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29 Abstract Branding Techniques

From Bewildering Abstract Branding to Warped Perforated Packaging

— July 11, 2013 — Marketing
In this modern age, it takes much more than a straight-forward logo to attract consumers, and these abstract branding techniques are some fantastic examples of how marketers are utilizing artistic designs to capture buyers.

While some retailers opt to go the simple route by branding their product in clear-cut designs with ordinary imagery, these abstract designs are rather showcasing much more complex and thought-provoking logos, encouraging buyers to have a closer look. By creating an artistically branded product with intricate and imaginative concepts, retailers are challenging consumers to look more closely in order to examine the product on a much more personal level.

From packages shaped in an unusual three-dimensional form to pasta boxes designed with colorfully artistic features, these abstract branding techniques will surely capture a consumer's attention with its outside-the-box designs.

6
Score
Popularity
Activity
Freshness
29
Abstract Logo Mash-Ups
Abstract Logo Mash-Ups
These Jorge Oswaldo Designs Reconstruct Famous Brand Logos
<
28
Bold Floral Branding
Bold Floral Branding
Orla Kiely Toiletries Packaging Bears Her Beautiful Geranium Motif
<
27
Logo-Branded Blankets 2
Logo-Branded Blankets 2
Corporate Security Blankets
<
26
Perplexing Etching Branding
Perplexing Etching Branding
The De Vino Wine Bottles Feature Some Peculiar Art
<
25
Punchy Shampoo Branding
Punchy Shampoo Branding
Hairshop J-Line Packaging Has a Visual Volume to Complement its Contents
<
24
Simple Geometric Packaging
Simple Geometric Packaging
The Ticino Chocolates Wrapper is as Minimalistic as the Product
<
23
Artistic Alcoholic Branding
Artistic Alcoholic Branding
Derouen & Co Designed a Can That Shows the Drink's Personality
<
22
Pyramidal Chip Merchandizing
Pyramidal Chip Merchandizing
Kellogg's Lites Packaging Targets New Consumers
<
21
Abstract Spaghetti Branding
Abstract Spaghetti Branding
iPates Pasta Packaging Appeals to the Young and Hungry
<
20
Masterpiece Product Marketing
Masterpiece Product Marketing
Claramunt Olive Oil Packaging Embodies the Image of a Work of Art
<
19
Warped Perforated Packaging
Warped Perforated Packaging
SeriousMilk Chocolate Branding Captures Abstract Creaminess
<
18
Quirky Soft Drink Branding
Quirky Soft Drink Branding
Hugh Heffernan Creates Kitschy Soda Packaging for Elixir
<
17
Artistic Candy Packaging
Artistic Candy Packaging
Bessermachen DesignStudio Makes Multiple Designs for Henrik Konnerup
<
16
Ludicrous Luchador Liquor Bottles
Ludicrous Luchador Liquor Bottles
1800 Tequila Essential Artists Embrace Mexican Wrestling Culture
<
15
Artsy Makeup Merchandizing
Artsy Makeup Merchandizing
Laqa & Co. Packaging Celebrates the Creativity of Painting One's Face
<
14
Twisted Toiletry Branding
Twisted Toiletry Branding
Currenna Hair Care Packaging Turns Back the Clock
<
13
Paint Set Cosmetics Packaging
Paint Set Cosmetics Packaging
The Aerie Makeup Line is for the Maquillage Maestro
<
12
Contoured Bodywash Branding
Contoured Bodywash Branding
Skir Luxus Packaging Mimics a Meandering Earth Motif
<
11
Delightfully Doodled Branding
Delightfully Doodled Branding
Ivolia Lightbulb Packaging Endeavors to Endear Consumers
<
10
Artistic Beverage Branding
Artistic Beverage Branding
Malaga Conarte Wine Packaging Was Inspired by the Artist's Palette
<
9
Bewildering Abstract Branding
Bewildering Abstract Branding
The Designer of Gesture and Packaging Was Thinking Outside the Box
<
8
Tetris Sneaker Boxes
Tetris Sneaker Boxes
Curious Shapes of Breat's Shoe Packaging Have a Playful and Appealing Look
<
7
Graphic Geometric Branding
Graphic Geometric Branding
SNZ Essence Soap Packaging Celebrates the Square
<
6
Contemporary Artistic Branding
Contemporary Artistic Branding
Querida Carmen Soup Packaging Expresses its Ingredients Exquisitely
<
5
Polygonal Body Cleansers
Polygonal Body Cleansers
Morfoze Polyhedron Soap Explores a Rigid Dimenson for Softer Skin
<
4
Burgeoning Plant Food Branding
Burgeoning Plant Food Branding
Root Fertilizer Packaging is Naturally Endearing
<
3
Insect Wing-Inspired Branding
Insect Wing-Inspired Branding
BEEloved Honey by Tamara Mihajlovic is Full of Refracted Forms
<
2
Artistic Alcohol Bottles
Artistic Alcohol Bottles
1800 Tequila and Proximo Spirits Inc. Create Alcoholic Art
<
1
Misshapen Figurine Merchandizing
Misshapen Figurine Merchandizing
Kiwi Talisman Packaging Has a Warped Form for its Inhabitants
<