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Top 100 Branding Trends in September

From Hot Dog-Flavored Ice Pops to Metaverse Distilleries

— September 10, 2022 — Marketing
From interactive augmented reality packaging and immersive metaverse activations to next-gen branding collaborations, the top September 2022 branding ideas offer a look at the future of marketing and engagement.

Increasingly, brands are making their presence known in the metaverse with everything from virtual distillery destinations to branded clothing drops and campaigns with CGI influencers.

Inspired by fan behavior, Chipotle dropped a new collectible candle in the shape of a takeaway cup. The limited-edition scented "Water" Cup Candle tells the story of how many restaurant guests “accidentally” fill their complimentary water cups with lemonade at the restaurant’s drink station.

Some of the most noteworthy collabs include Tony's Chocolonely's and Ben & Jerry's teaming up to advocate for social justice and other favorite snack food crossovers.
7
Score
Popularity
Activity
Freshness
99
Utilitarian Face Washes
Utilitarian Face Washes
Brothers Artisan Oil The Purifying Wash Comes in a Glue-Style Bottle
<
98
Seasonal Immune Support Tonics
Seasonal Immune Support Tonics
Wooden Spoon Herbs' Aller-Ease Tonic Helps with Sensitivities
<
97
Single-Serve Grocer Meals
Single-Serve Grocer Meals
These Meijer Heat-and-Eat Meals Come in Two Lines
<
96
Plant-Based Daily Shower Sprays
Plant-Based Daily Shower Sprays
Sensitive Home Boasts Safe & Effective Household Cleaners
<
95
Flavorful Low-Carb Granolas
Flavorful Low-Carb Granolas
SOLA Sweet Boasts Tasty Yet Healthy Alternatives for Morning Granolas
<
94
Chef-Inspired Kettle Chips
Chef-Inspired Kettle Chips
The Hen of the Woods Kettle Chips Come in Six Flavors
<
93
Matcha-Powered Beauty Masks
Matcha-Powered Beauty Masks
The Matcha Sea Dry Clay Mask by Terra Beauty Bars is Waterless
<
92
Mixology-Inspired Canned Gin Cocktails
Mixology-Inspired Canned Gin Cocktails
Edinburgh Gin Cocktails Now Come in Two New Flavors
<
91
Handcrafted Jerky Snacks
Handcrafted Jerky Snacks
The Cattaneo Bros. Small-Batch Jerky Comes in Two Varieties
<
90
Heated Stye Relief Products
Heated Stye Relief Products
ThermaMEDx EverTears Unblocks Eyelid Glands
<
89
De-Alcoholized CBD-Infused Wines
De-Alcoholized CBD-Infused Wines
The 66° Beverage Company CBD-Infused Wines Come in Three Options
<
88
Chromatic Halloween-Themed Cereals
Chromatic Halloween-Themed Cereals
The Rice Krispies Shocking Orange Colored Cereal is Playful
<
87
American-Style Shake-Inspired Snacks
American-Style Shake-Inspired Snacks
Rice Krispies Squares Mint Choc Shake are Limited-Edition
<
86
Digitally Enabled Packaging
Digitally Enabled Packaging
Displai's AR Creates Engaging Experiences with Product Packaging
<
85
Over-the-Top Snack Mixes
Over-the-Top Snack Mixes
The Pioneer Woman Snack Mixes Come in Three Varieties
<
84
Plant-Based Caramelized Chocolates
Plant-Based Caramelized Chocolates
The LoveRaw Caramelised Biscuit Cre&m Wafer Bar is Tasty
<
83
Spooky Specialty Chocolate Products
Spooky Specialty Chocolate Products
Delysia Chocolatier is Introducing Three Products for Autumn
<
82
Soothing Healthcare Moisturizers
Soothing Healthcare Moisturizers
These New CamWell Moisturizers are Clinically Proven
<
81
Inspirational Apparel Campaigns
Inspirational Apparel Campaigns
Cole Hann Launches New Campaign, 'Work For What You Believe In'
<
80
Condiment-Inspired Capsule Collections
Condiment-Inspired Capsule Collections
The TABASCO Drippin’ Hot Summer Collection is Effortless
<
79
Mobile Game-Branded Headsets
Mobile Game-Branded Headsets
EKSA Launched the 'E900 x Lords Mobile' Limited-Edition Headset
<
78
Ginger-Based Hot Sauces
Ginger-Based Hot Sauces
The Moju x Eaten Alive (S)Hot Sauce Has a Vegan-Friendly Recipe
<
77
Baked Nutrient-Dense Snack Chips
Baked Nutrient-Dense Snack Chips
Confetti Veggie Chips are Minimally Processed and Not Deep Fried
<
76
Spooky Soda Costumes
Spooky Soda Costumes
These MTN DEW Halloween Costumes Reference Favorite Flavors
<
75
Movie-Inspired Popcorn Products
Movie-Inspired Popcorn Products
Popcorn Shed Launched Seven New Product Flavors
<
74
Sustainable Carbon-Neutral Eggs
Sustainable Carbon-Neutral Eggs
Morrisons Planet Friendly Eggs Feature a Circular Waste Scheme
<
73
Condiment-Flavored Snack Chips
Condiment-Flavored Snack Chips
These New Doritos Snack Chips Come in Two Familiar Flavors
<
72
Cafe-Themed Cracker Snacks
Cafe-Themed Cracker Snacks
The Goldfish x Dunkin' Pumpkin Spice Grahams are Limited-Edition
<
71
Vodka-Made Frozen Treats
Vodka-Made Frozen Treats
The Au Vodka Blue Raspberry Ice Lollies Have a 5% ABV
<
70
Nutritionally Dense Snack Bars
Nutritionally Dense Snack Bars
Get Golden Snack Bars are Formulated with Nuts, Seeds and Spices
<
69
Keto-Friendly Tortilla Chips
Keto-Friendly Tortilla Chips
You Go! Foods Tortilla Chips are High in Protein
<
68
Inclusive Beauty Care Products
Inclusive Beauty Care Products
The f.a.e. Beauty Care Line Was Created by Thrive Market
<
67
Wizardly Candy Collections
Wizardly Candy Collections
The Jelly Belly Harry Potter Candy Collection is Arriving Soon
<
66
Everyday Espresso Coffee Pods
Everyday Espresso Coffee Pods
The Tim Hortons Espresso Capsules Come in Four Varieties
<
65
Wholesaler Impulse Snack Launches
Wholesaler Impulse Snack Launches
Epicurium Launched Seven New Impulse Ranges
<
64
Flavorful Nutrient-Dense Snack Ranges
Flavorful Nutrient-Dense Snack Ranges
These New Whitworths Snacks Come in Two Ranges
<
63
Hot Dog-Flavored Ice Pops
Hot Dog-Flavored Ice Pops
The Oscar Mayer 'Cold Dog' Was Created with Popbar
<
62
Eco-Beer Esports Partnerships
Eco-Beer Esports Partnerships
Bud Light NEXT Announced a Partnership with the EVO Tournament
<
61
Reduced Sugar Breakfast Bars
Reduced Sugar Breakfast Bars
These belVita Fruit Crunch Bars are HFSS-Compliant
<
60
Canned Craft Coffee Collections
Canned Craft Coffee Collections
Cloud Gate Coffee is Launching a Range of Products into Retail
<
59
Refrigerated Yogurt-Based Snacks
Refrigerated Yogurt-Based Snacks
Clio Snacks Added Two Varieties to its Portfolio
<
58
Rental Housing Start-Ups
Rental Housing Start-Ups
Adam Neumann Announced His New Project Called Flow
<
57
Dessert-Inspired Shower Jellies
Dessert-Inspired Shower Jellies
Glazeish Embraces Whimsical Packaging with Its Birthday Cake Jelly
<
56
Paired-Back Chinese Restaurants
Paired-Back Chinese Restaurants
StudioAC Created a Monochrome Chinese Restaurant in a Strip Mall
<
55
Witchy Movie-Themed Cereals
Witchy Movie-Themed Cereals
The Kellogg's Disney Hocus Pocus 2 Cereal is Potion-Inspired
<
54
Refreshing Face-and-Body Scrubs
Refreshing Face-and-Body Scrubs
Lush's Updated Ocean Salt Scrub is Vegan and Self-Preserving
<
53
Snack Packaging Recycling Programs
Snack Packaging Recycling Programs
The GoMacro MacroBar Wrapper Recycling Program is Free to Use
<
52
Family-Friendly Laxative Gummies
Family-Friendly Laxative Gummies
Ciruelax Prunelax Gummies Help with Regularity Maintenance
<
51
Functional Effervescent Tea Drinks
Functional Effervescent Tea Drinks
The Joyo Adaptogenic Sparkling Teas Come in Five Flavors
<
50
Ethically Sourced Chocolate Treats
Ethically Sourced Chocolate Treats
Tony's Chocolonely's and Ben & Jerry's Advocate Social Justice
<
49
Fortified Dairy-Free Yogurt Tubes
Fortified Dairy-Free Yogurt Tubes
The Cocos Organic Coconut Milk Yog Tubes are Dairy-Free
<
48
Sparkling Probiotic Drinks
Sparkling Probiotic Drinks
Doctor D Crafts Probiotic Drinks That Everyone Can Enjoy
<
47
Dual-Purpose Anti-Aging Products
Dual-Purpose Anti-Aging Products
Love, Indus Blurs Fine Lines with Its Dual-Purpose Line Limiter
<
46
Opulent Skincare Gift Sets
Opulent Skincare Gift Sets
Love, Indus Collaborates with Makaibari on a Limited Edition Gift Set
<
45
Uplifting Youthful Candles
Uplifting Youthful Candles
Friday Collective's Candles Infuse Daily Life with "Weekend Feels"
<
44
Sporty Fridge TVs
Sporty Fridge TVs
The Pepsi Gametime Fridge TV Keeps Drinks Close While Watching Football
<
43
Cereal-Flavored Popcorn Snacks
Cereal-Flavored Popcorn Snacks
These New Snacks From General Mills Come in Two Flavors
<
42
Skin Resilience-Activating Serums
Skin Resilience-Activating Serums
The Fresh Tea Elixir Combats Against Everyday Skin Stressors
<
41
Stress-Relieving Shampoo Bars
Stress-Relieving Shampoo Bars
Lush's New Features Nettle, Clove, Peppermint, and More
<
40
Protein-Packed Cold Coffees
Protein-Packed Cold Coffees
The Alani Nu Protein Coffees Come in Four Flavors
<
39
Fall-Themed Body Scrubs
Fall-Themed Body Scrubs
Tree Hut Shea Sugar Scrub Now Comes in Two Autumnal Scents
<
38
Sour Candy-Inspired Sodas
Sour Candy-Inspired Sodas
Warheads Sour Soda is Launching in Five Flavors in the UK
<
37
Premixed Chocolate Finishing Sauces
Premixed Chocolate Finishing Sauces
Nestle Carnation Chocolate Drizzle Enhances Any Recipe
<
36
Limited-Edition Hot Sauce Popcorns
Limited-Edition Hot Sauce Popcorns
SmartFood Frank’s RedHot Flavored Popcorn is Only at Sam's Club
<
35
Protein-Rich Deli Snacks
Protein-Rich Deli Snacks
The Dietz & Dats Deli Snack Packs Come in Four Varieties
<
34
Takeaway Cup Candles
Takeaway Cup Candles
Chipotle's "Water" Cup Candle is Launching for National Lemonade Day
<
33
Barbie-Inspired Coaster Sets
Barbie-Inspired Coaster Sets
The Barbie™ x Dragon Glassware® Coasters Set is Ideal for Millennials
<
32
Anime Creature-Inspired Vehicles
Anime Creature-Inspired Vehicles
Mini Unveiled a Pikachu-Themed Aceman Car at Gamescom 2022
<
31
Metaverse Distilleries
Metaverse Distilleries
Rojkind Arquitectos and Bompas & Parr Design a Distillery for Jose Cuervo
<
30
Easily Recyclable Milk Packaging
Easily Recyclable Milk Packaging
ALDI is Trialling Milk Bottles with Clear Caps in the UK
<
29
Personal Care Cleansing Pods
Personal Care Cleansing Pods
Purifico's Changemaker Plus Bundle Aims to Be Sustainable
<
28
Fairytale-Inspired Makeup Collections
Fairytale-Inspired Makeup Collections
The Sigma Beauty Alice in Wonderland Collection is Charming
<
27
Putty-to-Powder Blush Blends
Putty-to-Powder Blush Blends
Elf Cosmetics' Boasts Buildable Color with Its Luminous Putty Blush
<
26
Affordable Matte Eyeshadow Sticks
Affordable Matte Eyeshadow Sticks
Elf Cosmetics Spotlights Its No Budge Matte Shadow Stick
<
25
Japanese-Inspired Shampoo Formulations
Japanese-Inspired Shampoo Formulations
JCos' Claynal Smooth SPA Shampoo is Effective and Soothing
<
24
Virtual Influencer Collabs
Virtual Influencer Collabs
Pacsun and Miquela are Partnering on Seasonal Social Content
<
23
Sustainable Dishwasher Pods Packaging
Sustainable Dishwasher Pods Packaging
Ariel Dishwasher Pods Now Come in the ECOCLIC Box
<
22
Plastic Sci-Fi Figurines
Plastic Sci-Fi Figurines
Kotobukiya Unveiled its Licensed ARTFX+ Boba Fett Display Model
<
21
Virtual Sportswear Ambassadors
Virtual Sportswear Ambassadors
Nikeland on Roblox Lets Players Create Nike-Branded Digital Avatars
<
20
Automotive Collaboration Whiskeys
Automotive Collaboration Whiskeys
Bentley x The Macallan Horizon Whiskey is Elegantly Packaged
<
19
Gilded Caramel Chocolate Bars
Gilded Caramel Chocolate Bars
Toblerone Golden Offers a Sweet, Textural Experience
<
18
Tube-Free Toilet Paper Products
Tube-Free Toilet Paper Products
Cushelle Tubeless Toilet Paper is Launching in the UK
<
17
CGI Influencer Campaigns
CGI Influencer Campaigns
Pacsun Launches New Social Content with Virtual Influencer, Lil Miquela
<
16
Color-Changing Spicy Chip Challenges
Color-Changing Spicy Chip Challenges
The Paqui 2022 One Chip Challenge Turns Your Tongue Blue
<
15
Expansive Holiday Treat Lineups
Expansive Holiday Treat Lineups
The Mondelēz International Festive Confectionery Line Has Debuted
<
14
Martian Toilet Prototypes
Martian Toilet Prototypes
Duravit Develops a Toilet Concept for People Living on Mars
<
13
DIY-Style Collaborative Fashion Capsules
DIY-Style Collaborative Fashion Capsules
The Brain Dead x Dickies Collection Recently Dropped
<
12
Empowering Perfume Packaging
Empowering Perfume Packaging
KILIAN Paris' Princess Eau De Parfum is Sophisticated and Playful
<
11
Safe Inclusive Nightclubs
Safe Inclusive Nightclubs
Mutuus Studio Designs the Supernova Nightclub in Seattle
<
10
Candy-Inspired Nail Polishes
Candy-Inspired Nail Polishes
Sally Hansen Insta Dri x Sour Patch Kids Back to School Line is Sweet
<
9
Experimental Snack Chip Flavors
Experimental Snack Chip Flavors
The Lay's Flavor Swap Lineup Now Includes Four New Flavors
<
8
Hilarious Donut-Inspired Candles
Hilarious Donut-Inspired Candles
Ryan Porter | Candier Boasts a Sprinkled 100% Soy Candle
<
7
Mushroom-Inspired Beauty Tools
Mushroom-Inspired Beauty Tools
Herbar's The Gua-Shroom is Inspired by Traditional Chinese Medicine
<
6
Luxurious Eau de Parfums
Luxurious Eau de Parfums
The Harmonist's Yin Transformation Boasts an Unforgettable Aroma
<
5
Biodegradable Activewear Lines
Biodegradable Activewear Lines
OTTI Utilizes a Biodegradable Merino Blend in Its Product Range
<
4
Suspended Hotel Lobbies
Suspended Hotel Lobbies
Ace Hotel Toronto Was Designed by Shim-Sutcliffe Architects
<
3
Collagen-Enhanced Energy Drinks
Collagen-Enhanced Energy Drinks
Rockstar Recovery Now Comes in Two New Enhanced Flavors
<
2
Chromatic Limited-Edition Palettes
Chromatic Limited-Edition Palettes
Danessa Myricks Beauty Releases an Exclusive Vegan Palette
<
1
Cartoon-Inspired Sneaker Collaborations
Cartoon-Inspired Sneaker Collaborations
The Nike Dunk Low Grinch Borrows from the Holiday Villain
<