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51 Innovative Approaches To Marketing Water

 - Feb 17, 2009
"Hydrate, hydrate, hydrate. Drink as much water as you can." How often have we heard that? We know by now that water is crucial to our body's functioning, that it sharpens the mind, speeds up our metabolism and makes our skin beautiful, but we continue to have water marketed to us like we're picky children turning up our noses dramatically at a plateful of freshly steamed Brussels sprouts. Water has been packaged in every form, yet the fight to market the "best" water continues. The cluster below highlights some of the most unique water marketing we've featured.

While companies like Bling Water push to entice your yen for ultra luxury, others try to sway you to drink tap water from NYC. Others still opt for pure cleanliness by bottling rainwater from the cleanest skies on earth.

So, pour yourself a glass of water, and enjoy this cluster!