The May 2014 marketing trends reflect the move from indoors to outdoors. The warmer weather means less time spent inside, curled up on the couch watching Netflix and more time enjoying the longer days and catching up with friends on patios and at parks.
In anticipation of this, marketers have focused their time and energy on creating appealing products to complement sunnier days. From ice cream to beer and on-the-go snacks, there are plenty of new products being marketed as the perfect accompaniment for outdoor activities.
From ales branded specifically with hipsters in mind to delicious sodas geared towards the health-conscious, marketers are gearing up for the spring and summer seasons.
For more research on this month's top performing ads and marketing strategies, check out Trend Hunter's Marketing Trend Report.
Stats for Top 100 Marketing Trends in May
Trending: Older & Popular
Research: 44,026 clicks in 103 w
Interest: 3.3 minutes
Concept: May 2014 Marketing
Related: 837 examples / 644 photos
Segment: Neutral, 12-55+
Comparison Set: 307 similar articles, including: music-loving hippie lookbooks, raw crafted branding identities, and terrifying online drowning simulators.
Top 100 Marketing Trends in May
More Stats +/-
Raw Crafted Branding Identities
Music-Loving Hippie Lookbooks
Terrifying Online Drowning Simulators
Easter Animal Cruelty Ads
Anti-App Store Projects
From Aged Ice Cream Packaging to Sorrow-Filled Vodka Packaging
By: Jaime Neely - Published: May 31, 2014