From designer cans to product placement in Grand Theft Auto, Coca-Cola has been finding ways to peak our interests. Coca-Cola stops at no approach, from attempting to appeal to style-conscious women by designing drinks that double as fashion accessories to infiltrating the video games of violence-addicted video gamers.

This cluster highlights some of the ways in which Coca-Cola has repeatedly crept onto Trend Hunter’s radar. From clever campaigns to strange appearances and experiments, the point to remember is that they’re in the spotlight.

Best Coca-Cola ads of all times? The penguins and polar bears… they’re so beloved, they’ve been turned into plush animals, and with Christmas around the corner, it shouldn’t be long before Coca-Cola’s cutest icons return!