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56 Examples of Macho Branding

These Masculine Branding Styles Spread the Testosterone Around

— March 11, 2014 — Marketing
If you take a look at most styles of modern male imagery, you can almost smell the testosterone. Getting to men has changed a lot over the years, but a slightly restricted, subtle approach remains apparent.

“Be a man” is a term that gets thrown around a lot. As simple as the term is it often comes down to that with most aspects of male branding. In many ways, male imagery has become more similar to feminine branding over time, but there are still approaches that push an exaggerated, hyper-masculine take.

All it needs after that is either a rough or slick package (depending on the man) and some confrontational marketing and it’s ready to sell. Bonus points if the name of the brand or product is also funny like Mandles for man candles.
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Score
Popularity
Activity
Freshness
60
Indestructible Flask Campaigns
Indestructible Flask Campaigns
The Unbreakable Macallan Gets Put to the Sports Car Test
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59
Masculine Diet-Assisting Ads
Masculine Diet-Assisting Ads
Molson Canadian 67 Positions Itself as the Beer for Guys on Diets
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58
Woodgrain Camouflage Products
Woodgrain Camouflage Products
Ottawa Based Company MSTRPLN has Re-Defined Manly Classics
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57
Revealing Liqueur Branding
Revealing Liqueur Branding
The Mr. Black Bottle Reveals an Illustration as You Drink Its Contents
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56
Devilish Beer Poppers
Devilish Beer Poppers
The Diabolix Bottle Opener Has a Mischievous Smile for Mischievous Deeds
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55
Electronic-Addict Ailments
Electronic-Addict Ailments
The Ferris Wheels 'Texting Thumb Heat Pack' Mends Your Hurting Hand
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54
Shark Shaped Shop Products
Shark Shaped Shop Products
This Hand Held Blower is Designed to Look Like a Shark
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53
Rugged Hard Drives
Rugged Hard Drives
The LaCie Tank Buffers Your Device Against Accidental Drops
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52
Heavy-Duty Cooking Vests
Heavy-Duty Cooking Vests
The Tactical BBQ Apron from ThinkGeek Mimics a Police Uniform
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51
Mustache Cake Molds
Mustache Cake Molds
Bake Manly Novelty Cakes For Your Friends and Family with This Fun Piece
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50
Plastic Novelty Mustaches
Plastic Novelty Mustaches
The Animi Causa Clip-On Mustache is Perfect for Any Silly Gathering
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49
Dapper Mustache Watches
Dapper Mustache Watches
This Mustache Watch Adds a Manly Touch to Any Outfit
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48
iPad-Compatible Menswear
iPad-Compatible Menswear
The iPad Scottevest is for the Non-Satchel-Wearing Outdoorsm
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47
Brutish Artisanal Jerky
Brutish Artisanal Jerky
The Kickstarter-Launched Savage Jerky Co Boasts Ferocious Branding
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46
Bro-Worthy Beauty Products
Bro-Worthy Beauty Products
Uppercut Deluxe Offers Men a Masculine Way to Stay Freshly Groomed
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45
Masculine Scented Candles
Masculine Scented Candles
The L'Ascari ManCandles Offers Gentleman a More Manly Fragrance
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44
Business Men Beer Branding
Business Men Beer Branding
The Mad Men Beer Takes Inspiration from Pop Culture
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43
Rugged Grooming Products
Rugged Grooming Products
These Manly Grooming Tools are Inspired by the Great Outdoors
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42
Macho Cocoa Branding
Macho Cocoa Branding
'Stache Chocolate' by Jenn Sager is Manly
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41
Manly Burger Ads
Manly Burger Ads
The McDonalds Quarter Pounder Commercial Inspired by Old Spice Ads
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40
Railway-Inspired Lager Packaging
Railway-Inspired Lager Packaging
The Farnham Ale & Lager Brewery's Branding is Positively Macho
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39
Manly Soap Box Sets
Manly Soap Box Sets
The Duke Cannon Supply Co. Sells Its Soaps with Hatchets
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38
Male-Focused Diet Drinks
Male-Focused Diet Drinks
Dr Pepper Ten Campaign Gives Manliness to Calorie-Counting
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37
Woodsy Manly Body Washes
Woodsy Manly Body Washes
Chiefs Pine Man Wash is a Cleanser Your Man Will be Proud to Use
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36
Manly Scented Soap Bars
Manly Scented Soap Bars
Sasquatch Soap Provides Men with a Distinctively Manly Scent
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35
Toolbox Desk Lights
Toolbox Desk Lights
Aaron Jarry's Air Tool Lamps Are Contemporary and Manly
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34
Macho Grilling Kits
Macho Grilling Kits
The BBQ IT Packaging Offers Straightforward Seasoning Guidance for Men
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33
Refined Camping Containers
Refined Camping Containers
The Leather Cooler from Orvis is for the More Distinguished Man
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32
Manly Grilling Kits
Manly Grilling Kits
Proper BBQ is the Perfect Barbecue Product for any Grillmaster
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31
Luxurious Shaving Blades
Luxurious Shaving Blades
The Bison x Max Sprecher Straight Razor is a Manly Valentine's Day Gift
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30
Vibrant Skeletal Adornments
Vibrant Skeletal Adornments
These Painted Animal Skulls by Stephan Alexandr Are Eclectically Cool
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29
Overtly Masculine Advertising
Overtly Masculine Advertising
Man Food is a New Brand Aimed at Men
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28
Male-Targeted Detergent
Male-Targeted Detergent
Cleanjet Branding Markets Convenient Guygiene
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27
Boyish Typographic Booze Branding
Boyish Typographic Booze Branding
The Boca Negra Bottles are Masculine and Artistic
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26
Manly Whiskey Accessories
Manly Whiskey Accessories
These Icon Whiskey Stones are Perfect for the Most Macho of Drinkers
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25
Rugged MP3 Timepieces
Rugged MP3 Timepieces
The Elecom iPod Nano Watch Band is Perfect for the Manly Man
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24
Handgun Incense Burners
Handgun Incense Burners
The Booze. Colt Incense Chamber Perfumes the Air With a Bold Statement
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23
Dapper Organic Grooming Products
Dapper Organic Grooming Products
Brooklyn Soap Company's Grooming Products for Men are Suave
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22
Bull-Branded Bodycare
Bull-Branded Bodycare
Handsome Beast Packaging Promises to Tame the Male Species
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21
Upcycled Billiard Tea Lights
Upcycled Billiard Tea Lights
The Pool Ball Candle Holder Puts a Manly Spin on a Romantic Night
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20
Uniquely Upcycled Hammer Hooks
Uniquely Upcycled Hammer Hooks
These Creative Coat Racks are Made of Old and Unused Tools
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19
Manly Vegetarian Packaging
Manly Vegetarian Packaging
BUTCH's Packaging for Men Champions Manly Non-Meat Eaters
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18
Manly Purple-Toned Timepieces
Manly Purple-Toned Timepieces
Asprey Teams up with BWD to Create a Customized Watch
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17
Manly Meaty Recipes
Manly Meaty Recipes
The Esquire's Eat Like a Man Cookbook is Full of Testosterone
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16
Stone-Like Fiberglass Furniture
Stone-Like Fiberglass Furniture
The Nebula Coffee Table Has a Futuristic Organic Aesthetic
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15
Modern Chivalry Manuals
Modern Chivalry Manuals
The Gentlemen Project: Volume 1 by Dirty Gentlemen Clothing Company
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14
Beer Bottle Chandeliers
Beer Bottle Chandeliers
The Michael Goodman Creation is Perfect for Any Games Room
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13
Manly Military Timepieces
Manly Military Timepieces
The Rolex Projext X Stealth Watch Series is Inspired by the SBS
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12
Iconic Mustache Ads
Iconic Mustache Ads
A Series of Ads for Schick Razors Illustrate Instantly Recognizable Staches
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11
Manly Patterned Onesies
Manly Patterned Onesies
The Mustache Onesie is Ideal for Cold Winter Nights
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10
Macho Hipster Parlor Branding
Macho Hipster Parlor Branding
Barbierattoo’s Rebranded Masculine Identity is Sharp and Sleek
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9
Cowboy-Inspired Baby Carriers
Cowboy-Inspired Baby Carriers
The 'Baby Hjölster' Holds Your Child Western Style
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8
Male-Centric Gift Baskets
Male-Centric Gift Baskets
Broquets Pack Everything a Macho Guy Would Want into a Care Package
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7
Swat Style BBQ Aprons
Swat Style BBQ Aprons
The Tactical BBQ Apron Would Make a Great Father's Day Gift
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6
Whiskered Baby Accessories
Whiskered Baby Accessories
The Mustache Pacifiers Will Bring a Gentlemanly Look to Your Infant
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5
Ammo Box Speakers
Ammo Box Speakers
The A-BOX iPod Speaker Brings Back My Memories of Nam
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4
Prepared Gentlemanly Products
Prepared Gentlemanly Products
These Wild and Wolf Products are Designed for Dapper Gentlemen
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3
Men-Targeted Smartphones
Men-Targeted Smartphones
The Mann A18 is Designed with the Macho Outdoorsman in Mind
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2
Macho Car-Inspired Strollers
Macho Car-Inspired Strollers
The Skoda vRS Mega Man-Pram is Designed for the Car Enthusiast Dad
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1
Manly Motif Wall Decals
Manly Motif Wall Decals
Mustache Wall Murals from PIXERS Add Masculinity to Your Interior
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