Whether shot at a red carpet event or at a more casual race car event, the Maserati 2014 ad campaign shows just how versatile this luxury car can be. Granted, it is only versatile in a celeb status sort of way. Just because it can be placed in more casual settings doesn't mean anyone can drive a Maserati, no matter what impression the Maserati 2014 ad campaign makes.
In this case, the Maserati 2014 ad campaign depicts German top model Heidi Klum as the ideal driver. Not only does she appeal to both sexes, the Project Runway host does manage to have a down-to-earth appeal that makes the images both glamorous and approachable. The blonde beauty was shot by photographer Francesco Carrozzini.
Stats for Versatile Luxury Car Ads
Trending: Older & Buzzing
Research: 3,923 clicks in 112 w
Interest: 2.2 minutes
Concept: Maserati 2014
Related: 78 examples / 60 photos
Segment: Females, 35-55+
Comparison Set: 29 similar articles, including: equestrian car campaigns, retro racecar campaigns (update), and blurred landmark auto ads.
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