From alcohol-free spirits to veggie-infused smoothies, the February 2022 beverage trends show that consumers are eager to start the year off on a healthier note.
With the onset of Dry January, it's no surprise that alcohol-free drinks are once again making headlines. And now, consumers have more options to choose from than ever before. For instance, bonbuz has a new "alcohol-free alchemy spirit" that aims to heighten the senses with the natural power of adaptogens, nootropics, and amino acids. And for those who want a more traditional drinking experience – sans alcohol – brands like Corona Canada have debuted easy-drinking, alcohol-free beers.
Beyond booze-free drinks, the February 2022 beverage trends also show the continued popularity of fruit and veggie-infused sippers like Jamba's new 'Go Getter' smoothie.
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
