Omnicos' Beauty Mask Stones Pret-A-Porter sets itself apart as a solid face mask solution that provides two benefits with a single container. The gem-like products are offered in different tones, each of which serves a different function for the face—while the black stones in the shape of hearts provide a purifying action, the triangular white pieces are beneficial for enriching the skin with hydration. In the Cosmopack Awards 2019, which recognizes innovation, Omnicos' Beauty Mask Stones Pret-A-Porter was recognized as a winner in the Skincare Formula category.
Across the world of skincare and beauty products, brands and consumers are turning their attention to solid products that are easily transported, just as easily applied to the face, as well as helpful for reducing the risks of spills and messes.
Key Themes Behind This Trend
- Solid Face Masks
- The rise of solid face masks creates opportunities for eco-friendly and travel-friendly skincare solutions.
- Multi-functional Beauty Products
- The trend towards multi-functional beauty products opens up possibilities for new combinations of beneficial ingredients in one packaging.
- Gemstone-inspired Skincare
- The emergence of gemstone-inspired skincare products provides unique marketing opportunities and differentiation for beauty brands.
Where This Applies
- Skincare
- The skincare industry can explore the development of more innovative and convenient solid face mask products.
- Beauty Products
- Beauty product companies can tap into the multi-functional beauty trend and offer more products that can serve multiple beauty needs in one packaging.
- Jewelry
- Jewelry companies can leverage the trend towards gemstone-inspired skincare and create product lines that combine both beauty and fashion accessory concepts.
