Chef-Inspired Kettle Chips

The Hen of the Woods Kettle Chips Come in Six Flavors

The Hen of the Woods chef-inspired kettle chips are a range of snack products for discerning consumers to choose when looking to enjoy a crunchy yet flavorful treat.

The snack is achieved with thick, kettle-style slices of potato that are cooked to perfection before being covered in high-quality seasoning. The chips come in six flavor options to choose from including Carolina BBQ, Buttermilk & Chive, Red Wine Vinegar, Everything Bagel, White Cheddar Jalapeño and Sea Salted.

COO/Sales & Marketing Manager Brady DeLong commented on the process behind the Hen of the Woods chef-inspired kettle chips saying, "For us, flavor is everything. No marketing, no data, no packaging—nothing—can make up for a bad-tasting product. We still develop each one of our flavors in-house."

Chef-inspired Snacks
Creating unique snack products incorporating the insights and flavors of professional chefs for an elevated taste experience.
Bold, Artisanal Flavors
Transforming traditional snack categories with unconventional, gourmet flavor profiles that resonate with adventurous consumers.
High-quality Ingredients
Focusing on ingredient quality to differentiate snack products and cater to consumers seeking a more premium experience.

Sectors Adopting This

Snack Industry
Innovating flavors, textures, and ingredients to satiate sophisticated snackers and maintain a competitive edge.
Gourmet Food Industry
Expanding product offerings to include artisanal, chef-inspired snacks that appeal to culinary enthusiasts and discerning consumers.
Food Packaging Industry
Adapting packaging design to emphasize premium quality, unique flavor experiences, and chef-inspired concepts to attract customers.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 34%
Activity 60%
Freshness 13%