Koronaki Virgin Olive Oil is Revamped by Thomas Kiourtsis

By: Jamie Danielle Munro - Published: Apr 3, 2014 • References: behance.net and packageinspiration
The Koronaki Virgin Olive Oil redesign by Thomas Kiourtsis goes for an extremely minimalist look. Kiourtsis was assigned to make the corporate identity for the company, as well as the packaging for the product.

For the corporate identity, the designer stuck to a simple black and white look. The reason for doing so was to ensure a "classic combination that can stand independently," according to Package Inspiration. Kiourtsis also wanted to show the adaptability of the olive oil with this design, proving that it could be used for a number of different occasions. The product packaging has a few more details, with the top part being made out of a wood-like material, which gives the virgin olive oil a natural aesthetic.