DEMOGRAPHICS
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| Score:
7 | This Month and Mild
Top 6 Examples:
Date Range:
14,512 Total Clicks Nov 12 - May 13 |
| Popularity | |
| Activity | |
| Freshness |
Political Schadenfreude
Leader distrust and political parody is expressed through mockeryImplications - Political parody has existed for as long as government systems have been in place. This concept is married with the dark, ruthless style of humor on the Internet in political schadenfreude. Distrust for political figureheads is seen communicated in a more mocking tone, allowing skeptical consumers to indulge in the idea of bringing powerful figures down to a level lower than their own. [More]
 Flipping-Off Leader Ads |
 Naughty Political Portraits |
 Presidential Villain Parody Toys |
 Comic-Styled Political Parodies |
 Political Dubstep Commercials |
 Politician Mocking Condiments |
Filed in: Pop Culture Leaders Internet Political Humor
| Score:
6.4 | This Quarter and Mild
Top 5 Examples:
Date Range:
13,291 Total Clicks May 10 - Apr 13 |
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| Activity | |
| Freshness |
Hacktivism
Digital vigilantism takes on political and special interest adgendasImplications - Hacktivism is a new form of protest that while non-violent, is extremely powerful. Groups such as Anonymous are one example of the power online hackers can wield, but brands are now also using hacktivism to their advantage. Dove is just one example, having recently created a fake application for Photoshop that was planted on the web. [More]
 Anti-Airbrush Guerrilla Marketing |
 Vendetta Hacktivism |
 Digital Vigilantism Graphs |
 Smoking Political Art |
 Animal Hacktivism |
Filed in: Pop Culture Internet Leaders Media Political
| Score:
6.1 | This Quarter and Mild
Top 4 Examples:
Date Range:
3,028 Total Clicks Nov 10 - Mar 13 |
| Popularity | |
| Activity | |
| Freshness |
Social Influencer Obsession
Online influencers are connecting with brands toImplications - Those highly connected individuals in the social media realm can have big pull when it comes to driving their network to action. Marketers are finding ways to engage and reward influencers, spawning VIP perks for those with online clout who can drive social media conversations about new launches and brands. [More]
 Influencer Subscription Gifts |
 Social Reward Vacations |
 Extremely Exclusive Social Networks |
 Impactful Documentaries |
Filed in: Pop Culture Leaders Internet
| Score:
7.6 | This Quarter and Warm
Top 6 Examples:
Date Range:
8,872 Total Clicks Oct 12 - Mar 13 |
| Popularity | |
| Activity | |
| Freshness |
Meme Celebrity
Online phenomenons are becoming real-world power influencersImplications - Online memes are now catapulting regular people and pets into fully-fledged stardom. Grumpy Cat, Psy (from Gangnam style) and various other online sensations are launching books, product lines and are even appearing on major broadcast networks. While the lifespan of these web celebrities in pop culture may be short-lived, their influence at the their peak is intense. [More]
 Meme-Based Nominee Depictions |
 Celebrity Feline Paintings |
 Cat Meme-Tributing Treats |
 Dancing Pistachio Viral Ads |
 Three-Dimensional Meme Moldings |
 Optimistic Meme Toys |
Filed in: Pop Culture Celeb Products Media Leaders Internet
| Score:
4.2 | This Year and Mild
Top 6 Examples:
Date Range:
7,613 Total Clicks Nov 11 - Aug 12 |
| Popularity | |
| Activity | |
| Freshness |
Idol Dollification
Immortalizing popular figures by turning them into figurinesImplications - When it comes to celebrities and famous figures, we all want a piece, which explains the gigantic market for celebrity products, ranging from clothes to fragrances to even dirty bath water. Another way consumers can now indulge in their celebrity obsession is by purchasing dolls and toys in the likeness of these famous individuals, such as Kate Middleton, Karl Lagerfeld, Steve Jobs, President Obama and more. While these people may not be action heroes, per se, immortalizing them in such a way points to society's reliance on powerful figures who have the potential and ability to create change and influence our decisions. [More]
 Couture Icon Ponies |
 Miniature Designer Depictions |
 HBO Girls Paper Dolls |
 Presidential Superheros |
 Technological Innovator Toys |
 Royal Sister Action Figures |
Filed in: Pop Culture Celeb Products Leaders Clusters Celebs Luxury
