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39 Epic Nike Campaigns

From Intense Cricket Showdowns to Motivational World Cup Ads

— March 23, 2015 — Marketing
These epic Nike campaigns are designed to make the hairs on your neck stand up, your palms sweat and your heart race, with the end goal of getting you to associate feats of human excellence with the Nike brand. The American sportswear apparel behemoth has made a habit out of coming up with epic campaigns that inspire viewers to push their limits, and is unmatched in this regard.

These epic Nike campaigns cut across platforms, although understandably some of the best examples come from the television commercial segment. Nike's campaigns are unique in that they don't simply show off brand ambassadors' exploits in stadiums packed with tens of thousands of people. They also celebrate the feats of regular amateur athletes and people who play a sport just for enjoyment.

Whether you're talking social media campaigns to celebrate a departing baseball legend or TV commercials commemorating a showpiece sporting event, these Nike campaigns are consistently epic and inspiring in keeping with the brand's identity.
6.4
Score
Popularity
Activity
Freshness
39
Surprise Footwear Giveaways
Surprise Footwear Giveaways
The 'Nike Speed Drops' Promotion Surprised Fans with Golden Cleats
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38
Speedy Sneaker Commercials
Speedy Sneaker Commercials
The Nike Air Zoom Elite Commercial Gets on the Fast Track
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37
Virtual Reality Sports Ads
Virtual Reality Sports Ads
This Interactive Ad Promotes Nike's Hypervenom Phantom II Kicks
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36
Female Fitness Street Art
Female Fitness Street Art
Nike's Active Campaign Champions Inspiring Women on Social Media
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35
Snow-Filled Sportswear Ads
Snow-Filled Sportswear Ads
The Nike Snow Day Campaign Encourages People to "Get Out Here"
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34
Spoof Football Campaigns
Spoof Football Campaigns
This Ad Spoofs NFL Star Richard Sherman's Relationship With the Media
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33
Inspiring Sports Campaigns
Inspiring Sports Campaigns
Nike's South Korean 'Just Do It' Campaign Promotes Sport Among Youth
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32
Passionate Hoop Ads
Passionate Hoop Ads
'KD Paint the Town' Displays an Athlete's True Love for the Game
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31
Uplifting Running Commercials
Uplifting Running Commercials
Nike Celebrates the Last Place Runner in its 'Loser' Ad Spot
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30
Sports Culture Documentaries
Sports Culture Documentaries
The Nike 'American Made' Video is a High-Octane Campaign
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29
Risk-Celebrating Commercials
Risk-Celebrating Commercials
The Nike Risk Everything Ad is a Subtle Nod to the World Cup
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28
Uplifting Athlete Ads
Uplifting Athlete Ads
Nike Provides Motivation After Brazil and the World Cup Loss
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27
Inspiring Skater Videos
Inspiring Skater Videos
The Nike SB Zoom Paul Rodriguez 4 Commercial Lifts You Up
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26
Natural Movement Sport Ads
Natural Movement Sport Ads
The Nike Revolution in Motion Campaign Stars Serena Williams and More
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25
Intense Cricket Showdowns
Intense Cricket Showdowns
The Nike Cricket Yards Ad Celebrates the Sport in an Epic Fashion
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24
Athletic Comedian Run Campaigns
Athletic Comedian Run Campaigns
Kevin Hart's Run with Hart Program is Part of the Nike Run Club
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23
Crowdsourced Cricket Videos
Crowdsourced Cricket Videos
This Nike Video Captures Indians’ Passion for the Sport of Cricket
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22
Motivational Football Ads
Motivational Football Ads
The Nike Soccer American Woman Film is Part of the #NoMaybes Campaign
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21
Boundary-Pushing Sports Ads
Boundary-Pushing Sports Ads
Nike’s Winter Wonderland Boosts Perseverance & Self-Improvement
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20
Winter-Embracing Sports Ads
Winter-Embracing Sports Ads
Nike Inspires You to Play Winter Sports the Russian Way
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19
Sport Idol Campaigns
Sport Idol Campaigns
The Nike Golf Commercial Captures a Young Rory McIlroy's Inspiration
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18
Redemptive Athlete Ads
Redemptive Athlete Ads
Tiger Woods Nike Commercial Offers Forgiveness in the Sign of the Swoosh
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17
Epic Soccer Wear Ads
Epic Soccer Wear Ads
The Nike Soccer Ad Celebrates a New French Team
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16
Endless Jogging Ads
Endless Jogging Ads
Nike 'Never Stop Running' Campaign Promotes Its Dedication to the Activity
<
15
Inspirational Travel Videos
Inspirational Travel Videos
Casey Neistat Knows How to 'Make It Count'
<
14
Nighttime Running Campaigns
Nighttime Running Campaigns
Nike 'Lunar Runs' Encourages Chinese to Jog at Night
<
13
Feel-Good Sports Shorts
Feel-Good Sports Shorts
The Spike Lee Nike Short Film Insists That ‘Everything is Practice'
<
12
Motivational World Cup Ads
Motivational World Cup Ads
Nike Football Unveils its Risk Everything Ad for the 2014 World Cup
<
11
Baseball Legend Farewell Campaigns
Baseball Legend Farewell Campaigns
Jordan's #RE2PECT Campaign Honors Baseball Legend Derek Jeters
<
10
Seriously Dedicated Sports Ads
Seriously Dedicated Sports Ads
Nike 'Basketball Never Stops: LeBron 24/7' Shows True Commitment
<
9
Inspirational Sports Campaigns
Inspirational Sports Campaigns
Nike's #BleedBlue Campaign Spurs Indians to Share Their Stories
<
8
Outdoor Urban Gym Pop-Ups
Outdoor Urban Gym Pop-Ups
Fitness Supplements Brand Maxinutrition Will Host an Outdoor Gym
<
7
Beijing Olympic Hero Ads
Beijing Olympic Hero Ads
China Boxer Zou Shiming for Nike
<
6
Momentous Soccer Moment Ads
Momentous Soccer Moment Ads
The Nike 'Write The Future' Commercial is of Epic Proportions
<
5
Dramatic Sports Commercials
Dramatic Sports Commercials
Nike ‘Fate'
<
4
Gender Equality-Advocating Collections
Gender Equality-Advocating Collections
These Nike Collections Celebrate Gender Equality
<
3
Motivational Athletic Resolutions
Motivational Athletic Resolutions
The Nike Running 2013 Campaign Hits the World with a Hashtag
<
2
Sneaker Heritage Festival Venues
Sneaker Heritage Festival Venues
The Nike Air Max Con Hong Kong Event Shows the Shoe's History
<
1
Gorgeous Athlete Campaigns
Gorgeous Athlete Campaigns
The Nike Women 'Make Yourself' Ads Feature Strong and Sensual Shots
<