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Utz Brands, Inc. Unveils a Variety of Products at the 2025 NACS Show

— January 5, 2026 — Lifestyle
Utz Brands, Inc. recently revealed an assortment of new products and flavors at the 2025 National Association of Convenience Stores (NACS) Show, demonstrating the company's focus on convenience. The new products include the Utz Cheese Balls in a Cheddar Bacon Ranch flavor, Utz Ripples Sizzlin’ Summer Burger Flavored Potato Chips, Utz Kettle Chips in Salt & Malt Vinegar and Jalapeño flavors, the Zapp’s Bayou Blackened Ranch Flavored Kettle Chips, Golden Flake Hot & Spicy Cheddar Flavored Pork Rinds, and the TGI Fridays Bacon Ranch Flavored Potato Skins.

Utz is also dedicating resources to ensuring the rapid growth of Boulder Canyon is supported across other retail channels. To do so, the company is focusing on promoting its Avocado Oil, Malt Vinegar & Sea Salt Flavored Kettle Chips & Avocado Oil Classic Sea Salt Kettle Chips.

“This year at NACS, we’re showcasing the continued evolution of our portfolio to meet consumer trends and changing needs,” said Stacey Schultz, SVP, Marketing at Utz Quality Foods, LLC, a subsidiary of Utz Brands, Inc. “We are excited to continue to bring new consumer desired products to the Convenience Channel in 2026 across our full portfolio of snacks.”

Image Credit: Utz Brands, Inc.
Trend Themes
1. Flavor Innovation in Snacks - Brands are experimenting with bold and unique flavor combinations like Cheddar Bacon Ranch and Sizzlin’ Summer Burger to captivate adventurous snack consumers.
2. Convenience Channel Expansion - Snack producers are prioritizing expansion in convenient retail channels, catering to on-the-go consumers with readily available products.
3. Health-conscious Ingredient Integration - The inclusion of health-oriented ingredients such as avocado oil in snack products aligns with increasing consumer demand for healthier, guilt-free snacking options.
Industry Implications
1. Snack Food Industry - The snack food industry is experiencing a surge of innovation in flavor variety and ingredient differentiation to appeal to diverse consumer palates.
2. Convenience Store Retail - Convenience store retail is a growing focus for snack brands seeking to increase product visibility and accessibility for busy urban consumers.
3. Healthy Snack Sector - An opportunity for growth in the healthy snack sector emerges as consumers demand snacks with perceived health benefits, driving brands to innovate with better-for-you ingredients.
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