The influence of Super Mario Brothers on pop culture is unmatched by most other characters to hit the cartoon circuit. Mario, Luigi, Bowser, Peach and their stories that inspired thousands of games are a major part of the childhood and hearts of anyone who came across them. And in true 'art imitating life' fashion, these characters have inspired thousands of innovations from humorous propaganda posters to wedding cake toppers, iPad cases, bathroom decor and so much more.
You don't have to be a geeky gamer to appreciate the impact of the Super Mario brand, and the nostalgia that these infinite products inspire in fans of the game.
Implications - In pop culture, certain characters and story lines are engrained in the minds of consumers who invest in related innovations as a way of commemorating childhood and passing on these timeless stories future generations.
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
