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My Special Aflac Duck is Helping Children Cope with Cancer

 - Jan 9, 2018
References: sproutel & people
Sproutel developed 'My Special Aflac Duck' as a continuation of its Aflac Childhood Cancer Campaign, in an effort to find new modes of delivering healthcare to children in need.

Children lose a great deal of autonomy after receiving a cancer diagnosis as they're taken out of school to undergo an average of 1000 days of treatment. This adorable robotic duck serves as a friendly companion, helping children achieve a new level of control. Through an accompanied interactive app, the device encourages children to maintain their care routines, which can include medical exercises, eating and bathing. In addition, the duck can help the patient communicate with parents or care takers as it can mirror the patient's mood using a RFID-enabled emoji card. The duck can offer comfort to the patient through quacking, dancing and even nuzzling.

My Special Aflac Duck has been awarded the Tech for a Better World Innovation Award, at this year's 2018 CES.