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40 Fantastic Petvertising Campaigns

From Contemporary Catvertising to Dressed-Up Dog Ads

— January 24, 2013 — Marketing
The concept of petvertising might seem a little strange, but incorporating pets into modern advertising helps to appeal to a wide range of furry friend lovers around the world. Pet culture is expansive and utilizing cute or sorrowful animals in adverts will undoubtedly catch the eye of more consumers than originally perceived with traditional means.

What's to be found here within this fine assortment of advertising campaigns ranges from digitally-enhanced critters to pets that take on a more humanized appearance for a fun, yet freaky viewing experience. Catvertising continues to expand it's horizons with commercials and billboards that appeal directly to cat-loving Internet culture junkies. Can you resist a pooch with a huge grin or a kitty cat that is dressed like a person?
6.6
Score
Popularity
Activity
Freshness
40
Time Lapse Canine Campaigns
Time Lapse Canine Campaigns
The 'Beneful' Slow Motion Ad Captures Eager Four-Legged Friends
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39
Pugilist Puppet Ads
Pugilist Puppet Ads
The AMCV Campaign Addresses the Issue of Abuse in an Odd Way
<
38
Doggy Last Meal Ads
Doggy Last Meal Ads
The Animal (O.N.G) Campaign Saves Canines from Death Row
<
37
Lipstick-Licking Dog Ads
Lipstick-Licking Dog Ads
The Yarrah Bio Campaign Advocates Healthy Habits for Pets
<
36
Chic Canine Campaigns
Chic Canine Campaigns
The Diesel Spring Summer 2012 Ad is Unexpected
<
35
Pet-Attracting Advertising
Pet-Attracting Advertising
The Nestle Purina Dog Advert Will Get Your Puppy's Attention
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34
Doggy Dialogue PSAs
Doggy Dialogue PSAs
The Holiday Pup PSA is Adorable
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33
Potty Training Pet Ads
Potty Training Pet Ads
The Pipican 2011 Campaign Teaches Dogs Where to Pee
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32
Pet-Affected Jacket Ads
Pet-Affected Jacket Ads
The Lady Fozaza Campaign Creates Long-Legged Animals
<
31
Adorable Dog-Driving Ads
Adorable Dog-Driving Ads
Subaru 'Dog Tested. Dog Approved.' Campaign Features Your Best Friends
<
30
Doggie Diet Campaigns
Doggie Diet Campaigns
Nestle Puria and Jenny Craig Develop 'Project: Pet Slim Down'
<
29
Cute Pouch Couches
Cute Pouch Couches
The ALTO Mobili Ad Campaign is 'Oh So Pretty'
<
28
Precious Pet Adoptions
Precious Pet Adoptions
The Shopping Total Ad Campaign Shows That Adopting Changes Lives
<
27
Dressed-Up Dog Ads
Dressed-Up Dog Ads
The Eno Antacid Campaign Shows That “You Can’t Fool Your Stomach
<
26
Threatening Feline Ads
Threatening Feline Ads
Cravendale Imagines a World Where Cats Have Thumbs
<
25
Double-Eyed Cat Campaigns
Double-Eyed Cat Campaigns
The Pet Show Pet Food Ads by Hermandad are Dizzying
<
24
Human Tire Ads
Human Tire Ads
The Subtract Keep the Dog Away Campaign Shoos Pets Away from Cars
<
23
Controversial Animal Research Ads
Controversial Animal Research Ads
RAT-HER Billboard Asks Who You Would Rather See Live
<
22
Hand-Shaped Tail Ads
Hand-Shaped Tail Ads
The Curli Leash Campaign Shows Dogs Walking Themselves
<
21
Fat-Free Dog Ads
Fat-Free Dog Ads
The MasterDog Light Campaign Encourages Healthy and Active Pet Lives
<
20
Canine Concern Ads
Canine Concern Ads
The National Geographic Dog Whisperer Campaign is Sadly Human
<
19
Silhouette Pet Ads
Silhouette Pet Ads
The Purina Pawsway Campaign is Animalistic and Minimalist
<
18
Swiss Tea-Party Shoots
Swiss Tea-Party Shoots
The Bally Spring/Summer 2012 Campaign Sweeps the Snowy Alps
<
17
Overly Accessorized Animals
Overly Accessorized Animals
Animal Bling Photos Advertise Precious Gems in a Striking Way
<
16
Faux Fur Canine Ads
Faux Fur Canine Ads
The VIPAL Environmental Awareness Campaign by 141 Soho Square is Sad
<
15
Realistic Bait Branding
Realistic Bait Branding
This H2O Pro Lures Campaign Markets a Convincing Fly
<
14
Human-Eared Pet Politic Ads
Human-Eared Pet Politic Ads
The Post Internazionale Campaign Promotes an Insider's Viewpoint
<
13
Sad Puppy-Eyed Ads
Sad Puppy-Eyed Ads
The Perdigao Boneless Turkey Campaign Promotes Heartbreakingly Convenient Meat
<
12
Mirthfully Menacing Felines
Mirthfully Menacing Felines
Snookums Cat Food Labels Accurately Capture Human Kitty Relations
<
11
Majestic Feline Heating Ads
Majestic Feline Heating Ads
The Mammoth Modern Insulation Prince Nikolai Advert Uses the Cat Meme
<
10
Iconic Pet Character Ads
Iconic Pet Character Ads
The HKAAC Animal Adoption Centre Campaign Encourages Experiences
<
9
Parachuting Cat Commercials
Parachuting Cat Commercials
This Hilarious Insurance Ad Shows Flying Cats Skydiving Together
<
8
Dog-Sucking Vacuum Ads
Dog-Sucking Vacuum Ads
The A&A Furnishers Campaign Exaggerates Bosch Product Capabilities
<
7
Roadkill Canine Ads
Roadkill Canine Ads
Society for Abandoned Animals 'Dead Dogs' Campaign Takes it to the Streets
<
6
Divinely Happy Pup Ads
Divinely Happy Pup Ads
The Pet Paradise Dog Spa Course Campaign is Enthusiastically Endearing
<
5
Conversing Kitten Campaigns
Conversing Kitten Campaigns
MAKE's Talking Kitten Commercial Will Have You Adopting Furry Friends
<
4
Preying Feline Prints
Preying Feline Prints
This Whiskas Predator Campaign Appeals to Home-Bound Hunters
<
3
Meme-Inspired Commercials
Meme-Inspired Commercials
The ‘Grab it by the Horns' Ad by Vitamin Water is Hilarious
<
2
Faux Canine Eyewear Lines
Faux Canine Eyewear Lines
The Barker ‘Monocles for Dogs' Set is a Comical Ruse
<
1
Spice-Suffering Dog Ads
Spice-Suffering Dog Ads
The Cepera Extra Strong Pepper Sauce Campaign is Extremely Hot
<