What is the trend of animal-inspired marketing campaigns?

Exploring untapped potential of using animal imagery to leverage consumer attention

What is the trend of sensual advertisement campaigns?

Innovation in advertising utilizing erotic imagery for better brand recall

What is the trend of authentic locally-inspired beer campaigns?

Using local elements in unique ways to create breakthrough in beer marketing

What are the implications for the alcoholic beverages industry?

Animal-inspired advertisements could be a disruptive innovation for alcoholic beverage industry to create memorable marketing campaigns.

What are the implications for the fashion & beauty industry?

Sensual advertisement campaigns may be adopted by fashion and beauty industry to earn the attention of customers.

What are the implications for the tourism & hospitality industry?

Locally-inspired beer advertisements can be a way for tourism and hospitality industry to promote local culture and attract more tourists.

Animalistic Beer Campaigns : Diver and Aguilar Super Bock Ads

Animalistic Beer Campaigns

The Diver & Aguilar Super Bock Ads are Ferocious

Amanda Chang — October 24, 2010 — Marketing

References: behance.net & behance.net

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The Diver and Aguilar Super Bock ads are truly unique and show a true animalistic fierce edge. The photos were taken to advertise Portuguese Super Bock lager beer.

The photos were taken for the Abadia Gold and Abadia Rubi beers. Featuring turkey-bearing and oyster shell-wearing beauties and an angel-winged hunk, the Diver and Aguilar Super Bock ads are definitely eye-catching.

Check the photos out for yourself in the above gallery.

Implications - What makes them so eye-catching is the unique angle Diver and Aguilar took with the ads -- not to mention the eye candy they feature at the forefront!

Trend Themes

Animal-inspired Marketing Campaigns — Exploring untapped potential of using animal imagery to leverage consumer attention
Sensual Advertisement Campaigns — Innovation in advertising utilizing erotic imagery for better brand recall
Authentic Locally-inspired Beer Campaigns — Using local elements in unique ways to create breakthrough in beer marketing

Industry Implications

Alcoholic Beverages — Animal-inspired advertisements could be a disruptive innovation for alcoholic beverage industry to create memorable marketing campaigns.
Fashion & Beauty — Sensual advertisement campaigns may be adopted by fashion and beauty industry to earn the attention of customers.
Tourism & Hospitality — Locally-inspired beer advertisements can be a way for tourism and hospitality industry to promote local culture and attract more tourists.

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