The top May 2016 viral marketing ideas highlights the ways in which brands are leveraging consumer behavior on social media in order to deliver campaigns that truly resonate.
Beecher's Fault, an indie rock band based in Queens, recently released a music video almost entirely shot using Snapchat lenses. The innovative concept was used for their single, 'Like Cartoons,' while the band fittingly used the animated Snapchat lenses to illustrate this theme.
Separately, in a unique Snapchat-inspired print ad, National Geographic recently used face-swapping technology to drive home a message about learning about the world we live in. The clever campaign is an example of a pattern in viral marketing that can also serve as inspiration for an offline concept that grabs the attention of consumers.
Top 20 Viral Marketing Ideas in May
More Stats +/-
Future Festival: 2 for 1 Flash Sale!
VR Kitchen Simulators
Gold Star Snapchat Lenses
Narrative Experiential Tv Campaigns
Face Swap Advertisements
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.