These May 2017 pop culture trends cover collaborative celebrity apparel launches, Disney-inspired makeup collections, interactive social cinemas, comic book character-themed whiskeys, and much more.
In correlation with the drop of the song 'Humble,' new merchandise was added to Kendrick Lamar's store. The graphic tees come in two variations and state "DAMN." on the front to mirror the tee that's worn by the rapper in various scenes of the music video.
Also featured in these May 2017 pop culture trends are the summer products that were added to Kim Kardashian's Kimoji store. Although the drop includes everything from bandannas to flasks, the most unique product is the large pool floatie that's made to resemble to socialite's backside.
Meanwhile, Chrissy Teigen is gearing up to launch a collection with Becca Cosmetics, that will feature bronzers, blushes, highlighters and more so that consumers can get the perfect summer glow.
Top 70 Pop Culture Trends in May
From Politically Themed Runway Shows to Edible Chocolate Websites:
Riley von Niessen — May 28, 2017 — Pop Culture
70
Athletic Panther-Paired Editorials
Cara Delevingne Posed with a Panther for PUMA's DO YOU Campaign
69
Awareness-Raising Toddler Photography
Stephen Crowley Raises Awareness for Childhood Diseases
68
Science Fiction Swimsuits
Set Phasers to Sun with The Star Trek: TNG Swimsuits
67
Political Americana Streetwear
The Public School Ready-to-Wear Styles Make Statements with Fashion
66
Androgynous Pop Acts
Chinese Boy Band FFC Acrush is Made Up of Five Female Members
65
Snakeskin-Soled Sneakers
Pharrell's New Human Race Sneakers Have Unique Color Contrasts
64
Nostalgic Anime Lipsticks
Creer Beaute's Mega Nourishing Sailor Moon Lipstick Line is so 90s
63
Collaborative Celebrity Makeup Launches
Kim and Kylie are Joining Forces for a Makeup Collection
62
Celebrity Backside Floaties
The New Kim Kardashian Merchandise Line Features a Scandalous Floatie
61
Monochromatic Disney Sneakers
These ASICS Gel Lyte V Styles Boast Beauty and the Beast Motifs
60
Floral Anime Knapsacks
The Loungefly Pokemon Mini Backpacks Feature Spring Prints and Pastels
59
Selfie GIF Creators
The Giphy Says App Instantly Turns Your Voice and Face into a GIF
58
Japanese Cartoon-Covered Apparel
ALOYE Teamed Up with Doraemon for an Exclusive BEAMS T Collection
57
Collectible Leather Racing Jackets
The Supreme x Vanson Leathers Star Jacket is Hard to Find
56
Disney Tea Collections
Twinings Launched a Herbal Tea Collection Inspired by Beauty and the Beast
55
Fairy Tale-Inspired Streetwear
Uniqlo's Beauty and the Beast Collection Mimics Belle's Style
54
Fantasy-Themed Baseball Games
The MLB Will Host Game of Thrones Theme Nights Throughout the Summer
53
Fairy Tale Cosmetic Boxes
L'Oreal is Releasing a Collection of Beauty and the Beast Makeup
52
Charitable Political Ales
Northern Maverick Brewing's 'Fake News Ale' Uses a Donald Trump Cartoon
51
Classic Rock Band-Inspired Shirts
This New HUMAN MADE Collection Honors the Beatles
50
Athletic Fairy Tale Footwear
New Balance Created Beauty and the Beast Shoes for Women and Girls
49
Sophisticated Fairy Tale Fashion
Christopher Kane's Capsule Celebrates Fairy Tale-Inspired Fashion
48
Virtual Reality Sci-Fi Cartoons
Rick and Morty: Virtual Rick-ality Offers a Deep Dive in the Show
47
Sleek Leather Platform Sneakers
The Leather Creepers from Rihanna and PUMA Come is Two Colorways
46
Opulent Rose Accessories
Disney and Swarovski Teamed Up to Make Elegant Rose Jewelry Pieces
45
Anime-Inspired Cosmetics
This Tony Moly Collection is Branded with Iconic Pokemon Characters
44
Humble Rapper Tees
These Kendrick Lamar Shirts Feature Graphics from the 'Humble' Music Video
43
Collectible Glowing Eggs
This Novelty Toy Set Introduces Facehugger Eggs from the Alien Film
42
Undead Beauty Queen Lipsticks
This New Kat Von D Lipstick Was Inspired by a Beatlejuice Character
41
Child-Distracting Playsets
These Toys for Kids Help Adults Watch the Versailles TV Show in Peace
40
Soothing Natural History Experiences
'Hold the World' is a VR Program Hosted by David Attenborough
39
Presidential Lie Detectors
'Poli-Graph' Tracks Donald Trump's Mendacity in Office
38
Ornately Mirrored Phone Cases
This Magic Mirror Phone Case Reminds of Beauty and the Beast
37
Illuminating Celebrity Highlighters
Chrissy Teigen & Becca Cosmetics Created 'Glow Face Palettes'
36
Collectible Fantasy Decor
Disney and HSN Teamed Up to Sell Beauty and the Beast Merchandise
35
Collectible Beast Toys
Build-a-Bear is Offering a Cuddly Version of Disney's Beloved Beast
34
Snarky Fitness Trackers
The Walk Against Humanity App Taunts You into Reaching Your Goals
33
Fantasy Film Apparel
Hot Topic's Beauty and the Beast Clothing Recreates Looks from the Movie
32
Memorializing Advisory Labels
Studio Brussel Created a Purple Parental Advisory Label for Prince
31
Sleek Electric Blue Sneakers
The Curry 3ZERO Was Made in Preparation of the NBA Playoffs
30
Pop Legend Streetwear
Supreme Will Be Launching a Michael Jackson Collection in the Future
29
Reactive Light-Up Clothing
Lumactive Designs' Interactive Light-Up Clothing Responds to the Wearer
28
Collectible Crystal Clutches
Judith Leiber's 'Belle of the Ball' Bag is a $5,300 Clutch
27
Manga Princess-Inspired Highlighters
Tooth and Nail Cosmetics Launched Sailor Moon Highlighters
26
Fantasy Story Sneakers
These Limited-Edition Asics Sneaker Packs Celebrate Disney's Newest Film
25
Charitable Presidential Lollipops
Proceeds from the 'Trump Sucks' Treats Go to Planned Parenthood
24
Baroque Velvet Sneakers
Supra's Disney Sneakers Boast Luxurious Materials and Ornate Patterns
23
Edible Chocolate Websites
Hershey’s Brazil Created a Viral Campaign to Promote Its Chocolate
22
Augmented Investigation Apps
The 'Archer, P.I.' App Integrates AR and Printing Technology
21
Interactive Social Cinemas
Cinex Lets You Tweet Live on the Big Screen While Watching a Movie
20
Contradictory News Platforms
Current Affairs Website The Perspective Endeavors to Open Minds
19
Modern Architect Documentaries
The BIG TIME Documentary Follows a Day in the Life of Bjarke Ingels
18
Youthful Short-Form Content Sites
Snackable TV Offers Short Video Series for Gen Z Audiences
17
Manga-Inspired Basketballs
The New molten 'SLAM DUNK' Basketball Features Hanamichi Sakuragi
16
Immersive Sci-Fi Theme Parks
The Stars Wars Theme Park Boasts Choose Your Own Adventure Elements
15
Musical Heartbeat Websites
The 'Russ Per Minute' Site Matches a Russ Song to a User's Heartbeat
14
Cartoon Subscription Services
Boomerang TV is Now Available as a $5 Monthly Streaming Service
13
Fairy Tale Sock Collections
Stance's Fun Disney Socks Feature Themes from Beauty and the Beast
12
Cartoon-Fueled Fastfood Comebacks
McDonald's Szechuan Sauce May Be Revived by 'Rick and Morty'
11
Video Game-Based Webisodes
'Pokémon Generations' Helps Fans Catch Up on the Classic Series
10
Meme-Tracking Websites
Me.me Trends is a Search Engine for Popular Internet Memes
9
Fictional Tech Company Plug-Ins
The Pipey Browser Extension Pays Homage to Microsoft's Clippy
8
Darkly Reimagined Pop Songs
'Stephen King's Stranger Love Songs' Turns Hit Music Into Horror Books
7
Spicy Comic Character Whiskeys
The Hellboy Hell Water Cinnamon Whiskey is 66.6 Proof
6
Self-Destructing Digital Books
'A Universe Explodes' is Designed to Morph and Shrink When Shared
5
Internet-Connected Garden Decorations
The Google Gnome is a Faux Smart Device for the Backyard
4
Adversarial Airline Ads
The New Emirates 'Friendly Skies' Spot Highlights United's Recent Troubles
3
Civil Unrest Ad Spots
Pepsi and Kendall Jenner's New Commercial Uses Activism to Sell Soft Drinks
2
Two-Color Rose Bushes
Disney is Now Selling Beauty and the Beast-Themed Rose Bushes
1
Record-Setting Carnival Rides
The World's Fastest Bumper Car Can Hit Up to 107 Mph
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Model-Approved Footwear Campaigns
Gigi Hadid x Havaianas Lead The Flip-Flop Comeback
Superhero Lifestyle Collections
Disney Drops Brand Collabs for The Fantastic Four: First Steps
Pop Star-Approved Valentine's Campaigns
Kate Spade X Madison Beer Team Up for Valentine's Day
Summery Streaming Series Cosmetics
KISS x The Summer I Turned Pretty Products Celebrate the Series
Fried Chicken Fashion Accessories
Loungefly Collaborated on Officially Licensed KFC Products
Empowering Luxury Fashion Campaigns
The Givenchy Spring 2026 Campaign Features Successful Women
Playfully Nostalgic Pink Apparel
Juicy Couture x Madhappy Debut a Limited-Edition Collection
Spring Apparel Collection Celebrations
adidas Originals & Willy Chavarria Celebrate the SS25 Drop
Early Autumnal Chocolate Products
These Mars Chocolate Products are Arriving for Summerween
Giant Balloon Installations
A Kim Kardashian Balloon Takes Over Times Square for Skims Swim Launch
A-List Beauty Ambassador Campaigns
The Dior Addict 2026 Collection Will Launch After Christmas
Next-Gen K-Beauty Pop-Ups
MUSKAT Hosted a Five Day Immersive Experience in L.A.
Collectible Pop Culture-Referencing Toys
Mattel Debuts Its 2025 San Diego Comic-Con Showcase
Music-Forward Denim Campaigns
Levi's Tapped Charlotte Cardin, ROSÉ and Doechii for Its Latest Push
Villain-Inspired Graphic Streetwear
©SAINT Mxxxxxx Celebrates Heath Ledger's Joker in New Capsule
Edible Chocolate Lipsticks
The MAC Cosmetics x Doja Cat Collab Started with a Memorable VMAs Stunt
Lifestyle Brand Summer Campaigns
Kendall Jenner Stars in the Summer 2025 FWRD Edit
Luxury Menswear Apparel Pop-Ups
Louis Vuitton's Soho Pop-Up Showcases the Fall/Winter 2025 Vision
Social Media-Inspired Retail Apps
Depop Outfits Lets Users Create Moodboards and Collages
Lollipop-Inspired Beauty Capsules
The H&M x Chupa Chups Collaboration is Fruity and Sweet
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
Intricately Exquisite Beauty Collections
The Christian Dior Summer 2025 Makeup Collection is Chic
Y2K-Inspired Denim Campaigns
Gap Debuts ‘Better in Denim’ with KATSEYE for Fall 2025
Holiday Loungewear Sets
SKIMS x Cactus Plant Flea Market Holiday 2025 Brings Printed Cozy Pieces
Bold Limited-Edition Apparel Collections
The Ksubi X Mowalola Capsule Breaks the Rules
Versatile Beauty-Enthusiast-Approved Products
L’Oréal Paris Spotlights its Trending Must-Haves
Star-Approved Bag Campaigns
Louis Vuitton X Zendaya Join for Murakami’s Cherry Blossom Revival
Diversity-Celebrating Brand Campaigns
Champion Launches a Global ‘Champions for Champion’ Campaign
Cartoon Duck-Inspired Apparel
The Disney x Karl Lagerfeld Capsule Collection Features Donald Duck
Minimal Collaborative Summer Footwear
Wales Bonner and adidas Join Once Again for SS25
Fast-Food Graphic Capsules
The Mcdonald’s x Graniph 7th Edition Capsule Drops Playful Streetwear
Vintage Streetwear Pop-ups
Kronenbourg 1664 Launched a Three-Day Immersive Fashion Experience
Subtly Spooky Halloween Decor
The Target 2025 Halloween Collection Debuted Ahead of Summer
K-POP Group Retail Pop-Ups
The BLACKPINK Pop-Up Store Features Limited Edition Merchandise
Enchanting Spring-Forward Makeup Capsules
ColourPop Teams Up with Disney for a Tangled Collection
Music Celeb-Backed Fashion Campaigns
True Religion Taps Megan Thee Stallion and Key Glock
Basketball-Inspired Apparel Collections
DraftKings' Artist Series Unites Basketball and Art
Faux Food Pop-Ups
MoMA Design Store Unveils an Immersive 'MoMA Mart' Pop-Up for NYC
Creator-Led Style Collabs
MAC Cosmetics and Depop are Reintroducing Gen Z Shoppers to Lipstick
Vibrant Candy-Covered Clogs
The M&M’S x Crocs Collection Will Arrive in October
Legacy Artist-Themed T-Shirts
Gap Partners with Legendary Artists on its New Shirt Capsule
Jam-Inspired Beauty Products
Korean Beauty Brand dearcloud™ Embraces Current Viral Makeup Trends
Summer Knitwear Collections
Madhappy & Guest in Residence Collaborate on a Limited-Edition Capsule
Novel-Inspired Makeup Capsules
KimChiChic Beauty Debuts New Line, Inspired by Kim Chi's Novel
Breakfast-Inspired Fashion Capsules
Tyler McGillivary Debuts the Playful Midnight Breakfast
Anime Franchise-Inspired T-Shirts
Studio Ghibli Shines in the new GBL 2025 Spring/Summer Capsule
Whimsical Youth-Inspired Fashion
The Miu Miu L’été 2025 Campaign is Playful and Stunning
Festival Fashion Denim Pop-Ups
A New Levi’s® Pop-Up Will Bring Festival Style to Old Montreal
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
Dessert-Shot Fashion Campaigns
Stella McCartney's Summer 2026 Campaign is Shot in Qatar
Journey-Inspired Fashion Collections
Isabel Marant Has Released the Spring 2026 Campaign Film
Pop-Culture-Inspired Soda Drinks
Cool Sips Embraces Pop Culture Moments with Themed Drinks
Streetwear-Inspired Cannabis Products
Hemper Entered a Collaboration with the Popular Rip N Dip
Artistic Hip-Hop-Inspired Cereal Campaigns
Froot Loops Launches 'Follow Your Ears'
Comprehensive Easter-Inspired Collaborations
Peeps' 2026 Spring Collaboration Lineup is Impressive
Mayo-Inspired Denim Capsules
Hellmann’s House of Hellmann’s Collection in a Unique Denim Style
Girl Group Beauty Campaigns
LANEIGE Taps KATSEYE for a JuicePop Box Lip Tint Campaign
Nostalgia-Driven Makeup Launches
The Huda Beauty Strawberry Latte Collection is Y2K-Inspired
Superhero Chocolate Products
Kinder, DC and Funko Collaborated on Limited Edition Products
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Musician Merch-Inspired T-Shirts
This Collaboration Gap Merch Highlights Iconic Artists
Skater-Inspired Fashion Crossovers
Depop x Tony Hawk Launched an In-Game Styles & Exclusive Edits
Beautifying Pre-Concert Pop-Ups
Tequila Rose's Break in Case of Glam-ergency Refreshed Music Fans
Celebrity-Backed Luxury Menswear Campaigns
Louis Vuitton Taps Jeremy Allen White and Pusha T
Vibrant Summer Beauty Collections
ColourPop x Disney Partner for a Disney Lilo & Stitch Collection
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Collaborative Curated Fashion Capsules
SHEIN Taps Cultural Tastemaker Scot Louie
Immersive Summer Pop-Ups
Guildford Town Centre Will Present the 'Spring Fling' Pop-Up Experience
Culturally Inspired Fall-Ready Streetwear
BAPE Introduces its Connect with People Collection
Cinema-Inspired Donut Ranges
The Krispy Kreme x Hulu Donuts Pay Homage to Movie Snacks
Branded Summer Lunches
MESHKI Debuts Its Viva Resort ’25 Collection with a Soirée in St. Tropez
Socialite-Inspired Dessert Menus
The Crumbl Kardashian Jenner Week Menu Has Six Items
Runway-Inspired Fashion Dolls
The Styled by KidSuper Ken Doll Sports Boundary-Pushing Streetwear
Singer-Centric Graphic Apparel Capsules
FREAK'S STORE Presents the Billie Eilish Capsule
Whimsical Patterned Diverse Fashion
Kate Spade and Target Work Together on a New Collection
Beverage Fashion Collaborations
Malibu and Anya Hindmarch Launch Beverage-Inspired Capsule
Artist-Adorned Contemporary Fashion Capsules
The Stella McCartney x Jeff Koons Capsule is Chic
Beauty-Inspired Sorbets
Van Leeuwen's Peach Mango Sorbet Celebrated a New Kylie Skin Launch
Mayo-Inspired Art Gallery Pop-Ups
Hellmann's Mayonnaise Collaborates with Kareem Rahma
Black Beauty-Brand Pop-Ups
SheaMoisture will Host an Immersive Toronto Pop-Up at Stackt Market
Celebrity Denim Capsule
Dolly’s Joleans Collection Reimagines Good American Denim
Country Star-Collab Glamorous Denim
Good American and Dolly Parton Launch the Joleans Range
Production-Led Live Commerce Events
P.Louise Launches Get Unteddy With Me on TikTok Shop
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Harmonious Eyeshadow Combinations
'Palettes of Beautifying Eye Trends' Celebrates Beauty Moments
Spring-Themed Toy Collections
MGA Entertainment Emphasizes DIY Creativity, Surprises & Pastel Hues
Modern Urban Living Outwear
Moose Knuckles Has Unveiled Its Spring/Summer 2026 Collection
Game-Themed Beauty Pop-Ups
Benefit Cosmetics' Beneland Shares Playful, Giftable Product Sets
Peach-Inspired Makeup Series
ColourPop Launches the ‘Sweet Peach’ Collection as Color of the Month
Asian Heritage-Rooted Collabs
Sundae School X uka Unveil Limited-Edition Products and a Pop-Up
Collaborative Inclusive Swimwear
Frankies Bikinis and Khy Join on the Cloud Cups Capsule
Curated Canadian Beauty Sets
The Beauty Edit Vol. 1 Showcases Canada’s Indie Beauty Talent
Limited-Edition Designer-Forward Collaborations
Black Market Debuts the Highly Anticipated Capsule
Celebrity Swimwear Collections
SKIMS Introduces the Swim Line for Summer 2025
Album-Honoring Merch Collections
Tyler, the Creator Launches Merch to Celebrate Cherry Bomb
Social Media-Driven Brand Partnerships
Target and Parke Join Forces on a Limited Style Capsule
Modern Nightlife Fashion Collections
Ksubi Dropped Its 12-Piece After-Dark Capsule
Toy Car-Inspired Fashion Capsules
Hot Wheels and Maje Join Forces on a SS25 Collection
Candy-Inspired Tonal Streetwear Launches
Skylrk Candy Drop Launches Candy-Hued Streetwear
Celebrity-Collaborative Athletic Lines
Fabletics Presents the By Khloé Line with Khloé Kardashian
Celebrity Game Crossovers
Kim Kardashian Fortnite Collab Adds a Playable Character and Cosmetics
Iconic Athlete-Approved Warm-Weather Fashion
The BOSS x David Beckham Spring 2026 Capsule Drops
Model-Backed Apparel Campaigns
Kendall Jenner and FWRD Reunite for a Curated Spring 2025 Edit
Holiday Lifestyle Capsules
As Ever Holiday Collection by Meghan Markle Offers Cozy Essentials
Drop-Culture Sport Campaigns
Easton and Dick's Launched Its Limited Edition Equipment Drop
Eclectic Preppy Summer Apparel
BEAMS PLUS Introduces a New Capsule Prepared for Summer
Blind Box Fashion Collaborations
Cider Teams Up with POP MART to Unveil a New Collaboration
Spring Denim Fashion
ICECREAM Spring 2026 Denim Ranges from Matching Sets to Laser-Etched Pieces
Cultural-Influence Fashion Capsules
Denim Tears Presents its 5th Quarter Collection
Elevated Spring Capsules
Psycho Bunny’s 'Spring Drop 3 Collection' Features Poolside Apparel
Stretchy Athleisure Styles
Kylie Jenner's Khy Launches the New Khy Cotton Stretch Collection
Star-Studded Lip Gloss Campaigns
Lancôme Celebrates Juicy Tubes Legacy with Y2K with 'Kissing Web'
Intimate Hollywood-Inspired Fashion Capsules
Christian Cowan Taps Maria Klaumann for Fall 2026
Celebrity-Supported Luxe Fashion Campaigns
BOSS Taps Renowned Public Figures for Fall 2025
Celebratory Beauty Expansion Campaigns
KimChiChic Beauty Celebrates Its Inclusion in Ulta
Princess-Themed Lip Glosses
ColourPop Launches the Disney Princess Ultra Glossy Lip Collection
Rapper-Backed Swimwear Lines
Megan Thee Stallion's 'Hot Girl Summer' Swim Line Arrives at Walmart
Collaborative Seasonal Drinking Campaigns
Fat Tuesday and 818 Tequila are Ready for the Summer
Exclusive Summer-Enthused Collaborations
Madhappy Partnered with Hysteric Glamour and Crocs
K-Pop Movie Shoe Capsules
Vans Releases a New Collection Themed Around K-Pop Demon Hunters
Fall Denim Style Launches
Fall Denim Styles Take Center Stage With Just Black Denim’s New Launches
Vacation-Ready Shoe Collections
Nordstrom Launches an Exclusive Tory Burch Capsule
All-Inclusive Pop Culture Trips
Klook Debuts a Campaign to Highlight ANZ's Top Asian Culture Fans
Denim-Centric Apparel Drops
Mars the Label Unveils a Statement-Making Drop
Art-Focused Retail Capsules
Mattel and MoMA Partner to Craft a New Collaborative Collection
Soft-Colored Disney Apparel
Cakeworthy Introduced an Inclusive Cinderella Capsule
Provocative Shapewear Ads
Kim Kardashian is the Fairy Butt Mother in a Whimsical Skims Ad
Brand Motif-Centric Fashion Lines
Anti Social Social Club Debuts Its Spring/Summer 2026 Collection
Instant Commerce Dessert Drops
Gopuff Launches Selena Gomez’s Exclusive Ice Cream Bars
Utility-Inspired Apparel Lines
Khakis Spring/summer 2026 Collection Expands the Brand’s Lineup
Americana Luxury Streetwear Collections
Represent Launched Dream On Drop 2 in Los Angeles
Film-Centric Fashion Capsules
Rihanna's Fenty Joins Puma on a Special Smurfs Collection
Colorwear Apparel Line
Pantone Launches Loungewear and Activewear in a Curated Palette
RPG-Inspired Merchandise
Disney and Square Enix Launch the New Official Kingdom Hearts Merchandise
Bakery Brand Merch Ranges
King's Hawaiian Merch Celebrates the Brand's 75th Anniversary
Celebrity Padded Shapewear Campaigns
SKIM Presents the New Ultimate Butt Collection
Limited Maximalist Decor Collections
Montana Furniture and KIMPOP Launch KIMPOP Limited Editions
Celebrity-Collaborative Cookie Menus
Crumbl Joins the Kardashian Jenner Family on New Cookies
Accessible Nostalgic Apparel Lines
Gap and DÔEN Launch a Vintage-Inspired Capsule Collection
Delectable Career-Themed Ice Pops
Happy Pops Launches the Barbie Career Collection