These August 2020 multimedia innovations range from sports-only streaming solutions to VR dolphin experiences.
When it comes to notable tech, standouts include a recent Jaguar Land Rover and Cambridge University partnership resulting in a new touchless screen that can be used in cars. "The new display system can be used to help keep a driver's attention on the road, as it eliminates the need for direct contact with the car controls and streamlines controls" and boasts gesture-tracking tech.
When it comes to entertainment, these August 2020 multimedia innovations include ‘Football’s Next Wave,' a new YouTube docuseries by sportswear brand New Balance. The series follows athletes who gained success after facing unusual setbacks and challenges. The branded programming was created in partnership with creative agency ZAK and spotlights athletes from the UK, Atlanta and Japan.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
