Imagine walking up to the counter at McDonald’s and ordering a Burberry burger with either Gucci or Hermes fries and a Paul Smith sundae for dessert! Wake up, you’re not in Kansas anymore! You have just entered the world of McFancy -- a restaurant dining room experience coming during Fashion Week 2010 to a big city near you.
The Cool Hunter has enlisted Access Agency to implement the McFancy concept, which TCH describes "an upmarket temporary McDonald’s store that launches at Fashion Weeks around the globe such as London, New York, Paris, Milan, Sydney and Hong Kong."
In the business of fashion, the minute you put a designer label on a piece of cloth, the price goes up. I wonder in the restaurant business how much a Burberry-wrapped piece of meat will cost.
Designer Fast Food
More Stats +/-
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Mcdonald's is McFancy With Hermes Fries
- By: boom chicky boomDec 24, 2009