Women's health products are becoming more and more technical, sophisticated and integrated. In fact, anything to do with health and wellness is really taking off in terms of product design.
Gone are the days when taking a few vitamins or going to the gym was thought to be a sufficient form of self-care. Nowadays, we are becoming more conscious of what our bodies are telling us. There are numerous apps that monitor everything from our anxiety levels to our oxygen. And that's just the tip of the iceberg! You can also track your heart rate, sleep patterns, hydration and your menstruation cycle, among other things. Products can even go super-niche; for example, the Skea device, which is geared towards helping women perform the Kegel exercise.
Whether you're interested in sexual health, stress management or fitness, there's an app that will help you become more aware and knowledgeable about it.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
