Ghostly Cartoon Creations

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Play Asia Turns Super Mario Into a Ghost Figurine

— July 13, 2009 — Art & Design
In what I hope is simply just a fun toy, and not some attempt at commenting on Mario’s relevance, Play Asia has created a Super Mario ghost that is a fun collectible figure for Super Mario Bros. lovers (of whom I know there are many).

The Mario ghost by Play Asia is white and ghostly (go figure), but bears the cartoon's likeness with the red ‘M’ emblazoned hat. Take a look at Mario as a ghost, but don’t be scared -- he’s alive and well in all our hearts.

Trend Themes

  1. Collectible Toy Figurines — Opportunity to create unique and fun collectible toy figurines based on popular characters.
  2. Character Merchandising — Disruptive innovation opportunity to create merchandise that reimagines beloved characters in new and creative ways.
  3. Nostalgic Gaming Products — Opportunity to develop gaming products that tap into nostalgia for classic video game characters.

Industry Implications

  1. Toy Manufacturing — Opportunity for toy manufacturers to create and market collectible figures based on popular video game characters.
  2. Merchandising — Opportunity for merchandising companies to license and produce unique and creative merchandise featuring popular characters.
  3. Gaming Accessories — Opportunity for gaming accessory manufacturers to create products that cater to nostalgic gamers and collectors.
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