Long-Lasting Glossy Lip Stains

e.l.f. Cosmetics Comes in Eight Different Colors

e.l.f. Cosmetics' Glossy Lip Stain is bound to accent any makeup look with ease. The formula is comfortable, delivering "a sheer pop of color and subtle gloss effect" for long-lasting wear and fresh-looking lips. With a one-step application process, the stain is ideal for commuters or individuals who frequently find themselves on the go.

The formula of e.l.f. Cosmetics' Glossy Lip Stain is lightweight and non-drying. The product is offered in eight shades, including Basic Beige, Pinkies Up, Spicy Sienna, Cinnamon Dreamz, Fiery Red, Berry Queen, Coral Cutie, and Power Mauves. The brand playfully describes the effect that the glossy lip stain produces as "more pigment than a lip balm and less bold than a lipstick."

Image Credit: e.l.f. Cosmetics

Long-lasting Lip Stains
The trend of long-lasting lip stains presents opportunities for cosmetic companies to explore innovative formulations that offer longer wear time and more comfortable wear.
One-step Application Cosmetics
The trend of one-step application cosmetics presents opportunities for beauty companies to create innovative, easy-to-use products perfect for individuals on-the-go.
Multi-use Cosmetics
The trend of multi-use cosmetics presents opportunities for beauty companies to create products that can be used for multiple purposes, such as a lip and cheek stain, making it more practical and cost-effective for consumers.

Where This Applies

Cosmetics
The cosmetics industry can benefit from the trend of producing long-lasting, one-step application, and multi-use cosmetics.
Beauty
The beauty industry can benefit from the trend of producing innovative cosmetics that are easy-to-use and cater to the needs of individuals on-the-go.
Personal Care
The personal care industry can benefit from the trend of producing cosmetics that are practical and cost-effective for consumers, such as multi-use cosmetics.
SCORE
5.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 91%
Freshness 11%