February 2018 social good trends reveal various initiatives that aim to help homeless people, as well as unique innovations in health care that aid people in need of emergency services.
Examples of the former include the Lucky Well Commissary initiative led by star chef Chad Rosenthal, which offers formal training, mentoring and employment for individuals who live in poverty and homelessness in Philadelphia, and the Beam crowdfunding site which offers homeless people in the United Kingdom job training to help them get back up on their feet.
The merging of fashion and healthcare is increasingly prevalent, with one such example being the stylish sneakers that the tech company E-Vone has created. The sneakers were made for elderly people, and can detect abnormal movements or prolonged inactivity and send emergency notifications if necessary.
Top 55 Social Good Trends in February
From Employment Initiatives to Emergency Notification Shoes:
Mishal Omar — Feb 25, 2018 — Social Good
55
Unretouched Skincare Campaigns
Babor and the All Woman Project Promote a Healthy Body Image
54
Hidden Creative Space Tours
Toronto Design Offsite's TO DO Tour Will Explore Geary Avenue
53
Portable Art Classroom Buses
Tumblewheel Studios Uses a Revamped Bus to Teach Art to Kids
52
Charitable Credit Card Campaigns
Mastercard's Start Something Priceless Campaign Focuses on Giving
51
Braille-Teaching Toys
The BecDot Helps Blind and Visually Impaired Kids Learn Braille Early On
50
Emergency Notification-Sending Shoes
These Smart Sneakers for Seniors Help in an Emergency
49
Community-Centric Parking Garage Renovations
Peckham Levels is Giving Back to the Community
48
Bottled Purple Teas
Purpose Tea Makes Antioxidant-Rich Drinks from Purple Tea Leaves
47
Illegal Firearm-Made Headphones
The Yevo X Humanium Headphones are at CES 2018
46
Unaltered Beauty Ad Initiatives
CVS Pharmacy's 'Beauty Mark' Campaign Promotes Transparency
45
Anti-Hate Clothing Lines
Clothing Brand 'Noah' Released Anti-Hate Hoodies and T-Shirts
44
Charitable Valentine's Shakes
Shake Shack's 'Love Shack Shake' Supports People and Assistance Dogs
43
Bee-Saving Honey Granolas
Back to Nature Foods' Gluten-Free Honey-Nut Granola Helps Save the Bees
42
Gender-Confrontational Oil Paintings
Amanda Greive Paints About Gender Roles and Art History
41
Social Norm-Breaking Sneakers
The Now/Never/Forever Line Reivents Iconic Sneaker Silhouettes
40
Purposeful Travel Opportunities
'Journey' is for Millennials Who Love Traveling with a Purpose
39
Public Housing Museums
The National Public Housing Museum is Set to Preserve American History
38
Needlework Activist Statements
Shannon Downey Leverages Knitting and Embroidery to Form a Protest
37
Designer-Backed Empowerment Platforms
Rebecca Minkoff is Launching the RM Superwomen Campaign
36
Socially Conscious Bandanas
The #bandtogether Bandannas Use Artists to Affect Change
35
Wine-Influenced Beers
Cerveza Mica's El Cotarro is a Charitable Beer Made with Wine Grapes
34
Volunteer-Stocked Vending Machines
Action Hunger's Initiative Supplies Necessities to the Homeless
33
Evolving Delivery Platform Branding
Doordash's Rebrand Focuses on 'Delivering Good'
32
Bee Survival Aid Devices
Bee Hospital Helps the Declining Bee Population Adapt to Urban Cities
31
Political Anxiety-Reducing Apps
The Hope App is Designed to Alleviate Users from Political Anxiety
30
Celebrity-Provided Therapy Initiatives
Demi Lovato is Supporting Fans by Providing Therapy on Tour
29
Social Good-Focused Cryptocurrencies
'MissionCoin' Rewards Charitable Acts to Encourage Community
28
Extracurricular Rental Spaces
Genius Owl Provides Safe and Socially Engaging Environments for Kids
27
Free High-Tech Schools
Lambda School Offers Free Higher Education Until Graduates Get a Job
26
Female Leader Magazine Covers
TIME's Cover Features Women Running in 2018 Elections
25
Stigma-Breaking Naloxone Exhibits
This Toronto Design Offsite Exhibit Aims to Prevent Overdoses
24
Activism-Inspired Vegan Bags
The Kooples and PETA Teamed Up to Debut a Vegan Leather Bag
23
Whiteboard Coding Robots
The Root is a Code-Teaching Robot that Recently Showcased at CES 2018
22
Charitable Celebrity Dress Auctions
The Golden Globe Dresses Will Support the Time's Up Initiative
21
Employment Relief Restaurant Initiatives
The Lucky Well Will Train, Mentor and Hire the Homeless
20
Game-Powered Conservation Efforts
'To The Last Tree Standing' was a Unique Ecological Mission
19
Ethically Made Chocolate Bars
Land Chocolate is a Delicious Treat That's Made Mindfully
18
Empowering Art Programs
VSCO is Empowering Artists and Communities with 'VSCO Voices'
17
Charitable Beer Ads
Stella Artois' 'Taps' Super Bowl Ad Aims to Improve Clean Water Access
16
Robotic Cancer Companion Ducks
My Special Aflac Duck is Helping Children Cope with Cancer
15
Humorous Protest Videos
YouTuber Rob Bliss Took a Stand for Net Neutrality in a New Viral Video
14
Activist Lipstick Launches
LipSlut's "F*ck Hollywood" Shade Supports Sexual Assault Survivors
13
Driver-Educating Trafficking Campaigns
Uber is Tackling Human Trafficking Awareness this Month
12
Proposed Wildlife Sanctuaries
Antarctica Could House the World's Largest Wildlife Sanctuary
11
Charitable Jail Bailing Apps
The Appolition App Uses Your Spare Change to Bail People Out of Jail
10
Activist-Honoring Athletic Collections
Nike Unleashes Its Equality Black History Month Collection
9
Charitable Skateboard Collaborations
The Skateroom & Paul McCarthy Created Skateboards for a Cause
8
Pink Tax-Fighting Campaigns
Boxed's #RethinkPink Fights For Price Equality for Women's Products
7
Progressive Bible Apps
'Our Bible App' is Intended for LGBTQ Christians and Their Supporters
6
Hunger-Addressing Pawning Apps
Pawn Shop App PawnGuru Connects Users to Food Banks Locally
5
Hypnotic Refugee Commericals
This Amnesty International Ad Shows the Trials of Refugees
4
Homeless Crowdfunding Organizations
This Site Lets You to Help a Homeless Person with Job Training
3
Charitable Cookie Donation Programs
Cookies4hereos Supports Hurricane Harvey's First Responders
2
Digital Literacy Airplane Entertainment
The Free Educational Videos are on How Computers Work
1
Socially Responsible AI Classes
'Artificial Intelligence for Social Good' Teaches Safety in AI
Related Ideas
Homeless Support Backpacks
The Makeshift Traveler Backpack Has a Solar Panel and More
Model-Approved Footwear Campaigns
Gigi Hadid x Havaianas Lead The Flip-Flop Comeback
Modern Heritage-Based Streetwear
adidas Spotlights its 'Superstar Collection' for Fall and Winter
Superhero Lifestyle Collections
Disney Drops Brand Collabs for The Fantastic Four: First Steps
Collaborative Comfort-Forward Shoes
KEEN x Madhappy Team Up for the 'Shanti Clog'
Heritage-Driven Boot Campaigns
The Red Wing Made the Hard Way Goes Against Sneaker Drops
Celebratory Footwear Capsules
The adidas X West NYC Capsule Honors 85 Years of Tip Top Shoes
Love-Honoring Curated Gifting Series
JD Sports Rounds Up a Valentine's Edit to Celebrate Love
Emergency Video OS Features
Android Emergency Live Video Could Help with Rescues
Luxury Menswear Apparel Pop-Ups
Louis Vuitton's Soho Pop-Up Showcases the Fall/Winter 2025 Vision
90's Archival Footwear Pop-Ups
Dr. Martens Hosted a 'Buzz Bus' in NYC
Single Shoe Services
adidas Launched a Service for Those Living with Leg Limb Differences
Supportive Mental Wellness Initiatives
Saks Fifth Avenue Foundation Highlights Its Commitment
Humorous Brand Ambassador Partnerships
KANE Footwear Taps Yeti Boo Fas Its Latest Brand Ambassador
Casual Red-Tonal Shoes
adidas Embraces Valentine's Day with a Red Shoes and Clothing Edit
Dynamic Textural Collaborative Shoes
Thug Club & Adidas Drop a Special Iteration of the Superstar
Cross-Industry Insight Networks
The Think Party Explores the Future of Socialization
Mismatched Shoe Anti-Hate Campaigns
ALDO, Ensemble & Pact! Team Up for “Impossible” Pair Day
Unhoused Individuals-Supporting Initiatives
Thrive Causemetics & Beauty 2 the Streetz Parttner
Fashion-Forward Cultural Infrastructure Initiatives
THE FASH APP Debuts Founding Benefactor Circle
Touch-Reactive Shoes
adidas and Humanrace's EVOLUTION Pro Integrates Haptic Elements
Limited Collaborative Streetwear
HIDDEN.NY x UGG Classic Boot Becomes Prize in Citywide Contest
Multitasking Volunteer Initiatives
Heineken Fan Volunteers Applies a Rarely Used Employee Benefit
Butter Yellow Sneakers
Land O'Lakes x Clove Dropped a Limited-Edition Footwear Line
Soup Giveaway Campaigns
Heinz Launches a New Soup Giveaway Campaign with Sam Thompson
Creatively Shot Footwear Campaigns
Christian Louboutin Releases the Creative Spring 2026 Campaign
Expansive Social Good-Focused Partnerships
Hyundai is Committed to Community Wellbeing
Fashion Gaming App Collabs
Drest x Jimmy Choo Let Gamers Style Paris-Themed Wardrobe Icons
functional footwear brands
NYC-Based Lifestyle Brand Brunch Redefines Everyday Comfort
Social Media Follower-Celebrating Initiatives
Streets of Toronto Marks 600k Instagram Followers
Senior Living Innovation Hubs
The AGE-WELL Innovation Studio Highlights Age-in-Place Solutions
Resilience-Focused Youth Initiatives
Covenant House Toronto Launches ‘Home of the Unbreakable’
Fashion-Branded Café Experiences
Vogue Blends Retail with Immersive Hospitality Spaces
Valentine's Day-Themed Footwear Campaigns
BEARPAW Launched Its Cozy Valentine’s Lookbook
Housing Crisis-Focused Campaigns
Habitat for Humanity Launched the Let’s Open the Door Campaign
High-Profile Home Improvement Pop-Ups
VEVOR Celebrates Black Friday at Times Square
Sports-Based Philanthropic Activations
Cigna Healthcare Hosted the 2026 Safe Zone Activity Day
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
Sleep Poverty Awareness Campaigns
Ikea Canada Introduces the Sleepless Lamp Calmpaign
Coffee Kindess Initiatives
Cambio Roasters Launches Random Act of Kindness Week Campaign
Impactful Beauty Initiatives
Odele for Good Launches to Champion Women Through Entrepreneurship
Foodie Charm Bracelets
Goodles Gave Expo West Attendees the Chance to Make Custom Charm Bracelets
Artful Bandage Collections
The Met x BAND-AID Collaboration Shares Exclusive First-Aid Products
Inclusive Mental Health Campaigns
Samsung and SOS Voz Amiga Partner for 'Saved in Translation'
Motorsport-Inspired Apparel
Anti Social Social Club and Goodyear Drop Bold Streetwear
E-Commerce Giving Integration
Shortage Enables Charitable Upsells Through Shopify Storefronts
Inaugural Sustainable Sneaker Collections
Gabriela Hearst Debuts The Ohio Footwear Line
Human Connection-Emphasizing Radio Initiatives
LG Electronics Has Introduced Radio Optimism
Health-Focused Retail Campaigns
Health-E Commerce Encourages a Home Medicine Cabinet Restock
Footwear-Based Father’s Day Giveaways
HEYDUDE Launches the 'Good Dude Giveaway'
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Futuristic Winter Essentials
adidas x Moon Boot Reunite or a Winter Collaboration
Campus Food Insecurity Initiatives
Chartwells Higher Education Debuts 'United Through Food'
Experiential Running Shoe Shops
House of SportsShoes Merges Digital Presence & Physical Experience
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Impactful Gaming Experiences
Humanity Games Combines Retro Gameplay With Real-World Lessons
Social Good Coffee Vans
Nespresso and Change Please Partnered to Help End Homelessness
Youth Mental Health-Supporting Shirts
Giant Tiger and Kids Help Phone Launch a New Shirt
Community-Centric E-Commerce Initiatives
MyCommunity.Today Delivers Accessible Digital Tools
Expanded Hairstylist Scholarship Grants
Cécred and BeyGOOD Launch Its Cécred x BeyGOOD Fund
Animated Footwear Campaigns
Vivobarefoot Unveils Free Your Feet Campaign Through Joyful Animation
Family-Centric Footwear Campaigns
TOMS Ran a Public Casting Call for the Joyful Chaos Family
Health Engagement Disparity Campaigns
Function Health and SubwayTakes Partner on a Campaign
Collaborative Treat-Inspired Footwear
Ground Up and the Hersey Company Partner for 2025 Releases
Footwear-Branded Heart Health Initiatives
Chinese Laundry Debuts the Wear Your Heart Campaign
Musical Wellbeing Campaigns
ASICS Launches the ‘Move Your Body, Move Your Mind’ Campaign
Social Responsibility-Aligned Corporate Marketing
GoodBrand Impact is a Newly Launched Agency
Food Service Employee-Focused Initiatives
SpotOn and Giving Kitchen Partner to Support Employees
Charitable Food Security Campaigns
Riunite Joins Forces with Meals on Wheels America
Wildfire Relief Initiatives
Beauty Together is A Collaborative Effort for Wildfire Relief
Communal Prevention Initiatives
The American Foundation for Suicide Prevention Runs Its Campaign
Disability Inclusion-Focused Initiatives
The World Health Organization Issues a Call for Proposals
Collaborative Footwear Capsules
The Human Made x Red Wing Boots Capsule Updates Classic Workwear
Domestic Violence Awareness Campaigns
GlassesUSA.com Joins The National Domestic Violence Hotline
Charitable Fashion Shows
Bloor-Yorkville BIA and Collaborators Ran Couture for a Cause:
Peer-Powered Gifting Initiatives
indu and SoPost Encourage Customers to Share Samples with Friends
Moving Company-Supported Food Initiatives
Go Mini’s & Move for Hunger Form a Strategic Partnership
Perks-Filled Activations
The Really Good Mood Machine by Uber Shares Feel-Good Surprises
Adaptive Clothing Ranges
Primark X Victoria Jenkins Unveil an Inclusive Fashion Line for All
Ethical Luxury Shopping Platforms
Brimm Reimagines Conscious Consumerism with Curated Designs
Assistive Mobility Technology Initiatives
Toyota Partners with the MaRS Discovery District
Curated Resale Storefronts
eBay's The NYC Edit Storefront Shares Tastemaker Selections
High-Profile Clean Water Initiatives
Chapter 2 & One Drop Foundation are Running the La Gala 2025
Rewarding Ethical Chocolate Promotions
Tony’s Chocolonely and The Social Hub Amsterdam Partnered
Hygiene-Focused Disaster Relief Initiatives
Procter & Gamble Runs Its Tide Loads of Hope Program
Unique Footwear Designs
Fluevog Releases Quirky Shoes for Distinctive Tastes
Inclusive Tech Awards
The Qatar Assistive Technology Center Boasts the Mada Innovation Award
Fitness-Focused Food Drives
In March, Technogym Hosted the Let's Move & Donate Food Campaign
Donation-Based Menu Deals
Domino’s Turns Pizza Purchases into Donations for Kids with Illnesses
Focused Fashion Feeds
Clone Helps You Stay Updated with Fashion Trends Sustainably
Seasonal Social Good Sandwiches
Urban Eat and Teenage Cancer Trust Partnered for the Holidays
E-Commerce-Like Healthcare Platforms
General Medicine Has Secured $32 Million in Venture Funding
Charitable Hunger Relief Initiatives
Halo Top Makes a Charitable Contribution to Food Banks Canada
Digital Dog Shelter Campaigns
Rare Breed Has Initiated the Charitable Treat Your Shelter Promotion
Philanthropic Housing Initiatives
The RONA Foundation Boasts the 'Build from the Heart' Program
Social Good Clothing Campaigns
ZigZag and The Salvation Army Partnered to Prevent Fashion Waste
Embedded Safety Networks
‘Ask for Angela’ Builds Retail-Based Support Systems Across Toronto
Practical Accessibility-Focused Tech Products
Lg Debuts a Suite of Accessibility-Focused Products
Mobile Harm Reduction Initiatives
Care Resource Strives to Protect the Public with the SPOT
World Hunger Day Events
ZiMad Partnered with The Hunger Project on New Events in its Games
Ramadan-Focused Tech Campaigns
Hisense Delivers 'Innovation That Brings Us Together This Ramadan'
Smart Posture Insoles
eSteps Health Enhances Your Posture and Mobility with Smart Insoles
Charitable Influencer-Targeting Campaigns
Puresport Runs the 'Thrift It Back' Campaign
Inclusive Romance-Inspired Activations
Generation Love Presented the Giving Love Campaign
Nourishing Community-Focused Initiatives
Fresh Thyme Market Expands Efforts During the Holidays
In-Store Cancer Support Programs
JCPenney and Look Good Feel Better are Hosting Workshops
Celebrity-Supported Smart Glasses Campaigns
Ray-Ban and Meta Tap Doja Cat and Teyana Taylor
Homelessness-Focused Architecture Studies
Architecture Without Borders Quebec Identifies Issues
Branded Social Impact Initiatives
Youth To The People Unveils the Community To The People Program
Attention Economy Agencies
VaynerX Launches Tamara Group to Drive Social-First Brand Relevance
Ethical Tea Commercial Campaigns
Clipper Teas Showcases its New Marketing Tactics for 2025
Reimagined Annual Fundraising Events
Housing Works Restructures its Design on a Dime Benefit
Affordable Inclusive Minimal Clothing
Primark Introduces a Capsule of Adaptive Clothing
Toronto Healing Shelters
Anduhyaun Emergency Shelter Nods to Indigenous Traditions to Aid Recovery
Corporate Volunteer Initiatives
TELUS Hosted Its 21st Annual Days of Giving
Gender Gap-Addressing Basketball Initiatives
Shoot 360 Hosted HER Month in March
Displaced Families Initiatives
The HOPE Foundation Supports Those Affected by Wildfires in LA
Social Good Peruvian Menswear
Pieta Menswear Combines Style and Social Reintegration
Charitable Home Improvement Initiatives
VEVOR Has Donated 10 Hybrid Heat Press Machines
Outdoor Lifestyle Brand Platforms
Merrell Launches the It Starts Outside Campaign
Human Trafficking Awareness Campaigns
BODYBAR Pilates Runs the BODYBAR Does Good Campaign
Social Good Gifting Ranges
The Virgin Experience Days Gifts for Good Collection is Purposeful
Soccer Equipment Donation Programs
Subaru of America is Running the Gear for Good Program
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Collaborative Virtual Food Drives
Wellpath Supports Second Harvest Food Bank of Middle Tennessee
Youth Homelessness-Centered Data Tools
SchoolHouse Connection Partners with the Poverty Solutions
Creative Networking Tools
Designer Hikes Builds Community By Connecting Designers Outdoors
Optimism-Focused Charitable Campaigns
LG Electronics Canada Ran the Optimism Meter Campaign
Charitable AIDS-Focused Medical Scrubs
HYPOTHESIS & (RED) Tackle HIV/AIDS Prevention & Treatment
Tech-Empowered Accessibility Initiatives
Remarkable Advocates for Individuals with Disabilities
Digital Fundraising Competitions
Headquarterz Launched the Community Cup
Young Innovator-Honoring Award Initiatives
TNL Mediagene Runs Its Becoming Aces Awards Ceremony
Disability Representation-Encouraging Grants
Getty Images Announces a $20,000 Grant Initiative
Purpose-Driven Brand Contests
Publicity for Good is Supporting Goodness with Its Contest
Charitable Household Appliance Initiatives
Circle Home Charity, DHL and Danby Appliances Partner
Long-Term Food Insecurity Efforts
Jack and Jill of America Debut a 100,000-Hour Service Challenge
Kindness Generator Platforms
bekind.now Helps Users Generate Acts of Kindness to Brighten Days
Regional Wheelchair-Providing Organizations
Agape Mobility Ethiopia Addresses a Critical Need
Phone Software Updates
Google Launches March Pixel Drop With New Pixel And Android Features
Citywide Digital Literacy Programs
Emerge and Rise Caters to Small Business Owners