These virtually stimulated retail concepts employ the use of technology as a bold and intelligent marketing strategy. Rejecting traditional marketing schemes, the examples turn the act of shopping into an experience that a consumer will remember.
In our tech-obsessed society, traditional retail concepts remain effective but are failing to create a memorable experience for consumers. Whether selling high fashion clothing or the latest in high-powered tech accessories, these virtually stimulated retail concepts mark the wave of the future.
Virtual shop assistants, augmented reality retail shops and robotic shopping concepts are replacing traditional shop keeper and consumer interactions with virtual ones. In these instances, the human retail employee is replaced by a virtual robot or computer program that resembles the interface of our generation’s beloved mobile devices.
26 Examples of Virtually Stimulated Retail
26
Couture VR Experiences
Dior Eyes is a Branded Virtual Reality Headset for Interacting with Clients
25
Virtual Technology Shops
Google's Virtual Shop Simulates its Branded Retail Space in London
24
3D Body Scanning Pods
The 'mPort' is a Body Scanner That Helps Users Find the Right-sized Clothes
23
Robotic Coffee Shops
The Briggo Coffee Haus Boasts Warmth and Delicious Hot Beverages
22
VR Retail-Enabling Platforms
The Sixense 'vRetail' Digital Shopping Platform Immerses Shoppers
21
Virtual Reality Sneaker Apps
Lacoste's LCST App Shows Off Its New Line with Augmented Reality
20
Virtual Dressing Room Apps
The 'Swivel Selfie' Made Its Debut at CES 2016
19
VR Dealership Showrooms
The Audi Virtual Showroom was Showcased by the Brand at CES 2016
18
Virtual Furniture Retail
Vizera Labs Uses Augmented Reality to Sell Furniture to Consumers
17
Virtual Window Shopping Apps
The 'Retale' Mobile Shopping App Allows Consumers to Digitally Browse
16
Augmented Reality Retail
The Vuforia App Digitizes American Apparel Stores
15
Augmented Reality Shopping Helpers
IBM Mobile App Personalizes Buying Experience
14
Festive Augmented Reality Windows
This Year's Holiday Window from La Rinascente is Interactive
13
Interactive Pop-Up Athletics Stores
The NikeFree Store Creates Neon Displays Based on Movement
12
Simulated Shop Assistants
Clarins Promotes the Alien Eau Extraordinaire with a Virtual Assistant
11
High-Tech Pop-Up Shops
The Campus Party Europe YrStore Promotes This Technology Festival
10
In-Store Holiday AR Events
Tesco Mobile Ireland Hosted an In-Store Holiday AR Experience
9
Augmented Reality Catalogues
The 2014 IKEA Catalogue and App Virtually Display Decor
8
Scannable Product Deliveries
Walmart and P&G's PGMobile Trucks Offer Convenience & Accessibility
7
Augmented Makeup Mirrors
Modiface's Mirror Simulates the Process of Trying on Makeup
6
Virtual Fashion Sampling
Webcam Social Shopper by PrestShop Creates an AR Fitting Room
5
Augmented Reality Shopping
The 'Augment' Application Allows You to Try Out Purchases Digitally
4
AR-Powered Grocery Concepts
The Tesco Google Glass App Lets Shoppers Find Products and Promotions
3
Backyard Design Kiosks
Canadian Tire's Patio Builder Tool Helps Consumers Visualize with VR
2
Augmented Reality Retail Shops
The Imagine Shop Takes Retail Shopping for Watches & Yachts Online
1
Virtual Shopping Assisants
The Facebook Want Button Temporarily Satisfies Your Consumerist Needs
Related Ideas
Spatial AI Shopping Technologies
VusionGroup EdgeSense AI Immerses Shoppers
Fake Food Delivery Apps
Korea's Viral Dopamine Shopping Sites Mimic the Online Ordering Experience
Creative Retail Competitions
Bricks & Minifigs Launches LEGO Clock Design Contest
AR Rug Visualizer Tools
Rugs.com Launches Its Augmented Reality Visualization Tool
Next-Gen Autonomous Retail Robots
Simbe Robotics Has Launched the Tally 4.0 Retail Robot
Experiential Convenience Stores
FamilyMart Announced IP-Centered Store Experiences in Japan
Hyper-Personalized AI Shopping Tech
OTB Group Embraces Hyper-Personalization with Google Cloud
Curated Store Concepts
A New Target Soho Store Opens in New York with Design-First Looks
AI-Driven Shoppable Catwalks
Topshop and THG Studios are Hosting a Next-Gen Fashion Experience
Experiential fragrance
CPL Aromas Creates Interactive Scent Worlds for Emotional Engagement
AI Chat Shopping Systems
Shopify Brings Retail to ChatGPT
Interactive Advertising Installations
Intimissimi's 'Feel the Billboard' Uses Tactile Advertising
AI-Powered Grocer Nutrition Assistants
Sainsbury’s Nutrition Assistant Helps with Health Choices
Fashion-Branded Café Experiences
Vogue Blends Retail with Immersive Hospitality Spaces
Autonomous Smart Store Installations
VenHub Global and Circa Introduced the VenHub Smart Store
Virtual Footwear Try-Ons
Google's AI-Powered Try-On Tech Helps with Online Shoe Shopping
Experiential K-Beauty Retail
Yepoda Opens an Immersive Flagship Store in Seoul
Fandom Culture Retail Experiences
EB Games x Vibrant Marketing Launch an 'EB Trends' Store Concept
Generative AI Retail Strategies
Kroger & Google Cloud Enhance Growth and Personalization
In-Store Audience Analytics Platforms
Walmart Connect Mexico Deploys Advertima For Real-Time Store
Sensory Retail Experiences
Claire’s Launches ASMR-Inspired Stores for Gen Alpha Shoppers
Clinical K-Beauty Pop-Ups
Rejuran Debuts Science-Led Skincare Through a Sephora LA Activation
Entertainment-Powered Retail Experiences
AT&T Brings Toy Story 5 to Interactive Store Activations
AI-Driven Fragrance Concept Stores
My Scent Edit Offers Digital Consultations & an AI Photo Booth
Experiential Brand Stores
New Era Creates Interactive Retail Space With Custom Cap Design
AI Retail Forecasts
Experts Outline how AI will Reshape Commerce By 2026
AI Shopping Integrations
Sephora’s ChatGPT App Enables AI-Powered Product Discovery
Virtual Fashion Studios
CostumePlay AI Lets You Try On Clothes Virtually And Explore Styles
Virtual Styling Tools
TryMe AI Lets Users Preview Outfits And Track Style Choices
AI-Powered Product Discovery Tools
The Vitamin Shoppe's Shoppe Advisor Supports In-Store Education
AI Retail Concierge Systems
Puma’s In-Store AI Assistant Offers Multilingual Product Guidance
AI-Powered Styling Experiences
Gensmo and Fabrique are Changing How People Get Dressed
Gaming Lifestyle Collections
Toca Boca and MINISO Blend Retail with Digital Rewards
Mobile Luxury Boutiques
Mytheresa Tours the Hamptons with a Curated Mobile Boutique
GenAI Fashion Try-Ons
Perfect Corp. Fashion APIs Help Shoppers Visualize Scarves, Hats & More
Autonomous Inventory Robots
B&R Stores Introduced Its Shelf-Scanning Robot
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
AI-Powered Personalized Shopping Features
Instacart AI Solutions are Optimized for Grocers
AI-Powered Shoppable Runways
Topshop and THG Studios Hosted a Front Row AI Experience
AI Retail Experiences
RELEX Solutions Uses AI to Elevate In-Store Customer Journeys
AI-Driven Warehouse Automation
Home Depot Expands Automation with SIMPL Technology
AI-Powered Fragrance Discovery Experiences
Sephora Marbella and iRomaScents Suggest Scents
Compact IKEA Retail Spaces
IKEA Launches Smaller Stores Focused on Quick Visits and Essentials
Shoppable Discovery Commerce
SmartCommerce and Ahold Delhaize USA Connect Content to Carts
Virtual Clothing Tools
Virtual Try On Generates Realistic Clothing Images For Marketing And Social
AI-Driven Fragrance Experiences
The HOLA Fragrance Pop-Up Features a Scent-to-Language Experience
AI-Powered Shopping Features
Target is Making Seasonal Gifting Easier, Personalized and More Fun
Agentic Commerce Platforms
Google Introduced an AI-Powered Universal Cart for Smarter Shopping
Virtual Try-On Tools
Clothing Virtual Try On Shows Realistic Outfits For Online & Retail Shopping
AI Try-On Conversion Metrics
DRESSX's AI Try-On System Shows Higher Ecommerce Conversions
AI Virtual Try-Ons
Wear AI Lets Users Try On Clothing Using AI And Personal Photos
Smart Retail Technology Expansions
A2Z Cust2Mate Secures Advertising Agreements with Major Brands
Closed-Loop Retail Media Networks
Sam’s Club connects ads directly to measurable sales outcomes
AI-Enabled Personalized Retail Experiences
Honeywell Implements an AI-Driven Retail System
Emotionally Intelligent Retailer Platforms
JK Tech Spotlights Its Artificial Intelligence Platform
AI-Powered Shoppable Experiences
ASOS Launches Thire ASOS Stylist With ChatGPT Integration
AI-Powered Digital Retail Solutions
Vusion Continues Its Partnerships with JYSK
Predictive Artificial Intelligence Tools
Creatable AI Analyzes Social Commerce Data
Social-First Retail Commerce
Shoezone expands TikTok Shop through creator-led shopping
Mobile Retail Experiences
Duluth Trading Brings Apparel Shopping to Events with a Mobile Showroom
Experiential Running Shoe Shops
House of SportsShoes Merges Digital Presence & Physical Experience
Connected Supermarket Platforms
Carrefour and Vusion Loot to the Future of Supermarket Retail
AI-Powered Retail Platforms
Target Introduced a Mobile App Rebuild with AI Coding Companions
Luxury Retail Ecosystems
Exemplar Luxury Group Unites Three Luxury Retail Banners
AI Checkout Kiosks
Retailers Embrace AI Vision To Speed Self-Checkout Lines
Immersive Queue Displays
Samsung Transforms Everland Wait Lines with Interactive 3D Safari Visuals
Autonomous Retail Merchandising Platforms
Retail Express Uses AI to Automate Pricing and Discounts
Sports Lifestyle Retail
Nordstrom Blends World Cup Fashion with Immersive Pop-Ups
Virtual Fitting Mirror Systems
Ovme Smart Mirror System Lets You See, Feel, and Fit Outfits
Swiss-Engineered Virtual Presentation Systems
The ShowCase Caters to the Needs of Luxury Brands
Experience-Enhancing POS Retail Apps
MomentScience Reveals MomentApps
Agentic Shopping Platforms
Hey Savi Uses AI to Search, Compare and Buy Fashion
Experience-Enabled Franchises
Magnolia Soap & Bath Co. Uses Square to Scale Retail Experiences
Interactive Convention Activations
LEGO SMART Play Transforms Comic-Con into Immersive Experiences
Digital Age Retailer Catalogues
Argos Your Catalogue Offers a Digital-First Experience
Tactile Marketing Campaigns
She Said Yes Strives to Increase Tactile Engagement
Outcome-Simulation Skincare
Haut.AI and OLAY Visualize Product Effects Before Purchase
Smart Mirror Platforms
loook.ai Helps Brands and Retailers Transform Retail with AR Mirrors
AI Shopping Assistants
Amazon Alexa Uses AI to Personalize Product Search and Purchases
AI Retail Call Systems
Phonexa Enhances Retail Phone Journeys With Omnichannel Intelligence
Elemental Retail Spaces
Goldwin Creates a Multi-Sensory Retail Environment in New York City
Shoppable Microdramas
Crocs and SuperOrdinary Turn TikTok Storytelling Into Shopping Experiences
AI Shopping Agents
Salesforce Expands Agentforce with AI Shopping Agents
Digital Twin Retail Technologies
Hanshow and Microsoft Explore the Store Digital Twin Technology
Retail-Style Hotel Commerce
Aven Hospitality Embeds E-Commerce Features into Hotel Journeys
AI Virtual Try-On Tools
DressUp AI Enables Virtual Try-Ons To Improve Online Apparel Decisions
Autonomous Grocery Platforms
AI-powered systems automate inventory, pricing, and store operations
Sustainable Retail Interiors
Sheep Inc London Store Uses Sculptural Displays & Graphic Art
AI-Native Advertising Platforms
Criteo Expands ChatGPT Ads with Prompt Smart Ads Globally
Fandom Retail Experiences
TOUS les JOURS Transforms Bakery Cafés into BTS Fan Destinations
Shelf-Less Retail Stores
Goody Goody Liquor Uses Robots and QR Codes to Replace Shelving
Synthetic Consumer Personas
Leger Uses AI Personas to Simulate Consumer Reaction
3d-Printed Retail Suitcases
The 3d Printed Suitcase Reframes Retail as Human-Centred Experience
Interactive Robotic Demonstrations
GoLabs and GOTRAX Partner to Spotlight a New Golf Cart
AI-Powered Discovery Commerce
Shopen AI Personalizes Product Discovery and Deal Finding
Conversational Visual Shopping
Amazon Lens Live Matches Products Through Real-Time Scanning
Retail Design Landmarks
D14.2 Concept Store in Oslo Rethinks the Shopping Experience
Ritual-Based Mobile Design
ECAL and Google Explored Hardware Inspired by Everyday Habits
Agentic Beauty Shopping
Ulta Beauty Integrates Gemini AI for Seamless Product Discovery
AI Shopping Search Tools
Vibe Shopping Uses AI To Identify Products From TikTok And Video Content
Franchise Destination Retail
Gundam Base Expands Immersive Hobby Stores Across the US
Shopping-Friendly Ad Formats
Equativ Shoppable Ads Allow Consumers to Seamlessly Make Purchases
Grocery Store Accessibility Models
Tesco Enhances Its Self-Service Checkout Experience
AI-Powered Digital Twin Manufacturing
Unilever Scales AI Factory Replicas to Improve Efficiency
Intelligent Retail Infrastructure
Supermicro Spotlights Its Intelligent In-Store Retail Solutions
AI Store Assistants
xPilot Helps Retailers Make Proactive Moves with Digital Twin Technology
Spatial Commerce Platforms
Curie Shop Brings Interactive Product Exploration To Sneaker Shopping
Interactive Real Estate Showrooms
DUNE Uses Eyefactive Touchscreens for Virtual Property Tours
Embedded Safety Networks
‘Ask for Angela’ Builds Retail-Based Support Systems Across Toronto
Hybrid Beauty Discovery
Ulta Beauty Finds Gen Alpha Blends AI Tools with In-Store Shopping
Physical-World Data Marketing
WPP Uses Google Earth AI to Predict Real-World Consumer Behavior
AI-Powered Retail Analysts
Bluecore's Marketing Agent is Poised to Revolutionize Retail
AI Retail Infrastructure Platforms
Huawei Expands Intelligent Retail Systems Across Europe
Conscious Shopping Assistants
Better Buy Reveals Product Risks And Suggests Healthier Alternatives
Nostalgia-Powered Retail
Zellers Revives a Canadian Favorite With New Ontario Stores
Wellness Experience Stores
BIRKENSTOCK Combines Footwear Care with Community Experiences
Retail AI Assistants
Retail AI Council Develops AI Tailored to Industry-Specific Needs
AI Grocery Ordering
Grocery Outlet Deploys Afresh Across More Than 500 Stores
Retail Beverage Experiences
The Paper Store Uses Custom Drink Stations to Boost Engagement
Shelf Digitization Strategies
Coresight Research and Simbe highlight retail shelf digitization
Phygital Loyalty Experiences
Lush Links App Rewards to In-Store Events and Services
AI-Powered Vending Kiosks
SandStar Launches the Standalone SandStar VRK Vending Kiosk
AI Voice Ordering Systems
Casey’s General Stores Uses Conversational AI to Handle Orders
In-Store Retail Media Networks
Raley's Expands Shopper Advertising Through Grocery TV
AI-Native Store Research
Vusion and Qualcomm Released the AI-Native Store™ White Paper
Conversational AI Advertising
Snapchat Introduces AI-Powered Chat-Based Brand Interactions
Retail Veterinary Support
PetSmart Expands Virtual Veterinary Care Across Canadian Stores
In-Store Ad Networks
ISM Powers Programmatic Advertising Across Retail Locations
Convenient AI Shopping Assistants
Kroger Debuts Its New AI Shopping Assistant
AI Kitchen Design Platforms
3D Cloud Introduces Conversational Tools for Custom Kitchen Planning
Experience-Focused Retail Carts
Target Redesigned Shopping Carts for Comfort and Convenience
Data-Led Brand Creation
AS Watson Builds Brands Using Shopper Insights and Loyalty Data
Digital Urban Replica Systems
RealityMaps Serves Governments, Urban Planners, and Developers
Visual AI Interfaces
Collov Develops Camera-Based AI That Turns Images into Actions
Strategic Reward-Focused Retail Campaigns
WeShop Launches 'Shopping Starts Here' Campaign
Marketplace Showrooms
StockX Combines Shopping, Seller Services and Community Events in New York
Event-Driven Instant Retail
JD Sports Delivers England Shirts Through Uber Eats Before Kick-Off
Experiential Retail Communities
Lykli Blends Retail, Wellness and Community Spaces Under One Roof
Retail Conversation Marketing Campaigns
Tesco Launches 'Need Anything From Tesco' Platform
iPad Vision Self-Checkout Systems
VisioLab Launches Its AI-Powered iPad Checkout Interface