Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,655 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,976 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,976 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,655 cutting edge ideas.

49 Provoking Poverty Campaigns

From Guerilla Socialvertising to Optical Illusion Advertising

— June 2, 2012 — Social Good
These provoking poverty campaigns capture the harsh reality of this universally apparent social issue. The extreme displacement of wealth leads to a number of other issues such as malnourishment, crime and ghettoized cultures.

A number of organizations are fighting to increase awareness and end poverty around the world. It is an issue that many have encountered, but may not be aware of the jarring actuality behind those living on the streets. The top 1% has been heavily criticized for their lavish and extravagant lifestyles. While movements like Occupy Wall Street have stirred up buzz on the issue itself, poverty is often the result of a greater social issue. These photographs and advertisements shed light on the conditions and struggles faced by those living in unfavorable situations.

These examples of provoking poverty campaigns reveal the truth behind one of the world's most common and debilitating issues.
6.4
Score
Popularity
Activity
Freshness
48
Unforgettable Poverty Graphics
Unforgettable Poverty Graphics
Living on Less Infographic Details Struggle of Emerging Countries
<
47
Call-to-Action Celeb Campaigns
Call-to-Action Celeb Campaigns
The ‘Truth or Dare Live Below the Line' Video Challenge
<
46
Pop Icon Poverty Ads
Pop Icon Poverty Ads
The Feeding America Campaign Tries to Raise Awareness with Actors
<
45
Canvas Shelter Captures
Canvas Shelter Captures
The Mathieu Young 'Tent City' Project Shows Unusual Living Conditions
<
44
Intergenerational Poverty Ads
Intergenerational Poverty Ads
Girl Hub in Nigeria Promotes Speech Without Words
<
43
Disturbing Disparity Infographics
Disturbing Disparity Infographics
The Opportunity Gap Illustrates Racial Differences in the U.S.
<
42
Typographic Homeless Ads
Typographic Homeless Ads
The Salvation Army 2012 Campaign Shows What the Unhoused Truly Lack
<
41
Concrete Comforter Ads
Concrete Comforter Ads
The Samu Social 2012 Campaign Brings Awareness to Homeless Abuse
<
40
Hidden Homeless Captures
Hidden Homeless Captures
The Soham Gupta 'People of the Bridge' Series Visits Dark Railroads
<
39
Candid City Shoots
Candid City Shoots
The 'Streets Canada' Series by Bartosz Matenko is Unassuming
<
38
Bedouin Pictorials
Bedouin Pictorials
Christian Vium's 'Nomad_Scapes' Photo Series Captures Mauritania's Desert
<
37
Shelterless Light Shows
Shelterless Light Shows
Fanny Allie Crafts a Lit-Up Silhouette of a Homeless Person Resting
<
36
Beggar Hood Ornament Ads
Beggar Hood Ornament Ads
The Bucharest City Police Campaign Pleads 'Don't Encourage Begging'
<
35
Foreign Homeless Photomentaries
Foreign Homeless Photomentaries
Christian Burkert Captures Homelessness in an Immaculate Culture
<
34
Homeless Unicorn Photography
Homeless Unicorn Photography
Urban Legends by Jean-Yves Lemoigne Addresses Forgotten People
<
33
Out-of-Reach Awareness Billboards
Out-of-Reach Awareness Billboards
The Salvation Army 'The Dignity Project' Campaign is Poignant
<
32
Globetrotting Hobotography
Globetrotting Hobotography
Mike Stewart Photographs the World's Homeless
<
31
High Volume Charity Ads
High Volume Charity Ads
The New Actionaid Speakers Campaign Effectively Delivers its Message
<
30
Amplified Heartvertising
Amplified Heartvertising
These 'Beat Poverty' Ads Penetrate the Heart
<
29
Metacarpal Money
Metacarpal Money
Ervin Esen Shows Us the Misuse of Our Finances
<
28
Heartbreaking Homeless Robot Sculptures
Heartbreaking Homeless Robot Sculptures
'No-Botty' by David Emmite Predicts Bleak Machine Futures
<
27
Compassion Through Metaphors
Compassion Through Metaphors
Brazilian Organization Uses Comparisons for the Homeless
<
26
Homeless Fable Character Ads
Homeless Fable Character Ads
The So Acao Solidarity Movement Campaign Encourages Book Donations
<
25
Graffitisements
Graffitisements
Street Art Used in Canadian Youth Services Centre Ads
<
24
Guerilla Awareness
Guerilla Awareness
Child Poverty Ads in India: Begging Child on Glass
<
23
Dirty Model Ads
Dirty Model Ads
Philippines' Promotion 'Project Runaway' Satirizes 'Project Runway'
<
22
Hyperreal Homeless Renderings
Hyperreal Homeless Renderings
Denis Peterson Captures the Harsh Reality of the American Dream
<
21
Homeless Bedtography
Homeless Bedtography
Ryann Ford's 'Where the Homeless Sleep' Shoot for Twelve Baskets Magazine
<
20
Homeless Wild Animals
Homeless Wild Animals
Born Free USA Print Campaign Shines a Light on Destitute Animals
<
19
Ads to Question Authority
Ads to Question Authority
Metro 'Think for Yourself' Campaign
<
18
Witty Homeless Signs
Witty Homeless Signs
Frank Jenkinson Would Really Like to be Cured of 'Invisiblemanitus'
<
17
Homeless Emotionography
Homeless Emotionography
Keith Harris Looks Into the Souls of the Unfortunate in ‘On the Stre
<
16
Homeless Photographers
Homeless Photographers
The Trecho 2.8 Project Turns the Lens onto Another Reality
<
15
Guerrilla Campaign for Homeless
Guerrilla Campaign for Homeless
Vitae Shelters
<
14
Inkblot Advertising
Inkblot Advertising
Rorschach-Inspired Graphics Heighten Social Awareness
<
13
Child Poverty Shockvertising
Child Poverty Shockvertising
The Barnardo Campaign Against Child Poverty Raises Eyebrows
<
12
Guerrilla Poverty Ads
Guerrilla Poverty Ads
Homeless Father Bob Bins
<
11
Street Life Awareness Campaigns
Street Life Awareness Campaigns
Jan Moucha's Subversive Homelessness Posters
<
10
Mock Ad Advertising
Mock Ad Advertising
W Magazine Juxtaposes High Fashion and Homelessness
<
9
Activist Street Art
Activist Street Art
Fauxreel's 'The Unaddressed' Addresses Homelessness in Toronto
<
8
Sinking Street Ads
Sinking Street Ads
The SAMU Social Campaign Brings Awareness to Homelessness
<
7
Optical Illusion Advertising
Optical Illusion Advertising
The Red Cross 'Transparent Billboard' Bears Destruction
<
6
Poverty-Focused Graffiti
Poverty-Focused Graffiti
Michael Aaron Williams Comments on the Global Homeless Epidemic
<
5
Playful Street Photography
Playful Street Photography
Andrew Quilty Captures a More Hopeful Side of Life
<
4
Gritty Homeless Photography
Gritty Homeless Photography
Lee Jeffries Captures the Dramatic Reality of Aging
<
3
Humanizing Street Shoots
Humanizing Street Shoots
Alex Welsh Exposes the Struggles of the Impoverished
<
2
Guerilla Socialvertising
Guerilla Socialvertising
The Alex Seo Crisis Campaign Creates Awareness Through Startling Imagery
<
1
Songs to Fight Poverty
Songs to Fight Poverty
Scarlett Johansson & Fergie Sing “In My Name”
<