These humorous beer campaigns are showcasing the kinds of comical lengths marketers are going in attempts to draw in consumers away from other brands.
Drinking beer has become a very popular social activity amongst adults and young professionals, which is why beer retailers are constantly striving to create ads that will draw in that youthful beer-drinking consumer. By incorporating humor and over-the-top references into these print ads and commercials, marketers are able to gain that shock value and standout feature that viewers are looking for.
From freakish facial hair beer ads to duelling brother campaigns, these humorous beer ads will definitely have viewers paying attention at all the laugh out loud moments and flamboyantly over-the-top features.
61 Humorous Beer Campaigns
From Powerful Pale Ale Promotions to Cupid-Induced Lager Ads:
Tana Makmanee — Aug 28, 2013 — Marketing
54
Active Beer Bear Ads
The Lacplesis Dzyvs Discover Real Life Campaign is Adventurous and Surreal
53
Mantastic Beer Campaigns
Bud Light 'Tailgate Approved' Appeals to Football Fans
52
Instagram-Like Beer Ads
The Shiner Bock Campaign Focuses on Fun Everyday Moments
51
Freakish Facial Hair Beer Ads
The Heineken Handlebar Moustache Commercial is a Hilarious Mini-Film
50
Border Crossing Bear Commercials
This Labatt Beer Ad Perpetuates Canadian Stereotypes
49
Witty Feminist Beer Ads
Ads for Rotthammer Beer Comically Promote Gender Equality
48
Typographic Beer Campaigns
Buckler Beer Print Ads Make You Rethink That Fourth Drink
47
Submerged Beer Ads
The Polar Light Campaign is Intoxicating
46
Hazardous Alcohol Ads
This Zagorka Beer Campaign Appears Dangerous at First
45
Animalistic Beer Campaigns
The Diver & Aguilar Super Bock Ads are Ferocious
44
Friendship-Testing Beer Ads
This Carlsberg Commercial Puts Friendships to the Test
43
I-Spy Alcohol Ads
The Heineken Camouflage Ads are Hidden Entertainment
42
Soul-Searching Beer Commercials
Moosehead Brewery Commercials Help you Find Your Outer Self
41
Everyman Booze Ads
Work Beer Branding Praises the Proletariat
40
Dead Playwright Print Ads
The Church End Brewery 'Shakesbeer' Campaign is Fashionably Old
39
Intoxicated Medieval Mischief Ads
The Weltenburger Kloster Beer Ads Compromise Historic Characters
38
Self-Deprecating Booze Ads
The Hype Begins for the Budweiser Black Crown Superbowl Commercial
37
Punny Father's Day Beer Ads
The Heineken 'Legendary Dad Jokes' Campaign Showcases Cheesy Jokes
36
Anti-Bloating Beer Campaigns
Skol Blowfish Ad Shows the Brew is Bloat-Friendly
35
Post-Holiday Beer Ads
Santa and Rudolph Go Head to Head in the Stella Artois Advertisement
34
Beertastic Etiquette Ads
Pue Blonde Beer Commercial Teaches You Not to Burp in Public
33
Apologetic Beer Ads
This Schneider Beer Ad Hilariously Begs Forgiveness on Behalf of All Guys
32
Anti-Class Beer Ads
The Saranac Camapign Helps You Loosen That Tie
31
Wild Tree-Climbing Beers
The Forst Beer Commercial Puts Alcohol in the Forest
30
Booze-Filled Getaway Commercials
'XXXX Beer and Mates Paradise' Campaign is an Interactive Contest
29
Morphing Mobile Ads
The Blick More Campaign Turns Your Phone into Beer Time Fun
28
Graph-Based Beer Ads
Goldstar Uses Flow Chart to Outline Your Path to Beervana
27
Holiday Romance Beer Campaigns
The Stella Artois Christmas 2010 Ad Will Warm Your Heart
26
Senselessly Subtitled Ale Ads
Kronenbourg 1664 Proves You Don't Need French to Enjoy this Beer
25
Cupid-Induced Lager Ads
New Zealand Beer Festival Utilizes Valentine's Day
24
Giant Beer Coaster Ads
The 'Hahn: Non-Stick Beer Mat' Video Fixes Drinking Issues
23
Liberty-Promising Beer Ads
The New Corona Extra Ad Promises a Cast Away in a Bottle
22
Poetic Beer Commercials
Guinness Spoken Word Ad
21
Rudolph-Inspired Ale Ads
The Church End Brewery Reinbeer Campaign Boasts Red Noses and Antlers
20
Beer Bottle Orchestras
Victoria Bitter Ad
19
Dueling Brother Campaigns
The 'Claude vs Pierre' Stella Artois Commercial is Cute
18
Techno Beer Boot Ads
The 'Das Beer Boot' Music Video is Hilariously Intoxicating
17
Fighter Beer Ads
Anderson Silva and Steven Segal Face Off in Budweiser 'The Great Preparation'
16
Honestly Boring Brew Ads
Breckenridge Brewery 'Truth in Beervertising' Parody Campaign
15
Gamified Beer Guzzling Ads
The Big Boss Brewing Company Introduces a New Way to Sample Beer
14
Cinematic Beer Virals
Stella Artois ‘Smooth Original' Campaign Exudes French Style
13
Voodoo Magic Beer Ads
This New Bud Light Super Bowl Commercial Features Stevie Wonder
12
Beer Bottle Orchestras
Grolsch Assembles the Swingtop Philharmonic Orchestra
11
Powerful Pale Ale Promotions
Church End Brewery Markets Brewt Beer as Light While Still Strong
10
Personified Booze Ads
San Miguel 'Una Vida Bien Vivida' Shows Epic Adventures of a Beer
9
Satirical Beer Ads
Breckenridge Brewery Says "If You Touch it and it's Cold, Then it's Cold"
8
Trou-Dropping Drink Ads
The Mother London Stella Artois Commercial Finds the Perfect Man
7
Spontaneously Romantic Beer Ads
The Heineken: the Perfect Date Commercial is a Fun Fest
6
Beach-Boasting Brews
These Corona Extra June 2011 Ads are the Key Summer Ingredient
5
Battling Beer-Lovers
The Starobrno Armies Ad Features a Militia of Brewski-Wielding Soldiers
4
Personified Brewski Campaigns
The Redhook May 2011 Beer Ads are Filled With Cheeky Attitude
3
Kicking Beer Ads
Fentimans Ginger Beer Ad Demonstrates its a Beer with a Kick
2
Deadly Aquatic Beer Ads
This Campaign for 'Dry Dock' Beer Shows Horrors Lurking Beneath the Water
1
Spooky Jet-Black Brews
The Market Store Gives Guinness a Holiday Makeover
Related Ideas
Vibrant Blue-Hued Beers
Blue Moon Belgian White Belgian-Style Wheat Ale is Being Served Blue
Freeze-Dried Beer Innovations
Moosehead Introduces Freeze-Dried Beer Inspired by Space Mission
Beer-Infused Soup Lines
Campbell’s Chunky x Pabst Blue Ribbon Serve Up a Bold Soup Collaboration
Bookish Beer Cans
Faber & Faber and Beek Created a Can with a Label That Shares a Book Excerpt
Unconventionally Categorized Drinks
Smirnoff ICE Drops a Global Campaign to Celebrate 25 Years
Anti-AI Beer Billboards
Heineken's Latest Ads Poke Fun at AI Friendship Devices
Summer Soda Brand Campaigns
Sprite 'Turns Up the Refreshment' With its Immersive Campaign
Origin Story Ads
Pacifico Unveils Its 'Find Your Own Way' Ad Campaign
Irish Stout Campaigns
Guinness Unveiled its St. Patrick’s Day Campaign
Hydrating Isotonic Lagers
Outd00r Brewing Has Zero Alcohol with Electrolytes and Vitamin C
Humorous Menswear Ads
Men’s Wearhouse Goes Full Funny with its 'Love the Way You Look' Campaign
Flavored Non-Alcoholic Beers
Two Fruity Heineken 0.0 Flavored Varieties Filling the Flavor Gap
Bar-Focused Dating Apps
Heineken®'s Bar Dating App Appeals to Gen Z's Social Habits
Runner-Focused Non-Alcoholic Craft Beers
Tilray Brands Expands Runner’s High Brewing Distribution
Lighthearted Beverage Campaigns
Lipton Ice Tea x Ice-T Partner to Launch 'Ice Tea Insurance'
Bizarre Influencer-Supported Beer Campaigns
Miller Lite Debuts Miller Tea Time with Livvy Dunne
Snow-Accented Beer Ads
These Stella Artois Ads Create the Illusion of a Frothy Chalice
Apologetic Beer Initiatives
Coors Light Debuts a Creative Marketing Initiative — Obstructed Brews
Fishing-Inspired Beer-Brand Giveaways
Busch Light Introduced its 'Stream Home Makeover'
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Miniature Beer Bottles
Carlsberg Created the World’s Smallest Beer to Promote Responsible Drinking
Electrolyte-Enhanced Beers
Lucky Saint Lime & Salt Lager Supports Hydration and Performance
Affectionate Insult Beer Cans
Foster's Love You Cans Help Buddies Connect Through Rude Names
Limited-Edition Pickle Beers
PBR x Grillo's Pickle Beer is Bright, Refreshing and Easy-Drinking
Beer Sponsorship Activations
Michelob ULTRA Launched Its Canada-Wide FIFA World Cup Activations
Functional Alcohol-Free Beers
BrewDog Mello Features Magnesium, Chamomile and Balm Extract
Booze-Free Mexican Beers
This Non-Alcoholic Lager Delivers a Balanced Flavor Profile
Football Icon-Backed Ads
Michelob ULTRA to Elevate the FIFA Club World Cup 2025™ Fan Experience
Grill-Inspired Snack Crisps
Pringles x Miller Lite Shares Limited-Editions Like Grilled Beer Brat
Beer-Themed Barbecue Snack Chips
The Latest Pringles x Miller Lite Chips Have a Patriotic Branding
Musical Beer Campaigns
Desperados Beer Brings the Latin Vibe with a Dembow Anthem
Globalized Tournament Campaigns
Coca-Cola Debuts 'Uncanned Emotions' for the 2026 World Cup
Branded Apparel Vodka Campaigns
Smirnoff Partners with Aleali May for We Do Game Days
Beer-First Travel Collections
Molson Coors' Lager Luggage Collection Makes Summer Travel Fun
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
Humorous Mens Fragrance Campaigns
A New Axe Campaign Takes Sweetness to Absurd New Heights
Bold Beer-Flavored Cheeses
The 'Pabst Blue Ribbon Beer Flavored Cheese' is a Unique Collaboration
Friendly Fandom Campaigns
Heineken Kicked Off Fans Have More Friends with a Fun Social Experiment
Cheeky Bar-Focused Campaigns
Heineken Advocates for Financial Support for Bars with Starring Bars
Cheeky Food-Focused Soda Campaigns
The 'Share a Pepsi' Campaign Encourages Pairing with Food
Beer-Branded Skin Creams
Heineken® Silver Has Debubted the Heineken® Smootheriser
Cheeky Non-Alcoholic Beer Ads
Coors Light Spotlights Coors 0.0% with the Coooors Call
Music Experience-Focused Beer Campaigns
The Heineken House is Back for 2026 Coachella
Tangy Pickle Juice Beers
The New PBR x Grillo’s Pickle Beer is a Dill-Forward Lager
Non-Alcoholic Beer Expansions
Eastern Market Brewing Co. Will Focus on the Non-Alcoholic Segment
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
Flavor-Driven Alcohol-Free Beers
1664 Bière 0.0% is Arriving in Sleek Slim Cans, Draft and More
House Party-Themed Campaigns
Hiders Keepers Shows Stella Artois’ Clever Take on Party Etiquette
Craft-Style Non-Alcoholic Beers
Darling Drinks Enters the Non-Alcoholic Beverage Market
K-Pop Brand Ambassadorships
Asahi Super Dry Unveiled a Unified Campaign Featuring BLACKPINK
Women-Targeting Low-Alcohol Beers
Beer Girl Brewing Company is Rapidly Expanding Its Operations
Basketball-Themed Beverage Campaigns
Athletic Brewing Company Debuts 'From Tip-Off to Title'
Americana Beer Cans
Budweiser Introduces its 'Made of America' Campaign with a Heritage Can Series
Beer Relaunches
Real American Beer Unveils a Refreshed Identity and Partnerships
Gen Z-Targeted Wine Campaigns
The I heart kinda Summer Campaign is Launching Soon
Beer-Brand Holiday Campaigns
Natural Light Beer Introduces its Garageflage Line
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Lager Popsicle Initiatives
Beer is Art Taps the Lager Popsicle Concept in Its Campaign
Women-Focused Beer Expansions
Hurray's GIRL BEER Receives Funding for Expansion
Retro Team Beer Cans
Budweiser MLB Team Cans Feature Vintage Baseball Graphics for Anniversary
South African Cider Campaigns
Savanna Premium Cider Debuts the "We Outside' Campaign and 500ml Can
Self-Explanatory Non-Alc Beer Cans
Blue Moon's Answer’s on the Can Normalize Non-Alcoholic Choices
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Cocktail-Inspired Beers
Tip Top Cocktails' Kindred Spirits Series Explores Brewery Collabs
Alcohol-Free Underground Campaigns
TfL and Heineken 0.0 Introduced "Bakerl0.0" for Dry January
Reimagined Classic Beer Campaigns
Guinness Gives 'A Lovely Day' a Modern Artistic Refresh
Comedic Body Wash Ads
Moist Humor by Dove Debuted During SNL50: the Anniversary Special
Humorous Chocolate Spots
Toblerone Introduced its ‘Chocolate Like Nobody’s Watching’
Rural Irish Pub Campaigns
Heineken Launched a Global Campaign for McLoughlin’s Bar
Chicken Wing Teasing Campaigns
This Pizza Hut Wings Campaign Pokes Fun at Competitors
Coastal-Inspired Beer Campaigns
The Corona Beach 100 Campaign Celebrates the Brand's Anniversary
Retailer-Exclusive Craft Beers
Brooklyn Brewery and Tesco Partnered on a New Range
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Celebratory Beverage Ads
Miller Lite’s ‘Legendary Stories’ Campaign Celebrates 50 Years
Pretzel Beer Partnerships
Shock Top and Auntie Anne's Partnered for Beer Kneads Pretzels
Moderate Drinking Campaigns
Athletic Brewing Company's Athletic January Celebrates Mindfulness
Clean-Label Hydration Campaigns
The Wonder of Water Campaign from Aqua Libra is Health-Focused
Location-Specific Beer Can Designs
Budweiser Canada Debuts the Limited-Edition Edmonton Beer Can
Colleague-Connecting Pubs
The Office by Heineken Celebrates the Best Part of Work Culture
Health-Conscious Light Beers
Atwater Brewery's Atwater Light Serves Health-Conscious Beer Drinkers
Refined Alcohol-Free Beer Ranges
Mash Gang Launched Three Alcohol-Free Beers to its Core Range
French Beer Marketing Campaigns
1664 Features Robert Pattinson in Its New Acting-Inspired Campaign
Sessionable Low-Alcohol Beers
Chilly Ones Beer is Crisp, Refreshing and Full of Flavor
Celebrity-Backed Non-Alcoholic Lager-Style Brews
George Clooney and Other Launch Crazy Mountain
Caveman-Centric Running Campaigns
Craft Sportswear's Brand Film Channels the Primal Joy of Running
Cosmo-Inspired Beers
Tip Top Proper Cocktails & Holy City Brewing Collabed on CosmoALE
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Comedy-Focused Cider Campaigns
Magners 'Share the Craic' is Launching This Summer
Festive Italian Beer Campaigns
This Birra Moretti Campaign is Rolling Out for the Holidays
Sun-Lit Anniversary Campaigns
The Corona 100 Years Campaign Lets Natural Light Capture the Story
Fishing-Trip-Inspired Beer Campaigns
Keystone Light Launched 'Always a Smooth Catch'
Beer-Branded Fictitious Record Labels
Coors Light Launches the Playful Coors Light Records
Halloween Season Cider Campaigns
The Strongbow Spine-Chilling Refreshment Campaign is Playful
Humorous Local Product Ads
Aylmer Responds to the U.S. Tariffs in a Humorous Manner
Golf Caddie-Inspired Beer Campaigns
Sleeman Breweries Partner with PGA Tour Caddie Dave Markle
Sports-Themed Beer Campaigns
This BrewDog Promotion Offers the Chance at a Year of Free Beer
Beach-Themed Beer Promotions
This Corona Promotion Marks the Brand's 100th Anniversary
Emotion-Driven Cider Campaigns
Angry Orchard's Latest Campaign Subverts Anger-Inducing Moments
Citrusy Alcohol-Free Shandy Beers
The Lucky Saint Alcohol-Free Superior Lemon Lager is Refreshing
Island-Inspired Beverage Campaigns
Liquid Aloha Brings Kona Big Wave’s Island Vibes to Life
Exciting Musician-Inspired Beer Activations
Outlaw Light Beer Debuts HARDY-Branded Can
Dine-Out Beer Promotions
This BrewDog On-Pack Promotion Celebrates the Brand's 18th Anniversary
Bright Brand Identity Updates
Big Hug Becomes a Purpose-Driven Brand with Bold Rebrand by JDO
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Excellence-Focused Bourbon Campaigns
Maker’s Mark Launches the Perfectly Unreasonable Campaign
Craft Beer Brand Redesigns
Goose Island Relaunches the 312 Beer with Chicago-Focused Branding
Back-Row Beer Campaigns
Harbin Beer's Back Rack Hack Used Less-Ideal Retail Space to Boost Sales
Non-Alcoholic Craft Beer Partnerships
Momentum Brewery Partners with Liquid Opportunities
Horrific Beer-Themed Comics
Garage Beer and Illustrator Tim Jacobus Partnered for Garage Fear
Beer-Branded Complimentary Public Transportations
Miller Lite Offers Free Rides for St. Patty's
Celebratory Complimentary Beers
Miller Lite is Marking Its 50th Anniversary with a Big Celebration
Midwestern Beer-Infused Sausages
Leinenkugel x Johnsonville Present the Oktoberfest Beer Brats
Superstitious Fan-Inspired Campaigns
Heineken Rebuilds Arsenal Fans' Beloved Pub in Lisbon
Taxi Driver-Centric Branded Events
Carlsberg Ran the 'Fare Game' Initiative for Taxi Drivers
Mid-Strength Marketing Pushes
6Percent, Small Beer And Quarter Proof Launch Mid-Strength March
Celebrative Canadian Lager Initiatives
Moosehead Delivers its 'Presidential Pack' Across Canada
Girded Billboard Posters
Irn-Bru And Lucky Generals Introduced Girders Posters
Iconic German Beer Expansions
Hofbräu München Debuts Hofbräuhaus Helles Lager in the US
Eye-Catching Light Lager Cans
Living the Dream Brewing Introduces the New Light Lager Beer
Cross-Continental Beer Brewing Documentaries
The Beer is Art Campaign Debuts a Documentary Film
Intense Carbonation Campaigns
Three Cents Unveiled Its Intense to the Last Sip Campaign
Beer-Branded Foodservice Sauces
These Guinness Sauces Come in Two Varieties
Summertime Scottish Beer Ranges
The ALDI Scotland Summer Beer Range Showcases Local Breweries
Mature Refreshment Product Ranges
These ALDI Summer Adult Beverages Come in 20 Options
Timely Actor-Backed Beer Campaigns
Miller Lite Debuts 'Legendary Moments Start with a Lite'
Spanish-Style Micropubs
Licor 43's Tiny Taberna Serves the Viral Baby Beer Shot
Winning Comment Campaigns
Dos Equis Invites Fans to Submit Legend Lines to Appear in a Commercial
Tattoo-Covered Beer Packaging
The 2025 8.6 Tattoo Limited Edition Can Has Artwork by Dodie
Cheeky Rapper-Headed Beer Campaigns
Vanilla Ice Saves Beers from Accidentally Exploding
Heartfelt Beverage Campaigns
The 'A Real BOOST®' Campaign Centers on Authentic Human Experiences
Refreshing Spirits Campaigns
Refresh Your Season Invites Fans to Make Jim Beam & Lemonade
Nostalgic Celebrity-Supported Beverage Campaigns
Clearly Canadian Recently Revived Its Brand
German Soccer Can Designs
Bitburger’s Pilsner Cans Mark the German Team’s World Cup Campaign
Beer-Focused Short Documentaries
Bruz Beers Debuts the Adventurous Let's Get Lost Documentary
Integrated Summertime Cider Campaigns
The Kopparberg Bring Me Sunshine Campaign is Arriving Soon
Minimalist Beer-Eau Labels
Genys Beershine Design Launched By Bold Brands Agency
Angler-Focused Collector Cans
Busch Light Teams With Bass Pro Shops For Collector Beer Cans
Humorous Losers-Focused Campaigns
Miller Lite Introduces the League Losers Billboards
Celebrity-Backed Non-Alcoholic Beers
BERO Expanded Its Retail Push Into Walmart, Kroger And Publix