These examples of upscale fast food show that grease-stained paper bags, brightly-colored plastic trays and flimsy boxboard containers just don't cut it any more. Although some brands have embraced the concept of upscale fast food packaging, it does not mean that the items on its menu have to change.
Presentation is everything and a simple way to give a burger or a container of fries a makeover is with the aid of a brand new package. A prime example of this is a bold typographic packaging developed for 7-11 sandwiches and salads.
To match the refinement of these packages, several brands are overhauling restaurant interiors to match. The McCafé in Guatemala is an excellent example of a place that you wouldn't expect to serve fast food.
42 Upscale Fast Food Experiences
42
Lavish Fast Food Packaging
McDonald's Adopts Minimal Packaging for Its Luxury Burger Series
41
Sleek Fast Food Redesigns
McDonald's Drive-In Restaurant in Maribor, Slovenia Gets Makeover
40
Fast Food Purses
The Eco-Friendly Togo Burger by Seulbi Kim Keeps Items in Order
39
Designer Fast Food
Mcdonald's is McFancy With Hermes Fries
38
Upscale Fast Food Cafes
This Fast Food Restaurant Design Encourages Lounging
37
Bizarrely Blackened Hot Dogs
This Black Hot Dog is a Delicacy in Tokyo
36
Upscale Corner Store Packaging
This 7-Eleven Fast Food Packaging Gets a Typographic Treatment
35
Tasty Take-Out Confections
The Burger and Fries Macaron Recipe is Topped With Everything Sweet
34
Black-Bunned Burgers
Burger King Releases the Dark Vader Burger in France
33
Scrumptious Slider Cakes
The Hamburger Cupcakes and Cookie Fries are Deliciously Tricky
32
Artistic Hamburger Recipes
The Fat and the Furious Burger is Dedicated to the Art of Burger Making
31
$325,000 Burgers
This Cloned Burger Offers a Cruelty-Free Way to Eat Meat
30
Deceptive Dessert Burgers
The 'Chocolate Double Double Animal' Burger is Both Sweet and Savoury
29
Designer Breakfast Foods
The Cereal Couture Series Gives Morning Meals a Luxury Lift
28
Extravagant Food Campaigns
These Listerine Ads Feature a Burger Made with Rubber Gloves
27
Luxury Fast Food Meals
The Wendy's $16 Foie Gras Burger Hopes to Entice Mature Customers
26
Artistic Fast Food Joints
The McDonald's in Batumi, Georgia is a Feat of Fast Food Architecture
25
Upscale Wasabi Sliders
The SlapFish Food Truck Tuna Sandwich Item is Asian Fusion-Themed
24
Upscale Concession Stands
The Mobile Cooking Buffet Impresses Hungry Sports Fans
23
Gourmet Jewel-Themed Burgers
Mcdonald's Quarter Pounder Jewelry Series Features Gourmet Surprises
22
Gourmet Meal Machines
The SousVide Supreme Cooker Allows for DIY Molecular Gastronomy
21
Extravagant Burger Homages
Fat and Furious Hamburgers Honors Cultural Icons and Events
20
Gourmet Hybrid Hoagies
This Roasted Strawberry Brie Chocolate Grilled Cheese is Decadent
19
Pop-Up Fashion Restaurants
Mastermind JAPAN x The Great Burger Serves Up Culinary Delights
18
Fast Food-Mimicking Pies
Cakespy's Pie Fries Are the Ideal Celebratory Dish for Pi Day
17
$300,000 Cloned Hamburgers
3D Bioprinting Technology Allows Living Tissue to be Cloned
16
Tomato-Gushing Geysers
Weddings Will Have to Replace Chocolate With the Ketchup Fountain
15
Deep Dish Cheeseburger Hybrids
Pizza Hut's Cheeseburger Crust Dish is Available in the Middle East
14
Record-Setting Fast Foods
The Foot Long Haute-Dog is the World's Most Expensive Junk Food
13
$200,000 Lunch Boxes
18K Gold-Plated Takashimaya Osechi Bentos Fetch a High Price
12
Sophisticated Hamburger Tools
The Chompr Burger Holder Classes Up Fast Food
11
Ultra-Luxe Picnic Sets
The Rolls Royce Picnic Cabinet is for Lavish Summer Dining
10
Deconstructed Fast Food Meals
The Cheeseburger Salad is the Healthy American Icon Alternative
9
Abnormal Ink-Infused Hamburgers
The Premium Kuro Burger Satisfies Customers with Squid Ink
8
Gourmet Breakfast Sandwiches
The Brie and Blueberry Waffle Grilled Cheese is Perfect for Brunch
7
Overindulgent Pizza Burgers
Boston's Pizzaburger is a Meaty Concoction to Clog Arteries
6
Giant Metal Hamburgers
The Top Secret Hamburger by Liao Yibai is a Hard Oath to Keep
5
Filthy Rich Hamburgers
Le Burger Extravagant has a Price Tag That Makes People Run for Their Money
4
Tangy Turkey Pizza Recipes
Add Some Variety to Your Leftovers with This Creative Pie
3
Gourmet Sea-Loving Fast Food
Wendy's Lobster and Caviar Burgers are Introduced in Japan
2
Gourmet Meat Fast Foods
Domino's Japan Caters Refined Tastes with its Kobe Steak Pizza
1
Fiery Tofu Squares
This Olives for Dinner Recipe Features a Tasty Kick of Sriracha
Related Ideas
Luxe Lunchtime-Inspired Accessories
The Louis Vuitton Sandwich Bag Elevates an Ordinary Item
Beastly QSR Burger Menus
McDonald's Japan Godzilla Burgers Come in Three Varieties
Low-Cost QSR Meal Boxes
The KFC $20 Fill Up Box is Perfect for Families and Groups
French Fry-Shaped Pop-Ups
McDonald's Fry-Thru Only Serves Medium Fries & International Sauces
Designer Upcycled Bags
Comme Des Garçons Released Its Collaboration with FREITAG
Fast Food-Inspired Nail Kits
The Nails Inc x McDonald’s Collab Plays with Famous Menu Items
Filmic Pink Burgers
The BK Barbie Combo is Made with a Smoky Pink Sauce
Paper-Based Tray Packaging
Verday Vegan Meats are Packed in Shallow Food Trays Made for Recycling
Distorted Burger Campaigns
Burger King's A.I.LLOWEEN Features Unsettling People Eating Burgers
Food-Inspired Apparel Collections
Vandy The Pink Releases New Burger-Themed Apparel Collection
Nostalgia-Inspired Fast Food Concepts
McDonald’s CosMc’s Concept Officially Opens in Texas
Modernized Coffee Product Branding
Nescafé Branding Has Been Overhauled for a Refreshed Profile
Restaurant-Inspired Frozen Foods
These New Conagra Brands Frozen Foods Include Over 50 Options
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Fashion House Chip Bags
Balenciaga Presents Its Own Branded Premium Snack Bags
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
Grayscale Burger Restaurants
Burger King France Made a Visually Striking Anti-Bullying Initiative
Packaging-Inspired Footwear Designs
adidas Introduces the Unique Box Shoe Through its App
Sustainable QSR Tablewares
This Reusable Tableware from the Elium Studio is for McDonald's France
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Recyclable Coffee Packagings
'Tanuii Coffee' Redesigned its Packaging with Paper-Based Pouches
Burger-Inspired Tracksuits
The Juicier Collection by Juicy Couture Celebrates Red Robin Burgers
QSR-Inspired Nail Kits
Nails Inc Introduces its Collaborative McDonald's Collection
Paper-Based Potato Chip Packaging
Pringles Packaging Now Has a Paper Base Instead of a Metal One
Multifunctional Glass Food Containers
These Containers Are Shatterproof, Stackable and Stylish
Crumb-Funneling Chip Packets
Hoeksche Chips' Packaging Prevents Wasted Potato Chip Pieces
QSR Cafe-Themed Luxe Bags
PORTER and Starbucks Join Forces on a Collection of Premium Bags
Fiber-Based Food Packaging
Hinojosa Unveils the New 'Foodservice' Packaging in Three Formats
Food-Inspired Brand Imagery
Copyshow's work on a Brand Identity for Paella in Barcelona
Sustainable Restaurant Meal Kits
Moveable Feast is an Eco Fine Dining Meal Kit Delivery Service
Aluminum Coffee Packages
Zeitgeist Coffee Factory Uses Durable Aluminum Packaging with a Valve
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
Convenient QSR Breakfast Wraps
The Burger King Breakfast Wraps are Arriving in Three Options
Customizable Sauce Dispensers
Kraft Heinz Debuts a Customizable Sauce Dispenser for QSRs
Plastic Snack Packaging Reductions
KP Snacks Flow Wrapping Process Has Been Updated
Bio-Based Paper Packaging
Covestro's Partially Plant-Based Coating Boosts Recyclability
Recyclable Paper-Made Packaging Solutions
Mondi FunctionalBarrier Paper Ultimate is Sustainable
RFID-Enabled Tableware
Checkpoint Systems & McDonald's France are Enhancing Reusable Tableware
Multifunctional Cardboard QSR Packaging
McDonald's and Leo Burnett Unveil the Tablebag
Spiced Creamy QSR Burgers
The Burger King Spicy & More Menu is Arriving in Canada
Compostable Foodservice Packaging
The Eco-Products GreenStripe Line Has New Bags and Wraps
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Sustainable Produce Packaging
These Cascades Eco-Friendly Produce Baskets are Recycled
Origami-Inspired Lunch Boxes
The FoldiBox 2 Box has a Flatpack and Technical Design
Redesigned Organic Brand Packaging
Albertsons Unveiled a New Packaging Profile for O Organics
Plant-Inspired Coffee Packaging
This L’OR Coffee Packaging Comes in Several Styles
Restructured Bakery Brands
McDonald's Announed that it is Discontinuing the 'McCafe Bakery' Brand
Paper-Packaged Snack Chips
Walkers Baked Multipacks Ditch Plastic in Favor of Paper Alternatives
Culinary Brand Packaging Redesigns
Mousline Partnered with Marks Design on Vibrant New Packages
Recyclable Windowed Packaging
Coveris Debuts the New Packaging for Simply Lunch’s Stir Me Up Range
Freezable Snack Boxes
PackIt Offers Its Freezable Snack Boxes in a Variety of Patterns
Compostable Packaging Innovation Centers
The Greenhouse Learning Center Will Test Packaging
Sleek PFAS-Free Packaging
Celebration Packaging Unveils PFAS-Free Enviroware Compostable Packaging
Sustainable Frozen Treat Packaging
Metsä Board Re-Designed its Ice Cream Packaging
Luxe Fast Food Meals
Shake Shack's The Truffle Table Takes Cues from Fine Dining
RFID-Equipped QSR Containers
McDonald's France Launches RFID Containers Across 1,200 Locations
Bulk Plant-Based Burger Packs
Beyond Burger Family Packs are Arriving at Costco
Carbon Neutral Milk Packaging
Neutral Foods Offers a More Sustainable Solution
Sustainable QSR Litter Adverts
McDonald's Malta Presents New Captivating Eco-Centric Campaigns
QSR-Inspired Apparel Collections
McDonald's and CLOT Launch Apparel Collection with Meal Packaging
Paper-Based Appliance Packaging
Phillips Home Appliance Products are Repackaged Using DS Smith
Green Thermoformed Cardboard Trays
Cascades Launches Innovative Packaging for Fresh Produce
Folding Fountain Drink Cups
New York Fries' New Cold Cups are 100% Biodegradable & Compostable
Eco-Friendly Burger Packaging
GreenDustries' PleatPak Packaging Blends Sustainability and Function
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
Cross-Cuisine QSR Bento Boxes
The McDonald’s Makunouchi Bento Was Debuted for April Fool's Day
Reduced Material Food Packaging
The Stora Enso 'Trayforma BarrPeel' Packaging is Easy to Open
Nutrition-Focused Protein Product Branding
The New Pure Protein Branding is Bold and Eye-Catching
Affordable Hot Dog Menus
The Habit Burger Grill Debuts the $5 Simple Crafts Menu
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Recycle-Ready Coffee Pouches
Amcor and Löfbergs Launch Monomaterial Recyclable Coffee Packaging
Online-Only QSR Snack Packs
The Burger King Snack Box is Packed with Ample Snacks
Paper-Packaged Popped Snacks
Snack A Jacks Multipacks are Ditching Virgin Plastic Material
Rebranded Snack Packaging
Graze Debuts a New Brand Identity for Easier Identification on Shelves
Elevated Sandwich Catering Menus
The Jimmy John's Catering Menu Has New Premium Sides
QSR-Inspired Grocery Products
Aldi Launches the New McDonald’s Inspired Burgers
Guacamole-Topped QSR Burgers
Carl's Jr. Guacamole Bacon Burgers Come in Two Varieties
Value-Focused Triple-Patty Burgers
The McDonald's Triple Cheeseburger is a Low-Cost Indulgence
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Bag-Inspired Large-Scale Installations
IKEA's Iconic FRAKTA Bag Takes the Spotlight in Chicago
Paper-Based Instant Noodle Cups
The Pot Noodle Paper Pot Design is Headed to Tesco
Kid-Focused Meal Containers
b.box Launches the Kid-Approved Eco-Friendly Bento Boxes for Meals
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
Buildable Dinner Boxes
DIG's Dinner in a Box is Affordably Priced and Serves Four
Sustainable Supplement Packaging
This New Touchstone Essentials Packaging is Made with Bio-PPE
Retail Food Preparation Stations
Urban Eat Debuts a Smart Retail Solution for its Food-to-Go Range
Dressed-Up Breakfast Campaigns
Joe & the Juice Invites Customers to Get Chic for Breakfast
Sandwich-Heating Vending Machines
The Kepak Hot Vend Kiosk Provides Foods in 80-Seconds
Heat-to-Eat Snack Ranges
This Urban Eat Food-to-Go Range Can Be Heated Inside its Packaging
QSR Burger Sauce Packets
McDonald's Offers Dipping Cups of its Big Mac Sauce on its Menu
Low-Cost QSR Snack Boxes
The Burger King $5 Snack Box Comes in Three Options
Recyclable Takeout Packaging Services
Uber Eats Begins the Reusable Packaging Trials in London
Nostalgic Vegan Fast Food
Mr.Charlie's Meatless Meals Make Adults Feel Like Kids Again
Value-Focused Restaurant Menus
The Habit $5 Simple Crafts Menu Has Three Options
Vibrant Spanish Meat Packaging
Onmi Design Re-Imagined Purlom's Branding
Reusable Cafe Packaging
SFU Reduces Waste with Tap to Reuse and Smart Return Bin Tech
Low-Cost High-Value QSR Menus
The Taco Bell $3 Or Less Cravings Value Menu is Arriving Soon
First-Taste Burger Boxes
McSpicy x Frank's RedHot Released "the Hottest Drop"
Playful Coffee Packaging
Sunday Coffee Project's Packaging is Inspired by Cereal Boxes
Restaurant-Style At-Home Tacos
Taco Bell Launches the New Craving Kits for At-Home Taco Night
Revised QSR Packaging Policies
YUM Brands Unveils a New Packaging Policy for its Restaurants
Plastic Reduction Meat Packaging
Sainsbury's New Steak Packaging Will Save Ample Plastic Use
Snack-Packed QSR Boxes
The Jack in the Box Mega Munchies Box is Packed with Ample Food
Biodegradable Fast Food Uniforms
These McDonald's Uniforms Use 'CiClo' Fabric Technology
Convenience Retailer Private Labels
These New 7-Eleven Private Label Products are Value-Minded
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Cost-Conscious Supersized Pizzas
Pizza Pizza's Growflation Pizza Fights Shrinkflation
Eco-Friendly Breakfast Product Packaging
Amcor and Tyson Have Partnered for Sustainable Packaging
Flavor-Enhanced QSR Wrap Menus
The McDonald’s McWrap and Chicken Snack Wrap Menu Has Been Revamped
Premium QSR Picnic Kits
Shake Shack Added Veg Out Picnic Kits for National Picnic Month
Fiber-Based Meat Packaging
This Chilled Meat Packaging Reduces Plastic by 90%
Munchies-Themed QSR Meals
The Carl's Jr. $4.20 Snack Sack is Packed with Three Items
Low-Cost Adult Meal Deals
The Habit Burger Grill Grown-Up Meal is Price at $6
Peelable Snack Pouches
ProAmpac's New Recyclable Snack Pouches are Made with Easy-Peel Technology
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
QSR-Backed Breakfast Items
Burger King Launches the New 'BK Breakfast Wraps' In Canada
Plant-Based QSR Campaigns
Burger King's Confusing Times Campaign is Made with DAVID Madrid
Cheesy Burger Combo Boxes
Farmer Boys' Big Cheese Box is Available Now for a Limited Time
International Cuisine Salad Kits
These New Fresh Express Salad Kits Come in Two Options
Adorable Cartoon-Themed QSR Meals
McDonald's Hello Kitty Prosperity Meal Celebrates 50th Year
Efficiency-Optimized Snack Packaging
This Kellanova Snack Packaging Has Reduced Plastic
Icy Pet Food Packaging
These Hydropac Ice Packs Work to Keep Pet Food Fresh During Shipping
Dehydrated Plant-Based Meals
Farm to Summit Packages Nourishing Meals in Omnidegradable Bags
Low-Cost QSR Breakfast Meals
Burger King $5 Breakfast Bundles Come in Three Options
Repositioned Deli Meat Brands
The Hormel Natural Choice Brand Debuted a Refreshed Image
Veggie-Filled Meal Kits
Ready Pac Bistro Meal Kits Come in Three Delicious Flavors
Contemporary Tea Packaging
Chaiboy's Tea Tells a Story Through Its Design
Crispy QSR Snack Wraps
The Burger King BK Royal Crispy Wraps Come in Three Flavors
Content-Inspired QSR Meals
McDonald's As Featured In Meal Takes After Meals in Movies and More
Fan-Favorite QSR Food Bundles
Taco Bell Bell Bundles are Packed with Food and Priced at $8.99
Low-Cost QSR Snack Boxes
The Jack in the Box Jack's Fan Favs Box is Priced at $10
Movie-Inspired Beef Burgers
BurgerFi Launches the New Yes, Chef Burger Inspired by The Menu
Versatile To-Go Food Wraps
The Novolex Power Prep Wrap is Oil and Grease-Resistant
Ultra-Fresh Deli Meals
Fresh Food For Now Debuts a New Assortment of Sandwiches, Salads, and Wraps
Ultra-Convenient QSR Breakfast Wraps
Wendy's Breakfast Wraps are Arriving at Locations in Canada
Low-Cost Tex-Mex Meal Deals
The Taco Bell Chicken Chalupa Deluxe Box is Priced at $9.99
Value-Driven Bacon Burgers
Farmer Boys Just Added a New Bacon Big Cheese Box for a Limited Time
Low-Cost QSR Breakfast Deals
Wendy's Breakfast Biggie Bundles Offer Two Items for $3
Premium Retailer Sandwich Menus
These New Casey’s Sandwiches Come in Three Options
Crowd-Friendly QSR Deals
The Hamburger Stand Crowd Pleaser Deals Come in Four Options