I am sure staring at the television screen gets tiring, which explains why the Mario Kart R/C Cars exist.
They possess all the fun of racing these bad boys in a fake world, except now they exist in reality. The R/C cars come with a happy banana peel and Koopa Troopa shell, so you can really feel in the game.
Implications - Trends that take beloved cultural icons and staples and bring them into the real world have a long shelf life, especially to consumers who have fond memories from their childhood of those particular icons. By finding new and creative ways to bring these memories to life, companies can tap into a lucrative market eager to celebrate their youth.
The Mario Kart R/C Cars Take the Video out of Gaming Fun
Vittoria Natarelli — June 12, 2010 — Tech
References: thinkgeek & techfresh.net