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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,205 more

Crowdsourcing Creativity

Cultivating Cost-Effectice Consumer Involvement

Implications - Harnessing the collective power of individual creativity is a cost-effective way to innovate. Crowdsourcing is the extreme version of a focus group; rather than simply recording responses and acting accordingly, crowdsourcing directly and immediately affects the product or venture in which it is used.
2.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
17 Featured, 22 Examples:
293,783 Total Clicks
Date Range:
Jun 07 — Nov 08
Trending:
Average
Consumer Insight Topics:

Featured Examples

Crowdsourced Journalism
Crowdsourced Journalism
Assignment Zero: an Experiment in Pro-Am Journalism
Assignment Zero is an experiment in professional-amateur journalism: amateurs write/report, professionals edit. Everybody wins. And with this, "pro-am journalism" enters the lingo of the new world of… MORE
Crowdsourced Products
Crowdsourced Products
The Release1.0 Design Competition for Museum Shops
Most of the products found in museum gift shops are pretty standard, like pens, coffee table books and mugs. The Release1.0 Design Competition aims to shake things up, however, by implementing the Web… MORE
Online Interior Design Marketplaces
Online Interior Design Marketplaces
Decorati
Fans of interior design can finally kiss their piles of design catalogs goodbye; Decorati has just made them all obsolete for good. Decorati is an online marketplace of an unusual sort--it features only… MORE
Crowdsourcing Home Decor
Crowdsourcing Home Decor
Bon Bon Kakku
Bon Bon Kakku is a clever online marketplace for textile artists to upload images of their fabrics to be viewed and rated; the designs with the highest votes are sold on the site. Bon Bon Kakku expands… MORE
Making Fair-Trade Goods Feasible
Making Fair-Trade Goods Feasible
The CraftNetwork
You might be interested in buying fair-trade goods that directly benefit artisans and villages, but just try looking for them in a small town--or even a big one, for that matter. The CraftNetwork is one… MORE
Crowdsourced Restaurants
Crowdsourced Restaurants
The Instructables Restaurant
Earlier this week, Arne Hendriks sought to do what no other entrepreneur has done before (at least, memorably): Open an open-source restaurant using only items featured on Instructables. This feat of crowdsourcing… MORE
Crowdsourced Club Music
Crowdsourced Club Music
The Tony Player
It was only a matter of time before crowdsourcing hit the dance floor, and Tony Player is at the head of this soul train. Tony Player utilizes Twones, a program that collects music from Last.fm, YouTube,… MORE
play_circle_filled Crowdsourced Car Replacements
Crowdsourced Car Replacements
Pre-Phillies Parade Fundraising
If Ted Passon attends today's Phillies parade, he'll have to walk or take public transportation. In the chaotic aftermath that followed the Phillies' World Series victory over the Tampa Bay Rays, Passon's… MORE
Crowdsourced Journalism
Crowdsourced Journalism
The News is NowPublic.com
NowPublic is a participatory news network which mobilizes an army of reporters to cover the events that define our world. The company currently has thousands of reporters in over 140 countries. (88858… MORE
Crowdsourced R&D
Crowdsourced R&D
InnoCentive Poses Million Dollar Challenge
Scientist? Can measure disease progression in Amyotrophic Lateral Sclerosis (ALS or Lou Gehrig's Disease/ Motorneuron Disease) for US$ 1,000,000? Get on over to InnoCentive.com - the crowdsourcing R&D;… MORE
play_circle_filled Virtual Gourmet Marketplaces
Virtual Gourmet Marketplaces
Foodzie is Edible Etsy
If you like the way Etsy has revolutionized the small-scale online marketplace, you’ll love Foodzie, its gourmet artisan food counterpart. Foodzie is just getting ready to launch out of beta mode, and… MORE
Collaborative Online Product Naming
Collaborative Online Product Naming
NameThis.com
What's in a name? Quite a bit, it seems. Marketing departments in major companies throughout the world spend big bucks to come up with clever names for their products. You can do it for only $99 USD! NameThis.com… MORE
play_circle_filled Education Marketplace
Education Marketplace
The School of Everything
The School of Everything is an addition to marketplaces like Foodzie, Etsy and Threadless that offers not homemade products, but education. The School of Everything is a place where tutors and teachers… MORE
play_circle_filled Crowdsourced Sneakers
Crowdsourced Sneakers
'RYZ Wear' Makes YOU a Designer
RYZ Wear empowers everyday people to design sneakers. They provide you with a Photoshop template in which you can go wild and creative. When you’re finished creating your shoe design, you simply upload… MORE
play_circle_filled Organizing Group Action Online
Organizing Group Action Online
The Point
If you want to take action for a cause, but you can't do it alone, take a look at The Point, a platform for group action. Making a difference as a group is much more possible than for an individual, so… MORE
Crowdsourcing Music Wikis
Crowdsourcing Music Wikis
Amazon Launches SoundUnwound.com
Amazon.com wants to hone in on Wikipedia as the source for all their content. Specifically, Amazon.com wants their SoundUnwound.com site to be the place to go for everything musical. Users can build… MORE
Online Concert Ticket Haggling
Online Concert Ticket Haggling
Zigabid.com Negotiable Marketplace
Traditionally, buying tickets for concerts, sports events and theater has meant paying the set price for a given seat and show. However, newly launched website Zigabid.com is dedicated to making ticket… MORE

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