'Prir' is a healthy soft drink that is set to launch in Boots stores across the UK. Designed to promote better skin, hair and nails, the flavorful soda is likely to appeal to consumers interested in functional beverages that do more than just hydrate.
Prir is a nutritious soda that allows consumers to "drink themselves beautiful." Unlike other high-sugar sodas, Prir features a unique combination of vitamins and minerals with beauty-boosting properties. More specifically, the healthy soft drink contains selenium and zinc, which contribute to the maintenance of nails and hair, as well as skin-healthy vitamins B2, B3 and biotin.
Available in fruity flavors such as Passionfruit, Apricot and Elderflower, the healthy soft drink appeals to those looking for a way to promote beauty from the inside out.