The most influential February 2022 cosmetics trends include plenty of celebratory products created to ring in the Chinese New Year, as well as sustainable formulations and whole-body skincare solutions. A new venture from the founder of Stila introduces a fresh new beauty subscription service based on monthly cards, scannable QR codes and step-by-step tutorials.
With rising interests in waterless products, brands are creating powder-based and solid formulas that help to conserve this precious resource where possible. As well as being super sustainable, products like plant-based shampoo bars and cleansing powders are also travel-ready and less messy to transport than their liquid counterparts.
Some of the most usual ideas that have emerged in early 2022 include everything from artichoke-scented fragrances to candles with nourishing skincare benefits.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
