With virtual reality, everything and anything is possible, and the September 2017 VR trends show that to be the case. The technology allows users to do virtually what they could never do in real life, and developers continue to help engender that freedom of exploration by producing more and more experiences.
Beyond pure entertainment, the September 2017 VR trends include some practical instances of VR technology. For instance, KFC has created a VR experience that simulates the preparation of its famous chicken, helping the company to train new employees quicker and without having to use up resources. Further, Kabaq is an augmented reality system that lets restaurants show diners 3D images of their dishes, making menus far more appetizing than they are traditionally.
Top 30 VR Trends in September
30
Bottomless Electric Aircraft
The AJet-100 Is Cleaner, Greener and Features a Stunning Glass Floor
29
Glamorous F1 Experiences
Heineken's More Than a Race Campaign Shows the Magic of the F1 Experience
28
Meaning-Making Beer Pop-Ups
The San Miguel Experience Sees the Beer Brand Looking to Inspire
27
Gamified AR Workouts
ARX Turns One's Exercise Routine into a Challenging Game
26
Augmented Reality Menus
'Kabaq' Offers 3D Renderings of Restaurant Menu Items
25
Building Block Chocolate Packaging
The Hershey's Magic Box Conceptually Contains Multiple Treats
24
Self-Serve Shopping Apps
Walmart's 'Scan & Go' Helps Consumers Skip the Checkout Line
23
Immersive Widescreen Headsets
The Cinera is an HD Headset That Offers an IMAX-Like Experience
22
AR App Profiles
Blippar 'Halos' Let Users Compile 'Augmented Reality Face Profiles'
21
VR Restaurant Training Programs
KFC Employees are Learning to Make Food in Virtual Reality
20
Senior VR Travel Campaigns
This Virtual Reality Travel Project Fulfilled Seniors' Travel Goals
19
VR Horror Games
The 'Alien: Isolation' VR Mode is Compatible with Oculus SDK and Rift Headsets
18
AR Messaging Apps
'Neon' is a Social Messenger App That Lets Users Share Digital Neon Text
17
Augmented Reality Implements
These Mixed Reality Tools Draw the Gap Between Physical and Virtual
16
Virtual Owner's Manuals
The Hyundai Genesis Virtual Guide Has Moved Out of the Glovebox
15
Augmented Social Apps
The 'Mirage World' App Uses AR to Connect Users Through Tangible Objects
14
360-Degree VR Travel Tours
'Lookaround' Offers a Transparent Method of Digital Travel Planning
13
AR Home Shopping Apps
Triple Develops Augmented Reality Home Shopping Apps for Furniture Retailers
12
Augmented Reality Promotional Tees
The aiia 'Teemoji' T-Shirts Enable an Interactive Experience
11
Reality-Altering Video Platforms
Vahana VR is the World's First Live VR Video Software
10
Mixed-Reality Benches
Disney's 'Magic Bench' Offers a New Way to Interact with 3D Characters
9
Kid-Friendly VR Goggles
Merge Virtual Reality Goggles Let Users Interact with Digital Objects
8
Multidirectional VR Treadmills
The StriderVR Treadmill Enables Immersive Digital Experiences
7
Collaborative VR Missions
Warner Brothers' Dunkirk Film is Enhanced by a Co-Play VR Experience
6
Full-Length VR Films
'Miyubi' is an Immersive 40-Minute Virtual Reality Film
5
Safe Delivery Simulators
UPS is Now Using a VR Driving Simulator to Train New Drivers
4
Virtual Rock Concert Concepts
T-Mobile Has Unveiled Its Plans on How It Will Use 5G Technology
3
VR Sports-Viewing Apps
'Fox Sports VR' Lets Users View Games in Virtual VIP Stadium Suites
2
Gesture-Controlled VR Suits
e-skin is a Flexible & Camera-Free Shirt for Mixed Reality Experiences
1
360-Degree Closet Tours
Vogue's Tour of Kendall Jenner's Closet is Powered by Google Daydream
Related Ideas
Developer-Targeted AR Eyewear
The XREAL Light AR Glasses Connect to the User's Smartphone
Gamified XR Vacuuming Apps
'Spatial Vacuuming' Makes Home Cleaning Engaging and Rewarding
Practically Styled AR Glasses
The Conceptual 'One-Week' AR Glasses are Smartly Designed
AR Runway Experiences
Vogue & Snap Created Custom Augmented Reality Experiences for Vogue World
Panoramic Holographic Displays
The Holo-Panorama X Provides Full 3D Immersion Without a Headset
Multi-Sensory VR Headsets
The 'ORDOVIC' VR Headset by John Han Lee Immerses Using Smells and More
3D Designer Headset Concepts
The A. EYE AR Glasses by Ho Hyun Rim Help Creative Professionals
AR Fashion Pop-Ups
ZERO10 + Crosby Studios Set Up a Shop with Digital-Only Clothing
Interactive Arcade Storefronts
JD & Snap London Created an AR Storefront for Christmas
Expressive AR Fashion
Innovation Metaverse Design Story is a Digital Collection from H&M
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
VR Tequila Experiences
The Don Julio Apple Vision Pro App Immerses Tequila Enthusiasts
Body-Tracking Metaverse Shoes
These Full-Body Tracking Shoes Translate Wearer to Player Movements
Virtual Reality Fidelity Updates
Meta Updated the Passthrough on its Meta Quest 3 Headset
Interactive AI Jewelry
Perfect Corp. & REZA Offer an Immersive Digital Try-On Experience
3D-Printed VR Headset Concepts
The '0²' VR Headset by RITE Maintains a Comfortable Construction
Omnidirectional VR Treadmills
Virtuix's 'Omni' Enables Seamless Locomotion in Virtual Reality Apps
Full-Body VR Workouts
Total Body by Liteboxer Prioritizes One-on-One Interactions
Convenience Store Metaverses
7-Eleven is Unveiling an Immersive Virtual World at CES 2023
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
Fluidless Scent-Releasing Facemasks
Hong Kong Researchers Developed a Smart Mask Using Wax Pads
Immersive AR Automotive HUDs
The HARMAN Ready Vision Augmented Reality HUD was Debuted at CES 2023
Vacuum-Tracking AR Apps
This App Detects Areas Of the Floor That Were Missed During Vacuuming
Experimental Virtual Sneaker Activations
Fendi Celebrates Its 'Faster' Sneaker in the Metaverse
AI-Enabled Smart Glasses Demonstrations
Vuzix® Will Lead Interactive Demonstrations at CES 2024
Screen-Projecting AR Glasses
These Glasses Generate Virtual Displays In Front Of Your Eyes
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
Salon Hairstyle Try-ons
Perfect Corp. Created Virtual Try-On Technology for Hairstyles
Touch-Reactive VR Experiences
Presence In Bed by Annabelle Schneider Blurs Phygital Worlds
Gamer-Centric Beauty Campaigns
Dove Launched Real Virtual Beauty to Dismantle Gaming Stereotypes
AR-Based Store Replicas
Lowe's Will Create a 'Digital Twin Store' Using Augmented Reality
Multi-Sensory Education Devices
The Conceptual 'Squashy' VR Education Device Has a Tactile Form
Developer-Targeted AR Glasses
The XREAL Air 2 Ultra Creates Next-Gen Mixed-Reality Experiences
Dual-Camera AR Eyewear
The SUPERHEXA Vision AR Glasses Enable Hands-Free Use
AI-Driven Virtual Avatars
Sensorium Announced 'Sensorium Galaxy' with New AI Technology
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
AR-Revived Premium Art Projects
Musée de Louvre and Snapchat Presents the Egypt Augmented Project
Optical MicroLED AR Glasses
TCL Unveils the New RayNeo X2 Glasses During CES 2023
AR-Enhanced Design Processes
Puma Improves Its Manufacturing Practices with ARsenal by CGTrader
AI-Based Salon Try-Ons
Perfect Corp. Unveils a Hair Technology That Allows You to Try New Styles
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Lightweight Smart AR Glasses
Nubia Released its Smart AR Glasses Called Neovision Glass
Virtual Reality Education Products
Meta is Launching a New Quest Product to Enhance Classrooms
Haptic VR Controller Gloves
The SenseGlove Nova 2 Has Haptic Force-Feedback Technology
Physical World-Blending VR Headsets
The Oculus VR Founder's Latest Headset Connects to the Brain
AR Halloween Costume Try-Ons
Snap Inc. and Disguise Release a New Halloween AR Shopping Feature
Fashionable Phygital Coats
Private Policy AW23 Took to the Metaverse
Hair Brand-Backed AR Lens
TRESemmé and Snapchat Collaborate to Create an AR Lens
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Accessible Comfort-Focused VR Headsets
The Meta Quest 3 VR Headset is Compact and Slim
Accessible Virtual Try-On Services
Perfect Corp. Launches 'Makeup Virtual Try-On Online Service'
VR Cat Experiences
Catting Offers an Interactive Feline Friend in Virtual Reality
Metaverse Treatment Centers
XRHealth Partnered with HTC for Virtual Healthcare Offices
Metaverse Beauty Looks
L’Oréal Revealed Its First Virtual Beauty Styles for Web3
Spatial OS AR Headsets
The Apple Vision Pro Headset Runs the visionOS Operating System
Spatial Computing Shopping Apps
'Alo Yoga' Debuted a New App for the Apple Vision Pro
AR Piano Previews
Roland AR Helps Shoppers Find the Right Piano with Augmented Reality
Augmented Reality Projection Laptops
Sightful Presents Spacetop, a Screenless Projecting Laptop
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
Inclusive Social VR Programs
Meta Invested in a Social VR Research Team Alongside Universities
Immersive Scent-Based Devices
Aromajoin Unveiled Two Immersive Scent Devices for VR Gaming
Healthy Lifestyle VR Headsets
The Conceptual 'Portalverse' VR Headset Makes Fitness More Fun
Virtual Try-On Mirrors
Hugo Boss Launches New VR Try-On Tool, the 'PictoFit Mirror'
Spatial Video Communication Devices
Wehead, Shown at CES 2023, Lets Users Look Around Remotely
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
Metaverse-Enabled Cruise Ships
Celebrity Cruises Launches the First Digital Cruise Ship Experience
Immersive VR Musical Experiences
BLACKPINK is Hosting a VR Concert in Meta's Horizon Worlds App
Spatial Content Creation Systems
Sony Corporation Boasts an Xr Head-mounted Display & Controllers
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
Model-Created Fashion Metaverses
Karlie Kloss' Fashion Klossette is a Virtual Fashion Destination
AI-Powered Employee Training Services
VirtualSpeech Blends Generative AI with VR for Training
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Wooden Retro-Style VR Headsets
The Stereoscopic Display System is Powered by a Raspberry Pi
Employee VR Training Practices
Talespin Works to Incorporate VR into Workplace Training
Luxury Avatar Outfits
Valentino Created Digital Fashion Looks for Meta Avatars
Wearable Conference-Focused Technology
Bizzabo Introduces Klik Experiential for Flagship Events
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
Enterprise-Ready VR Headsets
The Lenovo ThinkReality VRX Supports Business Applications
Virtual Reality Treatment Experiences
xydrobe and Dr. Barbara Strum Unveils the Pause Experience
Mobile 3D Scanning Apps
Epic Games and Capturing Reality Debut the RealityScan iOS App
Virtual Appliance Showrooms
Samsung's Shoppable Instagram Profiles Replace Department Stores
AR Coronation Crowns
Sky News' Augmented Reality Experience Replicates the British Crown Jewels
Portable Holographic Displays
Looking Glass Go Shares Memories as 3D Holograms, Not Photos
Dynamic Mobile Fashion Games
Tommy Hilfiger Unveils a New Mobile Fashion Game Called FashionVerse
AR Garment Try-Ons
H&M Launches a Virtual Try-On Lens Wearable Through Augmented Reality
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
Self-Tracking VR Headset Accessories
The HTC VIVE Ultimate Tracker Enables 3D Spatial Tracking
All-Angle Sneaker Shopping Engines
Google Search Allows Users to View Shoes from All Angles
Virtual Eyewear Retailer Experiences
Walmart Optical Virtual Try-On is Available Online
Goggle-Shaped VR Headsets
HTC's Standalone VR Headset Can Now Be Preordered on Amazon
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
European Metaverse Initiatives
The European Commission Launched a Dedicated VR/AR Department
3D VR Video Calls
Canon's Kokomo Platform Allows Uses to Chat Face-to-Face in the Metaverse
Precision Visuals VR Headsets
The DPVR E4 PC VR Gaming Headset Features Fresnel Lenses
VR Track Racing Games
Micro Machines: Mini Challenge Mayhem Pushes Virtual Cars to the Limits
Virtual Reality Gaming Consoles
Sony Introduces its New Playstation VR 2 with a Headset
Celeb-Starring VR Horror Films
Meta Launches Vanessa Hudgens-Starring 'Haunted House' Expereince
Multi-Position Smartphone Controllers
The 'Telegun' Smartphone Controller Works in Two Modes
Free-Roam VR Games
Games Workshop's Warhammer 40K is Getting a VR Experience from Zero Latency
AR Apartment Platforms
3D Apartment Lets Home Hunters Virtually View Their Furniture in a New Home
Virtual Game Tourism Campaigns
Cape Town Launches a Virtual Game for a New Tourism Campaign
AR-Connected Handheld Consoles
Rokid Unveils its New Console Connected to AR Glasses
Gesture-Controlled Apps
Spatial Touch Lets Users Navigate Tech With Their Fingers
Earth-Honoring AR Games
Balenciaga Launches the Regenerative Agriculture Experience
VR-Based Sensory Exhibits
xydrobe and Dr. Barbara Sturm Launch a New Virtual Reality Experience
VR-Based Chronic Pain Treatments
Veterans Affairs Facilities Write Prescriptions of RelieVRx
Digital Remote Work Environments
Katmai Rolled Out its 'Virtual Office 1.0' for All Customers
Sports Event Virtual-Reality Apps
Meta Quest Launches Xtaduym with the Help of VBVR Tech
Immersive Movie Experiences
Canon Shared a Unique Experience of Knock at the Cabin CES 2023
Virtual Makeup Try-Ons
Parfums Christian Dior Launches a Virtual Try-On Consultation Service
Enhanced VR Ecosystems
Valve Launches a New Update to its SteamVR 2.0 Platform
Wearable Gaming-Focused Technology
Team Singularity Partners with Technology Brand GamerTech
AR-Enabled Google Tools
Google Launches a Slew of New Features for Search, Shopping, and Maps
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
Virtual Mixed-Reality Headsets
Canon Unveils the New MREAL X1 Headset During CES 2023
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Modern Digitized Bookshelves
September is a Digital Bookshelf Where You Can Display Achievements
Sports-Focused VR Headsets
The 'JioDive' Headset Allows Users to Experience Cricket Games in VR
Collaborative XR Headsets
Samsung Confirmed its Upcoming XR Headset with Qualcomm
VR Developer Acquisitions
Ndreams Acquired Near Light, a Collaborator in the VR Space
AR-Based Video Games
Graffity, Qualcomm, and Nreal Launch Two New Augmented Reality Games
Game-Based VR Subscriptions
Meta Announces the Quest+ VR Subscription for Never-Ending Games
3D-Rendering VR Apps
Prospect from IrisVR Streamlines Architectural Projects with Virtual Reality
Virtual Reality Insurance Consults
ERGO Debuts a VR App for Travel Insurance Consultations
VR Home Design Platforms
Envisioneer Uses VR to Explore and Optimize your Home's Layout
Virtual Reality Racing Games
Sony Confirmed that Gran Turismo 7 Will be on PSVR2 from Day One
Heart-Rate Monitoring VR Headsets
Meta Quest is Now Able to Sync their Workouts on Phones
AR-Based Eyewear Try-Ons
Amazon Fashion and Snapchat Partner on an AR Eyewear Shopping Lens
App-Facilitated VR Integrations
WhatsApp's New Update Includes VR Integration with Meta Headsets
Mixed-Reality Headgear Accessories
CASETiFY Presents a Look at the Bounce Vision Accessories
Compact Featherlight VR Headsets
The Bigscreen Beyond Headset Has 5K OLED Microdisplays
Inclusive Custom Avatar Enhancements
Meta's Quest Avatars Get a Slew of More Inclusive Detail
Virtual Esports Tournaments
Virtex Will Host an Entirely Virtual Esports Competition for Echo VR
Avatar-Centric Gaming Activities
Interactive New Meta Quests are Added to the Horizon Worlds
Sci-Fi TV-Inspired VR Games
Netflix and Tender Claws Launch Stranger Things VR Game Set