The Born Free USA print campaign focuses on the plight of wild animals that are losing their homes. Many endangered animals have been forced from their natural habitats due to human expansion, deforestation and poaching.
The Born Free USA print campaign emphasizes the harsh facts by depicting these poor creatures living on the streets and begging for attention, care and money. An animal begging for a living is almost unbearable to see.
Implications - The Born Free USA campaign is a unique way to capture people's attention on an issue that they might very well have been desensitized to. Have a look at this startling campaign and be sure to leave your thoughts in the comment section just below to join the conversation.