Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Virtual Events (NEW!)
Stream our World Summit content from the comfort of your home.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

37 Social Network Car Campaigns

From Twittering Eco-Taxis to Social Road Trip Apps

— August 17, 2013 — Autos
These social network car campaigns make use of popular social sites like Facebook, Twitter and Instagram to promote vehicles. The premises for many of these campaigns are very simple but are able to reach a lot of eyes on the Internet.

An example of a simple, but interactive campaign is one by Clio, asking users to "like" a car on Facebook. The car was placed on a giant teeter totter and when it received enough likes, thousands of people tuned in to a live stream to watch the car be "outweighed" by likes on the other side of the see-saw.

Other very simple actions include getting some of the most influential users on a social network to take pictures of a car, or test drive a new vehicle because it is guaranteed that they will want to share the experience.
4.8
Score
Popularity
Activity
Freshness
37
Music Video Car Contests
Music Video Car Contests
Toyota 'Outsmart Shout Out' Campaign Creates a Pop Video for Fans
<
36
Social Media-Powered Vehicles
Social Media-Powered Vehicles
Mind Drive Has Been Working on a Car Powered by Social Media Posts
<
35
Participatory Driver Profiling Apps
Participatory Driver Profiling Apps
The Volvo 'Inside You' Campaign Asks for a Personal Peek
<
34
Virtual Map Car Hunts
Virtual Map Car Hunts
BMW 'Signposts' Campaign Has Swedes Looking for a Hidden BMW 3 Series
<
33
Social-Powered Car Campaigns
Social-Powered Car Campaigns
The Renault Clio Car is the First Carried by Likes on Facebook
<
32
Social Media Charity Drives
Social Media Charity Drives
Lexus 'December to Remember' Campaign Donates to Toys for Tots
<
31
Car-Pinning Advergames
Car-Pinning Advergames
Volkswagen Street Quest Game Requires Fans to Pin Autos in South Africa
<
30
Social Media-Moved Cars
Social Media-Moved Cars
The Twitter-Controlled Car Moves with Your Tweets
<
29
Facebook Granny Car Contests
Facebook Granny Car Contests
Grandma Hilda Grants Winner Her Buggy if They Can Find Lost Keys
<
28
Social Media Car Designs
Social Media Car Designs
Buick Turned to a Pinterest Board for Its Latest Concept Car Designs
<
27
Crowdsourced Sensory Exhibits
Crowdsourced Sensory Exhibits
Mecedes-Benz '#Untamed -- A Digital Photo Installation' Fascinates
<
26
Adventurist Video Campagins
Adventurist Video Campagins
Honda's Off the Grid Ad Lets Users Control Their Virtual Experiences
<
25
Imitation-Busting Ads
Imitation-Busting Ads
Volkswagen’s ‘Original Click’ Campaign is Web-Savvy
<
24
Virtual Rescue Campaigns
Virtual Rescue Campaigns
Mercedes-Benz 'Escape the Map' Challenge Asks Viewers to Help Marie
<
23
3D Social Driving Games
3D Social Driving Games
Toyota's Social Network Racer Promotes the New FT-86 II Concept
<
22
Social Media-Centered Cars
Social Media-Centered Cars
One Person Will Win the Incredibly Connected VW Fanwagen
<
21
Social Media Car Wraps
Social Media Car Wraps
The Facebook Cayman S Celebrates Porsche's Two Million Fans
<
20
Celebratory Social Media Sportscars
Celebratory Social Media Sportscars
The Porsche Carrera 4S 5 Million Facebook Was Created by Fans
<
19
Tailored Video Response Campaigns
Tailored Video Response Campaigns
This Honda Social Media Campaign Made Custom Vines for Consumers
<
18
Crowdsourced Car-Capturing Videos
Crowdsourced Car-Capturing Videos
This Lexus Ad Campaign Stitched Together People's Instagram Pics
<
17
Soothing Car Virals
Soothing Car Virals
The Aston Martin 'Pieces of Art' Video is Intriguing
<
16
DIY Luxury Auto Designs
DIY Luxury Auto Designs
The BMW EDIZONE Contest is to be Hosted on Facebook
<
15
Social Following Campaigns
Social Following Campaigns
This Twitter Campaign Cleverly Promotes the Volvo XC60's Brakes
<
14
Social Network Filters
Social Network Filters
The Toyota ‘Social Snap Shot' App Personalizes Your News Feed
<
13
Social Media-Centric Concept Cars
Social Media-Centric Concept Cars
The Nissan Friend-Me Encourages In-Car Social Interaction
<
12
Facebook-Guided TV Campaigns
Facebook-Guided TV Campaigns
The 'Suits Recruits' Social Media Experience is Launching
<
11
Automaker Facebook Reveals
Automaker Facebook Reveals
The 2011 Explorer Will be Unveiled on the Ford Facebook Page
<
10
Social Road Trip Apps
Social Road Trip Apps
The 'SmileDrive' App Integrates Social Media with Road Trips
<
9
Automaker Photo Contests
Automaker Photo Contests
Win a Ford Fiesta by Entering the Fiestagram Campaign
<
8
Social Auto Likes
Social Auto Likes
The Renault Card Links Your Visit to the Amsterdam Motorshow Through Facebook
<
7
Unfollowable Social Media Accounts
Unfollowable Social Media Accounts
Abarth's Twitter Marketing Campaign is 'Too Fast to Follow'
<
6
Twittering Eco-Taxis
Twittering Eco-Taxis
Just Tweet to Book a Cab Ride With Greentomatocars
<
5
Web-Invading Car Ads (UPDATE)
Web-Invading Car Ads (UPDATE)
The Volkswagen Black Beetle 2011 Ad Gives YouTube a Makeover
<
4
Photo-Fueled Car Competitions
Photo-Fueled Car Competitions
The Mercedes-Benz' 'Take the Wheel' is a Competition for Instagram
<
3
Interactive Luxury Car Campaigns
Interactive Luxury Car Campaigns
The Lexus 'Dark Ride' Car Campaign is Social Media-Friendly
<
2
Social Media Road Races
Social Media Road Races
The 'BMW South Africa: Interactive Video Projection' is Simply Effective
<
1
Social Mediamobiles
Social Mediamobiles
The Porsche Facebook Edition is Something You'll Definitely 'Like'
<