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41 Unique Billboards That Push the Advertising Envelope

— September 7, 2008 — Pop Culture
When a billboard is boring, it’s a brutal waste of money; a unique billboard, however, is positively compelling. Consider these clever marketing ploys that use the giant canvas a billboard provides to maximum advertising advantage. Wimbledon and McDonald’s each use nature to fuel their respective billboards, while Belvedere and Secret Diary of a Call Girl employ racy models to get their message across.

Whether they shock or inspire, one thing’s for sure about these unique billboards: They’re noticed.
6.4
Score
Popularity
Activity
Freshness
40
Bus Top Billboards
Bus Top Billboards
Ads for High Rise Eyes
<
39
Earth Hour 2008
Earth Hour 2008
Times Square Shuts off Billboards
<
38
Planevertising
Planevertising
Jet-Fueled Billboards
<
37
LED Video Billboards
LED Video Billboards
Zune Tron Ad in Times Square
<
36
Anti-Grope Ads
Anti-Grope Ads
900 BMTA Billboards Against Molesters
<
35
Aroused Billboards
Aroused Billboards
'Outdoor Excited' Campaign for Male Potency Drug
<
34
Advertising with Explosives
Advertising with Explosives
Billboard Self-Destructs for Deadline Couriers
<
33
Using Live Pigeons in Billboards
Using Live Pigeons in Billboards
MSN Live Search 'Hutch' Campaign
<
32
Auto Part Integration Ads
Auto Part Integration Ads
Clever Bus Billboards
<
31
Single Room Hotel Between Billboards
Single Room Hotel Between Billboards
Etienne Boulanger Pod Hotel in Berlin
<
30
Billboards Made With 7563 Dice
Billboards Made With 7563 Dice
Treasury Casino Ad
<
29
Naughty Billboards
Naughty Billboards
Miss Universe Wants a Cockatoo
<
28
Resealable AdverCan Has Hidden MSG
Resealable AdverCan Has Hidden MSG
Mini Billboards in a Pop
<
27
Suspended Bed Billboards
Suspended Bed Billboards
Crowne Plaza Publicity Stunt
<
26
Hoax Hacks
Hoax Hacks
Skullphone Fakes Digital Billboard Hijack
<
25
Noise Awareness Billboards
Noise Awareness Billboards
AEG Eloectrolux Advertises The Decibel Level
<
24
Remixing Billboards
Remixing Billboards
'Army Wives' Turned into 'Iraq Wives'
<
23
Billboardom
Billboardom
Site Dedicated to Edgy Billboards
<
22
See-Through Billboards
See-Through Billboards
Google Video Campaign
<
21
Cut Out Model Billboards
Cut Out Model Billboards
Pessek Zman Chocolate Ads
<
20
Sheltervertising
Sheltervertising
McDonald's Creative Outdoor Billboards
<
19
Blood-Splatter Billboards
Blood-Splatter Billboards
Kill Bill for TV2
<
18
Top 10 Mobile Billboards
Top 10 Mobile Billboards
<
17
Photos Made of Real Grass
Photos Made of Real Grass
HSBC's Wimbledon Billboards
<
16
Animated Digital Billboards
Animated Digital Billboards
LED Blade Runner-Style Ads in LA
<
15
Billboard Hotels (REVIEW)
Billboard Hotels (REVIEW)
Etienne Boulanger Pod Hotel in Berlin
<
14
Mystery Billboards
Mystery Billboards
Bell "er" Campaign
<
13
Creative Playboy Billboard
Creative Playboy Billboard
PLAY, BOY!
<
12
Billboards That Hatch
Billboards That Hatch
McDonald's Giant Egg Hatches Daily
<
11
Stripping on Highways
Stripping on Highways
Sexy Levi's 501 Billboard
<
10
Puzzle Billboards
Puzzle Billboards
McDonald's Sort Your Head Out Campaign
<
9
Chocolate Billboards
Chocolate Billboards
Giant Cadbury Bar
<
8
Billboards Made of Money
Billboards Made of Money
Chevrolet Aveo Penny Billboard Disappears in Minutes
<
7
Wind-Sensitive Billboards
Wind-Sensitive Billboards
Skirt Lifts on Secret Diary of a Call Girl
<
6
Provocative Billboards
Provocative Billboards
Belvedere Ads Too Racy?
<
5
Controversial Billboards
Controversial Billboards
Disney Ad Shows Little Girl in Lingerie
<
4
Creative Billboards
Creative Billboards
Koleston Naturals Uses Nature
<
3
Billboard Assvertising
Billboard Assvertising
5 Examples
<
2
Awesome Outdoor Ads
Awesome Outdoor Ads
9 Not So Boring Billboards
<
1
23 Awesome McDonald's Ads
23 Awesome McDonald's Ads
From Billboards to TV Spots
<