One's 'Juiced Water' Combines Spring Water and Natural Fruit Juice
Laura McQuarrie — June 17, 2016 — Lifestyle
References: trndmonitor & onedifference.org
One's 'Juiced Water' is an inventive natural fruit juice product that boasts no added sugars and no artificial additives. Juiced Water is made with a base of British spring water and natural flavoring from fruit juices. Flavors include Cloudy Apple, Orange & Mango, as well as Raspberry & Apple.
Since many consumers have learned to become skeptical of the word "juice," as it is often sweetened with unnatural sugars, One is clever to brand its beverage as one that seems to be more of a fruit-flavored water than a juice.
Profits from this bottled water brand go towards funding for projects to bring clean drinking water to communities of the world that need it most.
Since many consumers have learned to become skeptical of the word "juice," as it is often sweetened with unnatural sugars, One is clever to brand its beverage as one that seems to be more of a fruit-flavored water than a juice.
Profits from this bottled water brand go towards funding for projects to bring clean drinking water to communities of the world that need it most.
Trend Themes
1. Natural Fruit Juices - Opportunity for innovative fruit juice products that prioritize natural ingredients and no added sugars.
2. Fruit-flavored Water - Disruptive potential in branding beverages as fruit-flavored water instead of juice, appealing to health-conscious consumers.
3. Socially Responsible Bottled Water - Rising trend of supporting clean drinking water projects through profit-generated funding.
Industry Implications
1. Beverage - Opportunities for beverage companies to develop and market natural fruit juice products with no added sugars.
2. Health and Wellness - Innovation potential in the development of fruit-flavored water products that cater to health-conscious consumers.
3. Social Impact - Opportunity for the bottled water industry to support clean drinking water projects through profit-generated funding.
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