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AI Concept Cars
AI Concept Cars
Toyota's LQ Car Creates an Emotional Bond with Its Driver
At the Tokyo Auto Show, Toyota will be sharing the design for its concept LQ car, which is not just autonomous but powered by artificial intelligence to support highly personalized driving... MORE
Leather-Lined Durable Boots
Leather-Lined Durable Boots
Aimé Leon Dore and PAraboot Recreate the Avoriaz Boot Model
Streetwear brand Aimé Leon Dore works in collaboration with French footwear label Paraboot on a new and updated iteration of the Avoriaz silhouette. The footwear design receives a Goodyear welting... MORE
90s Rebellious Platform Boots
90s Rebellious Platform Boots
Dr. Martens Drops a Dolls Kill Collaboration Full of Rugged Designs
Dr. Martens is launching a Dolls Kill collaboration that features the highest soles to date for the rugged footwear label. This time, it works together with the US retail brand to capture rebellious... MORE
Autumnally Shaded Sneakers
Autumnally Shaded Sneakers
The Y-3 Kaiwa Sneaker Boasts a Bold Pumpkin-Like Color Scheme
The Y-3 Kaiwa sneakers have been updated by the designer to offer fashion-forward consumers with a stylishly seasonal footwear option that’s vibrantly ready for cooler temperatures. The... MORE
Military-Grade Layering Garments
Military-Grade Layering Garments
The Polartec Military Issue Collection is Made in the USA
The Polartec Military Issue Collection is a new range of garments from the brand that will offer consumers a military-grade option to choose when looking to prepare themselves for the impending... MORE
Executive-Grade Suitcases
Executive-Grade Suitcases
The Victorinox Connex Frequent Flyer Hardside is Swiss-Engineered
The Victorinox Connex Frequent Flyer Hardside suitcase is an ultra-durable luggage solution for professionals and avid travelers alike that will offer them the perfect way to keep essentials stowed... MORE
Meta Seasonal Seed Snacks
Meta Seasonal Seed Snacks
The Trader Joe’s Pumpkin Spiced Pumpkin Seeds are Seasonally Scrumptious
The Trader Joe’s Pumpkin Spiced Pumpkin Seeds are a meta seasonal snack variety that aims to deliver a burst of familiar autumnal flavor for fans of the namesake spice blend to enjoy. The snack... MORE
Cheesy Pasta-Topped Burgers
Cheesy Pasta-Topped Burgers
Ruby Tuesday's New Mac ’N Cheeseburger Combines Two Dishes into One
This fall, Ruby Tuesday is giving you a way to indulge in two of your favorite comfort foods at once with its new Mac ’n Cheeseburger. Launched as part of the chain’s Classic Twists lineup,... MORE
Faux Play
Gamified apps test people's understanding of the "fake news" epidemic
Trend–Apps that give consumers the opportunity to better detect "fake news" are on the rise. As the epidemic of fake news becomes a growing concern, particularly in politics, brands are ensuring that consumers are able to tell the difference between what's real and what's fake online. The gamification of this process provides an added incentive for consumers to gain knowledge on the subject of digital misinformation.

Insight–Though for many, it's been easy to tell the difference between reality and falsehoods online, the distinction is becoming harder to detect due to the sophisticated technology in this space, and growing persistence from the forces that are attempting to spread fake news. Due to these conflicts, consumers are looking for ways to become more adept at detecting this form of misinformation, as many of their professional and educational habits now take place online.
Workshop Question — How could your brand combat the spread of misinformation?
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Patterns
Megatrends
Probiotic Lactose-Free Yogurts
Probiotic Lactose-Free Yogurts
The New Green Valley Creamery Lactose-Free Greek Yogurt is Tasty
The Green Valley Creamery lactose-free Greek yogurt range has been unveiled in the US market to offer consumers a flavorful, protein-rich dairy product that’s crafted from premium ingredients.... MORE
Cardboard Can Packaging Solutions
Cardboard Can Packaging Solutions
The 'KeelClip' Has a Sustainable, Marketable Design
The ‘KeelClip’ can packaging solution has been unveiled by Graphic Packaging International (GPI) as a new way to keep drinks linked together in a sustainable yet marketable manner. The... MORE
Entirely Recyclable Puffy Jackets
Entirely Recyclable Puffy Jackets
Napapijri's New Infinity Jacket Entirely Circular
Napapijri prepares to launch its inaugural circular and fully recyclable jacket entitled the Infinity jacket. This design took three years to create and the construction process only utilizes... MORE
Water-Based CBD-Enriched Refreshments
Water-Based CBD-Enriched Refreshments
The CBD-Infused Flow Glow Water will Come in Two Flavors
The CBD-infused Flow Glow water drink has been announced as a joint venture between Molson Coors Canada and Hexo to offer an alternative way to enjoy cannabis. Positioned as one of six new cannabis... MORE
Carbon-Neutral Cruise Destinations
Carbon-Neutral Cruise Destinations
Royal Caribbean's Perfect Day at Lelepa is Sustainably Built
Perfect Day at Lelepa was recently announced by Royal Caribbean as a first-of-its-kind carbon-neutral cruise destination in the world at Vanuatu. The island in the South Pacific boasts different... MORE
Old School Casual Sportswear
Old School Casual Sportswear
Cactus Plant Flea Market Drpos a Nike Apparel Collection on Instagram
Cactus Plant Flea Market heads onto Instagram to debut its latest Nike apparel collection full of goods that take on an old-school theme. The new range features a series of eclectic sportswear... MORE
Interplanetary Exploration Systems
Interplanetary Exploration Systems
The 'ROVO' Concept by Lee Rosario Can Function Autonomously
The conceptual ‘ROVO’ system has been designed by Lee Rosario as an interplanetary exploration solution for NASA that would provide operators with an advanced way to navigate alien... MORE
Collapsible Solar Device Chargers
Collapsible Solar Device Chargers
The Tranmix Portable Waterproof Solar Charger is Durable
The Tranmix Portable Waterproof Solar Charger is a technology accessory for avid adventurers and prosumers who are looking for a way to maintain connectivity when spending extended time outdoors.... MORE
Waste-Reducing Natural Skincare
Waste-Reducing Natural Skincare
Skin Academy's Zero Range is All-Natural & Sustainably Packaged
Zero is the name of Skin Academy’s new, sustainable and 100% natural skincare range. Skin Academy took note of the fact that its “target market are now particularly more aware of... MORE
play_circle_filled Display-Mimicking Smart Lighting
Display-Mimicking Smart Lighting
Nanoleaf Screen Mirror Creates an Immersive Experience
The Nanoleaf Screen Mirror feature has been shown off by the smart lighting brand that will provide users with the ability to enjoy a more immersive entertainment experience than ever before. The... MORE
Allergy-Friendly Snack Bites
Allergy-Friendly Snack Bites
Better Bites' DŌ Bites are Chocolate-Covered Cookie Dough Treats
DŌ Bites by Better Bites are free from eggs, dairy, gluten and nuts, making the decadent chocolate-covered cookie dough bites an allergy-friendly snack for a wide range of consumers. The snackable... MORE
Elegant Living Space Speakers
Elegant Living Space Speakers
The Linn Series 3 Speaker Allows for Direct Audio Streaming
The Linn Series 3 Speaker is a high-end audio solution for the home that aims to streamline the user experience and incorporate the brand’s advanced technology into a compact solution.... MORE
Hearty Grab-and-Go Chilis
Hearty Grab-and-Go Chilis
Newk's New Grab & Go Chili Bundle is a Warm Meal Without the Prep Work
Winter is on the way and Newk’s is making it easier to enjoy a warm and comforting meal with its new Grab & Go Chili bundle. Served ready-made, this new chili lets you enjoy your favorite... MORE
Cozy Vegan Footwear
Cozy Vegan Footwear
Two New Vegan Bearpaw Models Were Launched in Time for the Winter
With the cold weather settling in, many consumers are looking to update their wardrobes with some cozy staples that can keep them comfortable throughout the season, and these vegan Bearpaw models... MORE
Convenient Potato Sides
Convenient Potato Sides
The Little Potato Company's Easy Sides are Fully Cooked and Pre-Seasoned
The Little Potato Company newly launched a range of potato sides as a quick heat-and-eat option that can be prepared in seven minutes. The fully cooked and pre-seasoned Creamer potatoes are... MORE
Electricity-Generating Camping Stoves
Electricity-Generating Camping Stoves
The 'PureFlame mini' Uses Found Biomass to Build a Fire
The ‘PureFlame mini’ is a multifunctional camping stove that is designed to keep campers supported when spending extended periods of time in the wilderness. The stove can be used with... MORE