Skincare Premium Refillable category of the 2019 PCD Paris Awards, the 50-milliliter On Rouge packaging by YSL received recognition.