McLane Company Inc. is unveiling a variety of new products for its family of brands at the 2025 NACS Show. HiBird, a company within the McLane Fresh family of brands, has officially launched a new product expansion featuring chicken sandwiches, chicken strips, potato wedges, and white cheddar mac and cheese. Attendees will also be able to test the latest limited-time sauce, born from a collaboration with Heinz®. Prendisimo will also unveil personal-sized seven-inch pizzas for sampling and ordering, and Fresh Meal Kits will be showcased.
“From our fresh foodservice programs and private label offerings to technology advancements and supply chain visibility, we’re bringing forward the best of McLane to help our retail partners grow,” said the company in a statement.
Image Credit: McLane Company Inc.
Key Themes Behind This Trend
- Collaborative Flavors
- Collaborative product innovation, like the partnership with Heinz® for sauce development, presents unique offerings that blend well-known brand flavors with new foodservice items.
- Personal-sized Meals
- The introduction of personal-sized, seven-inch pizzas taps into consumer demand for convenient, individual dining experiences.
- Expanded Fresh Meal Options
- Launching a variety of fresh meal kits aligns with the growing trend of consumers seeking easy-to-prepare and nutritious meal solutions.
Where This Applies
- Foodservice
- The foodservice industry benefits from product showcases such as the NACS Show, where new items like HiBird's chicken offerings can captivate retailers and customers.
- Collaborative Goods
- An industry focusing on collaborative goods finds opportunity in creating unique hybrid products, as seen with the McLane and Heinz® sauce collaboration.
- Retail Technology
- Technological advancements in retail are crucial, as evidenced by McLane's efforts to enhance supply chain visibility and aid retail partner growth.
