Monochromatic design is simply the use of one color in varying shades. Minimalism has gained traction in many industries, including fashion and architecture, but the concept has also become evident in social media, packaging and photography.
The pleasing aesthetic is simple but incredibly effectual. Muted color palettes brings the focus onto specific objects and elements within the design. Artist Fabian Burgy is known for his monochromatic art installations. He uses shades of black, white and gray to create optical illusions that confuse and excite its audience.
Yet, monochromatic design can also be created with vibrant colors and its impact is completely different. Instead of bringing the focus to one specific area, the attention is now on the full item. Voyage's packaging for its sparkling wine is shades of bright colors, like magenta, which draws consumers focus onto the entire bottle. The packaging is cohesive but evokes strong emotions and makes the bottle pop-out when lined up against competitor products.
Minimalism in design comes off as contemporary and modern. When looking to grab attention and stay relevant, brands should consider utilizing monochromatic designs.
100 Monochromatic Design Items
98
Desexualized Body Portraits
Lovis Osternrik's Photo Series Features Contorted Human Bodies
97
Historically Futuristic Fashions
This Is Not Clothing's Collection III Boasts Graphic Streetwear
96
Cozy Monochrome Couture
The Represent 2015 Fall/Winter "STORM" Lookbook is Ahead of the Curve
95
Monochromatic Eatery Interiors
The Eat Rice & Noodle Restaurant Uses One Color for Decoration
94
Masked Taxidermy Apparel
The Latest Gareth Pugh Collection Boast Artfully Conceptual Fashions
93
Minimalist Monochromatic Luggage
The HAERFEST Collection F is Abstract Art-Inspired
92
Topographic Motif Menswear
The Harvey Nichols x ADYN Capsule Collection is Edgy and Athletic
91
Stunningly Patterned Design Photography
Design Duo JUCO Blends Models with Hand Painted Walls
90
Modern Monochrome Editorials
Elle Sweden's Lameka Fox Feature Highlights Sleek Wardrobe Picks
89
Monochromatic Sneakers
The Nike WMNS Air Max 1 Ultra Moire Black Boasts a Toned-Down Colorway
88
Art Deco Marble Accessories
Etsy's Marble Costume Jewelry Marries Vintage and Modern Elements
87
Nautical Sinful Spirit Packaging
This Creative Packaging for a New Kate Hudnott Spirit is Eclectic
86
Perception-Altering Animal Art
These Andrea Minini Art Pieces Boast Intricate Moiré Patterns
85
Dark Icelandic Photography
The Andy Lee Blue Iceland Images Reveal Dramatic Underlit Landscapes
84
Contemporary Farmhouse Renovations
Gert Wingårdh's Remodeled Country Home is Rustically Modern
83
Monochromatic Ink Illustrations
These Ink Blot Paintings Appear Almost Lifelike
82
Chromatic Menswear Editorials
Saybyuk Sheen's Latest Project Highlights Blue and White Tones
81
Minimalist Monochrome Watches
These Greyhours Watches Make for a Sleek Father's Day Gift
80
Striking Monochromatic Editorials
Hilary Rhoda Stars in Glamour Magazine's December Issue
79
Monochromatic Underwater Photography
This Series Captures the Beauty of Children Playing in Water
78
Monochromatic Art Installations
Fabian Burgy is a Master of Minimalist Optical Illusions
77
Serpentine Monochromatic Tattoos
These Freehand Snake Tattoo Designs Use White Ink Perfectly
76
Monochromatic Boxing Centers
This Moody Design-Focused Boxing Gym Resembles a Nightclub
75
Film-Inspired Athletic Editorials
These Champion Clothing Photos Imagines Harley Quinn as Its Muse
74
Illusionary Op Art Advertorials
Laetitia Hotte Neon Series Highlights Kenzo's Latest Collection
73
Sparkle-Infused Photo Manipulations
Pampeliska by Nadia Wicker Captures Visually Striking Imagery
72
Monochromatic Steel Boutiques
The OSKA Store in Sydney Was Designed by INK interior architects
71
Monochromatic Coven-Like Fashion
The Veronique Branquinho Resort Collection is Cryptic and Chic
70
Eccentric Monochrome Attire
Kasia Holopiak Captures the Design Scene Nika Exclusive
69
Ghostly Footwear Marketing
The Latest Camper Ad Campaign Celebrates Alternative Beauty
68
Surrealist Pencil Portraits
These Stefan Zsaitsits Art Pieces Boast Illusionary Graphics
67
Monochromatic Metal Bicycles
These Luxurious SikSilk Bike Designs are a Limited Edition Product
66
Sporty Monochromatic Fashion
Blake Davenport Captures Jaq Bueno Exclusively for Fashion Gone Rogue
65
Monochromatic Minimalst Watches
The Crossover GRAY Timepiece Model Uses Color to Tell Time
64
Monochromatic Landscape Art
Climate Vortex Sutra by Photographer David Benjamin Sherry is Vibrant
63
Monochromatic Polish Apartments
This Contemporary Dwelling Design Hinges on Simplicity
62
Modernist Cottage Decor
Merkled Studio's Woven Patio Furniture Works Indoors and Outside
61
Hand-Dipped Monochromatic Dishes
This Modern Collection Features Black and White Enamel Tableware
60
Artistic Tea Packaging
William Whistle's Branding Boasts Illustrated Design Elements
59
Morbid Romance Runways
The Igor Dadona Spring/Summer 2015 Collection Explores a Theme of Love
58
Book Art Necklaces
This Crafty Accessory is Made from Recycled Book Pages
57
Typographic Art Calendars
This 2015 Illustrated Calendar Design is Understated and Delicate
56
Monochromatic Food Photography
Isabella Vacchi Focuses on a Single Color for Each Still Life Scene
55
Monochromatic Sichuan Eateries
This Shanghai Restaurant Serves Up Sichuan Dishes in a Modern Space
54
Color Matching Food Photography
Monochrome Breakfast by Fabienne Plangger Focuses on Toxic Bread
53
Monochromatic Minimalist Residences
The D58 House Offers an Understated Elegance
52
Monochromatic Animal Rugs
Petek Design's Cat Carpet is a Playful and Modern Accent Piece
51
Momochromatic Street Portraits
This Street Artist Designs Imposing Photorealistic Paintings
50
Mundane Object Masterpieces
Augusto Esquivel's Button Portraits are Inspired by Iconic Celebrities
49
Chic Monochrome Mayan Packaging
The Xoclad Branding Identity is Fabulous and Chic
48
Ice Queen Couture
The Gareth Pugh Fall 2014 Styles Look Post-Apocalyptic
47
Monochromatic Juice Branding
These Sparkling Juices are the Perfect Summer Drink
46
Fragmented Wood Photography
Photocarver's Tactile Wood Photos Feature Striped and Dotted Strokes
45
Mirrored Monochromatic Landscapes
Mathieu Piranda Rorschach Test Photography Explores Symmetry
44
Monochromatic Interior Designs
Project Plzen by OOOOX Boasts Only Black and White with Some Wood
43
Sleek Monochrome Residences
This Singapore Apartment Boasts a Stark and Industrial Aesthetic
42
Hip Monochromatic Bars
Bulmers' Black and White Bar is Completely Devoid of Color
41
Opulent Monochrome Menswear
Emporio Armani Spring/Summer 2015
40
Minty Monochrome Sneakers
The New Balance 580 Elite Mint Features One Crisp, All-Over Color
39
Refined Monochromatic Fashion
The Glamourai's Marfa/Miami/Mykonos Editorial is Effortlessly Cool
38
Minimalist Car Brand Illustrations
Studio NOMO's Branded Posters Will Appeal to Serious Car Buffs
37
Markedly Monochromatic Editorials
The Vogue Spain Vanessa Axente Photoshoot Dispalys Black Apparel
36
Monochrome Athletic Shoes
Nike Air Max Shoes are Getting a New Edition with the BW Iron Ore Color
35
Scarlet Beauty Editorials
The Volt Magazine February 2014 Photoshoot Stars Tessa Antifave
34
Pretty Polka-Dot Packaging
Dilo Bonito Gifts are Delivered with Patterns of Monochromatic Spots
33
Green-Accented Fashion Ads
The Giorgio Armani Fall 2014 Ad Campaign Stars Marikka Juhler
32
Couture Countryside Editorials
Elle Men Hong Kong's Country Road Fashion Story is Luxe and Edgy
31
Monochromatic Urban Menswear
The Latest SKINGRAFT Collection Marries Aesthetics with Practicality
30
Layered Rectangular Architecture
The Villa Criss-Cross Envelope by OFIS Embraces Simplicity
29
Muted Monochromatic Fashion Campaigns
The Edun Fall/Winter 2014/2015 Advertisements Ditch Color
28
Monochrome Classroom Interiors
This Branding and Interior Design Overhaul Was Done by Masquespacio
27
Monochromatic Culinary Palettes
Monochrome by Emilie Guelpa is Deliciously Minimalist
26
Op Art Sneaker Ads
Alex Trochut's Footlocker Ads Celebrate the Retailer's Branding
25
Cityscape Trophies
Sagmeister & Walsh Created Award Trophies Emulating NYC Buildings
24
Sorrowful Animal Graffiti
Faith47's Cape Town and London Street Art is Extremely Emotive
23
Exotic Desert Lookbooks
The Crescioni Spring 2015 Catalogue is Set Among the Desert
22
Hybrid Human Architecture Portraits
Paleari Combines Iconic Buildings with Silhouettes of People
21
Double-Sided Vodka Bottles
The Oss Craft Distillery Packaging Focuses on Scandinavia
20
Hand-Painted Cartoon Surfboards
This Jeremy Fish Surfboard is Mixing Surfing with Modern Art
19
Monochromatic Karate Editorials
Binx Walton and Several Other Models Kick it Up For Love Magazine
18
Monochromatic Sushi Branding
The TEMARI Sushi Boutique in Warsaw is Sleek and Minimalist
17
Cloud-Resembling Sofas
Constance Guisset Invents the Nubilo Sofa
16
Geometric Origami Carryalls
Finell's Rae Shoulder Bag is a Sculptural Purse that Makes a Statement
15
Vanguard Bandit Runways
The Angelos Frentzos Spring/Summer 2015 Collection is Elegantly Urban
14
Monochromatic Warehouse Campaigns
The Neil Barrett Fall/Winter Collection is Contemporary
13
Poignant Graphite Portraits
Joel Daniel Phillips Creates Realistic Illustrations of the Homeless
12
Two-Dimensional Faux Taxidermy
These Woodcut Sculptures by Nic Annette Miller Celebrate Wildlife
11
Monochromatic Playing Cards
MollaSpace's Black Playing Card Set is Luxe and Elegant
10
Monochromatic Menswear Lines
This Basic Clothing for Men Focuses on Gray and Subtle Patterns
9
Macho Monochromatic Beer Coasters
These Illustrated Beer Coasters Aid in Bro-Bonding
8
Perceptive Alcohol Branding
This Viejo Indecente Packaging Embodies a Mysterious Aesthetic
7
Marble Manicure Tutorials
Love Aesthetics Blog Shows Fans an Easy Nail Art DIY Project
6
Sharp Minimalism Retailers
Hedi Slimane's Saint Laurent Flagship Boasts the Designer's Aesthetic
5
Designer Marble Surfboards
These Alexander Wang Unique Surfboards are Luxurious Beach Gear Items
4
Symbolic Jailbird Branding
Prison Product Packaging Reaches Out to Ex-Cons Pursuing Betterment
3
Synthetic Marble Photography
Artist Hamish Robertson Captures Abstract Modern Imagery
2
Monochromatic Neon Editorials
The Marie Claire Brazil July 2014 Issue Stars Regina Krilow
1
Monochrome Church Facades
JR's Inside Out Project Now Includes a Mural-Covered Church
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Whimsical Family Home Renovations
2LG Studio Utilizes a Pastel Color Palette for This London Home
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The Meritalia Morphologica Collection Has Two Pieces
Rebranded Color Campaigns
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Monochromatic Digital Timepiece Series
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Light-Filled Public Restrooms
I IN Uses Yellow and Green to Create Vivid Toilet Interiors
Minimalist Monochromatic Desk Designs
The Arqus Desk Prioritizes an Airy Feel
Vibrant Adaptable Workplaces
Ester Bruzkus Architekten Designs a Modern Workspace for Relaxound
Moroccan-Inspired London Townhouse
PL Studio Adorns a London Home with Bright Colors and Patterns
Elegant Sage Green Luggage
Monos Recently Launched the Sage Green Limited Edition Collection
Incredibly Stylish Running Shoes
Ferragamo Unveils a Series of Monochromatic Running Shoes
Stimuli-Devoid Migraine Treatment Center
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Retro Monochromatic Cameras
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Monochromatic Grey Lifestyle Sneakers
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Mineral-Dyed Minimal Clothing
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Minimal Preppy Fashion Capsule
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Painting-Inspired Office Accessories
Guillaume Delvigne Draws Inspiration from Henri Matisse
Minimalist Gradient Glass Desks
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Vibrantly Artful Graphic Collections
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Monochromatic Minimal Tennis Shoes
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Aimée Wilder Designs the Frequency Collection of Tiles
Minimal Philosophy Toronto Homes
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Modern Chromatic Billiards Collection
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