From ready-to-drink cold brew to immunity-boosting smoothies, the July 2016 beverage trends reveal that while consumers continue to prioritize convenience, they are also looking for products that do more than just hydrate.
In terms of convenience, consumers are eager to find way to skip the hassle of preparing time-consuming drinks themselves. For instance, Starbucks is helping consumers avoid the nearly day-long process of making cold brew by offering its own version in a ready-to-drink bottle. Similarly, brand such as Smartfruit and Bolthouse Farms are selling pre-mixed smoothies that require no additional blending.
While convenience remains a top priority, the July 2016 beverage trends reveal that consumers are also looking for more out of the drinks they are buying. Whether it is an energy boost or some extra vitamins, functional beverages are in high demand. Some examples of these functional drinks include beauty-boosting sodas, anti-inflammatory juices and even lactation-supporting smoothies.
Top 65 Beverage Ideas in July
From Bottled Cold Brew Coffees to Immunity-Boosting Smoothies:
Katherine Pendrill — Jul 31, 2016 — Lifestyle
64
Sustainable Coffee Carts
'Nespresso on Wheels' Shares Nespresso Coffee Pods' Recycling Efforts
63
Drinkable Probiotic Yogurts
Fruzinga's Yogurt Bottles Introduce a New Wave of Functional Dairy
62
Anti-Inflammatory Drinks
ARYA's Curcumin+ Beverages are Made with a Bioactive Turmeric Extract
61
Cherry Blossom-Flavored Drinks
McDonald's Japan's Spring Menu Included a New Sakura-Flavored Drink
60
Almond Butter Beverages
Bolthouse Farms' Newest Product is an Almond Butter Protein Drink
59
Ugly Fruit Smoothies
The Economists's 'From Bin to Blender' Campaign Shares Blended Smoothies
58
Stress-Reducing Supplements
'Take 5' is a Compact Liquid Shot for Stress Relief and Focus
57
Revitalizing Aloe Drinks
This Aloe Water is a Healthy Alternative to Sugary Drinks on the Market
56
Branded Ready-to-Drink Teas
This Coffee Chain is Launching a Bottled Version of Its Teavana Teas
55
Family-Owned Coffee Brands
Pergamino Colombian Coffee is Working to Spread Fair Trade Practices
54
Food Waste Fruit Juices
'Pod' Created a New Juice Range Made from Wonky Fruits and Vegetables
53
Canned Pickle Juice Beverages
Gordy's Fine Brine Allows Consumers to Enjoy Pickle Juice on the Go
52
Botanical Mineral Water
Evian 'Fruits & Plants' Combines Mineral Water and Botanicals
51
Blended Cereal Shakes
The Plan-n Beverage Contains Nuts, Milk and Museli For Easy Consumption
50
Vibrant Natural Fruit Products
Le Fruit Enjoys a Rebrand Focusing on Local Preservative-Free Angle
49
Postnatal Smoothie Mixes
These Lactation Smoothie Mixes Help Moms Maintain a Healthy Milk Supply
48
Spiced Probiotic Waters
The Rawpothecary Orange Ginger Beverage Stimulates Healthy Gut Function
47
Coconut Tapping Tools
Coco Taps Provides a Mess-Free Way to Enjoy Fresh Coconut Water
46
Ceremonial Green Tea Sets
House of Matcha Puts a Modern Twist on Traditional Japanese Tea Ritual
45
Bottled Smoothie Mixes
Smartfruit's Healthy Fruit Smoothies are Bottled and Only Need Water or Ice
44
Oxygenated Water Shots
OXiGEN's Shot Amplifies the Benefits of Drinking Oxygenated Water
43
Melon Juice Beverages
Mello Bottles Juice from Honeydew, Watermelon and Cantaloupe
42
Bottled Cold Brew Coffees
Starbucks Cold Brew Now Comes in a Ready-to-Drink Bottle
41
Sleep-Inducing Water
Glaceau's 'Sleep Water' is a Beverage for a Restful Sleep
40
Premium Tonic Water
The Upscale 1724 Tonic Water is Designed to Complement Luxury Spirits
39
Sparkling Energy Water
This Sparkling Energy Water is Powered by Yerba Mate, Guarana and Ginseng
38
Portable Water Enhancers
SQUASH'D by Robinsons is a Flavorful Fruity Concentrate
37
Beauty-Boosting Sodas
This Healthy Soft Drink is Designed to Promote Better Skin, Hair and Nails
36
Caffeinated Seed Milks
Rawpothecary's 'Sun Coffee' Blends Coffee with Sunflower and Pumpkin Seeds
35
Flavoured Kefir Drinks
The New Yorvale Drinks Combine Live Yeast Cultures with Sweet Ingredients
34
Historic Tonic Water
The 'Aromatic' Fever-Tree Tonic Was Inspired by a 19th Century Navy Recipe
33
Brine Sport Supplements
The Pickle Juice Sports Drink Helps Replenish Electrolytes
32
Salted Watermelon Sodas
This Flavorful New Fanta Drink is Formulated to Protect Against Heatstroke
31
Olive Leaf Teas
'Steep Echo' Makes All-Natural Caffeine-Free Herbal Tea Blends
30
Sweetened Cold Brew Coffees
The New Vanilla Sweet Cream Cold Brew Puts a Twist on Iced Coffee
29
Tonic-Infused Sparkling Water
'Sparkling Bitters' Makes Sparkling Water Flavored with Bitters
28
Immunity-Boosting Smoothie Mixes
These Tigernut Smoothie Mixes Support A Healthy Immune System
27
Exotic Vinegar Drinks
Pok Pok Som Offers an Unusual Alternative to Soda
26
Kid-Friendly Nutritional Shakes
This Drink Combines Coconut Water, Milk and Fruit Purees
25
Pomegranate Juice Blends
POM Wonderful Now Comes in Pineapple, Coconut and Mango Flavors
24
Cocktail-Inspired Smoothies
The New Watermelon Mojito Smoothie is a Refreshing Summer Sipper
23
Mainstream Nitro Cold Brews
Starbucks is Bringing the Popular Nitro Cold Brew Method to Its Stores
22
Photogenic Coffee Granitas
Starbucks Offers a Sunset Menu to Celebrate the Longest Day of the Year
21
Fruity Oat Smoothies
Moma's 'Yog-Oat Smoothie' Offers More Nutrition Than Regular Yogurt Drinks
20
Soda-Flavored Slushies
The New Crush Orange Vanilla Float Freeze Joins Taco Bell's Drink Line-Up
19
Coffee Shop Fruit Smoothies
Starbucks UK Recently Launched a Range of Fresh Fruit Smoothies
18
Tea-Infused Coffee Blends
The Javazen Balance Blend is Enhanced with Nutrient-Dense Super Foods
17
Light Fruit Juices
One's 'Juiced Water' Combines Spring Water and Natural Fruit Juice
16
Fermented Botanical Beverages
Herbs, Plants and Probiotics Make C Botanicals' Fermented Drinks
15
Immunity-Boosting Shooters
The Vive Organic Wellness Shot Offers a Wholesome Body Strengthener
14
Chocolate Bar-Flavored Milkshakes
The New Coffee Crisp Shake is Made with an Iconic Candy Bar
13
All-Natural Flavored Milkshakes
The Shaken Udder Shakes are Made Without Artificial Ingredients
12
Coffee Jelly Blended Beverages
The Coffee Jelly Frappuccino is Made with Coffee-flavored Gelatin
11
Raw Coconut Water Beverages
Rebel Kitchen's Raw Coconut Water is Made from Young Green Coconuts
10
Pressure-Brewed Coffee Bottles
This Iced Coffee Bottle is Cleverly Branded as 'Black Medicine'
9
Tropical Protein Smoothies
Savse's 'Protein Punch' Puts a Healthy Spin on the Piña Colada
8
Satiating Yogurt Smoothies
LALA's 'Healthies Curb Yogurt Smoothies' Fight Hunger on the Go
7
Fruity Hand-Spun Milkshakes
The Peach Milkshake is Making a Return to Chick-fil-A's Seasonal Menu
6
Celebratory Frozen Drink Flavors
Slush Puppie Tango Ice Blast Will Be Celebrated at Cinemas
5
Yogurt-Based Fruit Smoothies
Dunkin’ Donuts' New Wildberry Smoothie is Made from Low-Fat Yogurt
4
Toasted Campfire Shakes
The Bonfire S'mores Milkshake Puts a Creamy Twist on a Campfire Confection
3
Creamy Fast Food Floats
The New Dr. Pepper Floats are an Indulgent Summer Treat
2
Pickled Cola Beverages
These Unique Japanese Drinks are Meant to Be Served with Rice Dishes
1
Fudgy Iced Coffees
The Double Double Fudge Bar Frappuccino Delivers Twice the Chocolate Flavor
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Sustainable Coffee Carts
'Nespresso on Wheels' Shares Nespresso Coffee Pods' Recycling Efforts
Organic Fast Food Eateries
Miami's 'Grown' Changes the Relationship Between Fast Food and Health
Cartoon Coffee Cartoons
Sam Milham Creates Exhausted Cartoon Renditions of Popular Figures
Naturally Sweetened Fruit Cups
Del Monte's 'Fruit Refreshers' Swap Light Syrups for Fruit Water
Hybrid Beverage Packaging
The 'Cottle' Bottle Can from Crown Bevcan Europe is Revolutionary
Artisanal Porridge Packaging
The Hubbards Creamy Porridge Hot Cereals Branding is Rustic
Modular Water Bottles
This Customizable Water Bottle Simplifies the Washing Process
Drink-Dispensing Sculptures
SodaStream's Interactive Artwork 'Let's Play' Gives Out Beverages
Transformative Beer-Making Machines
The Beer Bar Turns Sparkling Water into Home-Crafted Beer
Ugly Fruit Smoothies
The Economists's 'From Bin to Blender' Campaign Shares Blended Smoothies
Powdered Skincare Polishes
The Aloe Vera Smoothing Face Polish Clears Dead Skin Using Volcano Sand
Artistic Junk Food Creations
Jacques La Merde's Images Converts Packaged Food into Upscale Meals
Celebratory Iced Tea Giveaways
This Promotion Celebrates National Iced Tea Day 2016
Pour-Over Coffee Stands
The 'Professor' Stand Was Created with Both Design and Function in Mind
Meaty Landscape Branding
The Design of Krasnogorie's Packaging Has a Double Meaning
Industrial Warehouse Coffee Shops
This Cobuke Coffee Location is Situated in an Old Warehouse
Food Waste Fruit Juices
'Pod' Created a New Juice Range Made from Wonky Fruits and Vegetables
Raw Ingredient Supplements
BINASPORT Sport Supplements Focus on Specialized Nutritional Support
Monochromatic Juice Branding
These Sparkling Juices are the Perfect Summer Drink
Horse-Shaped Donuts
Krispy Kreme Japan's Newest Shaped Donuts Celebrate Horse Races in Hyogo
Dairy-Free Milkman Services
Nectar & Green is Reviving the Tradition of Milk Delivery with a Twist
Botanical Mineral Water
Evian 'Fruits & Plants' Combines Mineral Water and Botanicals
Upscale Fruit Cider Branding
The New Stella Artois Cidre Packaging is Artistically Fresh
Blended Cereal Shakes
The Plan-n Beverage Contains Nuts, Milk and Museli For Easy Consumption
Vibrant Beer Branding
The Prime Authentic Premium Beers Packaging is Millennial-Focused
Stylish Fruit Infusion Bottles
The Eva Solo 'MyFlavour' Infusion Carafe Skewers Fresh Ingredients
User-Friendly Lemon Juicers
This Lemon Juicer Squeezes Every Drop from Sour Citrus Fruits
Postnatal Smoothie Mixes
These Lactation Smoothie Mixes Help Moms Maintain a Healthy Milk Supply
Medicinal-Like Juice Labels
Raw Fairies Offers Londoners One of the Purest Juice Cleanses
Breastfeeding Snack Bars
These Nutrimom Products Support Pregnancy and Breastfeeding Nutrition
Coconut Tapping Tools
Coco Taps Provides a Mess-Free Way to Enjoy Fresh Coconut Water
Pharmaceutical Supplement Branding
The Future Food LAB NOSH Packaging and Branding is Futuristic
Repurposed Coffee Soaps
The Grounded Soap Bar is Created Using Upcycled Coffee Ground Waste
Pre-Packaged Meal Supplements
The Onnit Total Gut Health Offers Vitamin Packs to Improve Digestion
Bottled Smoothie Mixes
Smartfruit's Healthy Fruit Smoothies are Bottled and Only Need Water or Ice
Melon Juice Beverages
Mello Bottles Juice from Honeydew, Watermelon and Cantaloupe
Probiotic Puree Popsicles
Ruby Rockets are Powered by Fruits, Veggies and Dairy-Free Probiotics
Cheese-Filled Yogurt Cups
CupFul's Newest TWAROG Product Blends Cheese and Yogurt
Numerical Tea Branding
The Jaf Tea Packaging Marries Stylistic Text With Bold Numbers
Bottled Cold Brew Coffees
Starbucks Cold Brew Now Comes in a Ready-to-Drink Bottle
Premium Tonic Water
The Upscale 1724 Tonic Water is Designed to Complement Luxury Spirits
Sparkling Energy Water
This Sparkling Energy Water is Powered by Yerba Mate, Guarana and Ginseng
Sweet Steak Brownies
These Father's Day Desserts are Decorated to Look Like Barbecued Meat
Probiotic-Rich Ice Creams
This Plant-Based Ice Cream Ranage is Made with Probiotics
Historic Tonic Water
The 'Aromatic' Fever-Tree Tonic Was Inspired by a 19th Century Navy Recipe
Spicy Sparkling Beverages
This DRY Sparkling Soda is Has a Savory Serrano Pepper Flavor
Regional Beverage Branding
Nongfu's Spring Water Packaging is Inspired by Nature
Brine Sport Supplements
The Pickle Juice Sports Drink Helps Replenish Electrolytes
Strawberry Gin Spirits
Poetic License's Strawberry Gin is Branded as a 'Picnic Gin'
Croatian-Themed Sailing Events
This Air Transat Event Celebrated the New Direct Flight to Zagreb
Airport Dating Apps
The Btrfly App Helps You Connect With Other Travelers In Your Airport
Patriotic Sneaker Collections
These Sneakers Celebrate America's Independence Day
Sweetened Cold Brew Coffees
The New Vanilla Sweet Cream Cold Brew Puts a Twist on Iced Coffee
Tonic-Infused Sparkling Water
'Sparkling Bitters' Makes Sparkling Water Flavored with Bitters
Immunity-Boosting Smoothie Mixes
These Tigernut Smoothie Mixes Support A Healthy Immune System
Exotic Vinegar Drinks
Pok Pok Som Offers an Unusual Alternative to Soda
Natural Iced Dessert Packaging
The Ju-Ice Ice Cream Fruit Sorbet Blends Unexpected Ingredients
Kid-Friendly Nutritional Shakes
This Drink Combines Coconut Water, Milk and Fruit Purees
Caffeine-Filled Ice Cream Cones
Dayne Levinrad Uses Waffle Cones to Hold Creamy Espresso Drinks
Pomegranate Juice Blends
POM Wonderful Now Comes in Pineapple, Coconut and Mango Flavors
Cocktail-Inspired Smoothies
The New Watermelon Mojito Smoothie is a Refreshing Summer Sipper
Toast-Shaped Breakfast Cereals
'Tiny Toast' is a Healthy Cereal with Miniature Toast-Shaped Pieces
Golden Fast Food Prizes
McDonald's Japan is Giving Away a Golden Nugget to Promote a New Mascot
Alcohol-Free Brews
Budweiser's 'Prohibition Brew' is the Brand's First Non-Alcoholic Beer
Coffee Brand Film Clubs
Roof Top Film Club is Hosting Movie Nights for Nespresso Club Members
Grass-Fed Smoothie Branding
Kura's Healthy Shakes Promote its Use of Grass-Fed Dairy Protein
Premium Olive Oil Branding
Alkimia Boasts a Modern and Luxurious Packaging Design
Fruity Oat Smoothies
Moma's 'Yog-Oat Smoothie' Offers More Nutrition Than Regular Yogurt Drinks
Selfie Coffee Cups
Lavazza Serves Special Coffee to People Waiting in Queue for Tickets
Fermented Tea Condiments
This Fermented Tea Leaf Salad Kit Recreates a Staple of Burmese Cuisine
Coconut Fusion Drinks
These Coconut Water Flavored Drinks are Enriched with Other Ingredients
Celebratory Iced Tea Promotions
This Starbucks Promotion Celebrates National Iced Tea Day
Fizzed Fruit Ciders
The Smirnoff Cider Range Offers Tropical Notes Paired with Vodka Fermentation
Cannabis-Infused Smoothies
This Cannabis Recipe Mixes the Herb with Milk for a Fruity Drink
Weather-Resistant Outdoor Pillows
These Amanda Johnson Pillows are Made with Durable Eco Canvas
Coffee Shop Fruit Smoothies
Starbucks UK Recently Launched a Range of Fresh Fruit Smoothies
Immunity-Boosting Shooters
The Vive Organic Wellness Shot Offers a Wholesome Body Strengthener
Relaxing Slumber Teas
The ALOHA Sleep Tea Blend Encourages Natural Drowsiness
Chocolate Bar-Flavored Milkshakes
The New Coffee Crisp Shake is Made with an Iconic Candy Bar
Cherry Blossom Cocktails
These Seasonal Cocktails Imagine the Taste of Japanese Cherry Trees
Taoist Wine Branding
Guizhou Hua Dan Winery's Healthy Wine Promotes Longevity and Balance
Natural Prenatal Gummies
These Prenatal Supplements from HappyMama Come in a Chewy Gummy Form
Refugee Coffee Cups
Road to Refuge Partnered with Cafes to Spread Awareness About Refugees
Minimalist Orange Juice Branding
This Packaging is Inspired by the Ideal Ratio of Sweet and Sour
Pungent Energy Powders
The Portable Wakasa Japanese Drink Revives the Body with Garlic and Apricot
Single-Serve Milk Containers
The Soy Milk Pots Cater to Consumers with Dairy-Free Needs
Artisanal Snack Packaging
The Peter's Yard Crispbread Biscuit Crackers are for Cheese Aficionados
Fur-Wrapped Gin Bottles
The Little Dipper Design Repurposes Used Object for a Cozy Detail
Botanical Vegan Desserts
Das Eis' 'LOVE' Vegan Ice Cream Dessert is Made with Rose Blossom
Tropical Protein Smoothies
Savse's 'Protein Punch' Puts a Healthy Spin on the Piña Colada
Fruity Hand-Spun Milkshakes
The Peach Milkshake is Making a Return to Chick-fil-A's Seasonal Menu
Spring-Themed Beverage Branding
This LEMONUP Bottle Branding Features Bird and Flower Imagery
Piquant Antioxidant Popcorn
This Season Popcorn Recipe Combines Matcha and Cayenne Powder
Yogurt-Based Fruit Smoothies
Dunkin’ Donuts' New Wildberry Smoothie is Made from Low-Fat Yogurt
Churro Cereal Treats
This Rice Krispie Square and Churro Dessert Hybrid is an Unusual Pastry
Piquant Gilded Milkshakes
This 'Golden Milkshake' Recipe is Spiced with Turmeric and Black Pepper
Smoothie-Inspired Sorbets
This Das Eis Sorbet Dessert is Rich with Greens Like Spinach and Kale
Organic Lactation Teas
Higher Tea's Nursing Tea Helps Women Boost Their Breast Milk Supply
Swirling Camera Cups
This Self-Stirring Coffee Cup is Creatively Disguised as a Camera Lens
Fruit Gel Pouches
Zellee Organic's Fruit Gel for Kids is Enriched with Vitamin C
Footwear-Specific Smoothie Giveaways
This Promotion Celebrates National Flip Flop Day
Unclean Cooking Videos
The Awareness-Raising 'Dirty Dishes' Recipes are Made with Unsanitary Water
Fudgy Iced Coffees
The Double Double Fudge Bar Frappuccino Delivers Twice the Chocolate Flavor