Extreme Advertising - Coke Zero's Tongue-Piercing in Brazil (VIDEO)


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<!-- via Trend Hunter --><H3><a href="http://www.trendhunter.com/trends/extreme-advertising-tongue-piercing-parlors-in-brazil"><img src="http://www.trendhunter.com/images/phpthumbnails/15021_1_120.jpeg" align="right" hspace="5" vspace="2" border=0 />Extreme Advertising - Coke Zero's Tongue-Piercing in Brazil (VIDEO)</H3></a>(<a href="http://www.trendhunter.com">TREND HUNTER</a>) Coke Zero has launched in Brazil an extreme guerrilla marketing campaign using people's tongues.

Several shops in Sao Paulo, Rio de Janeiro, Porto Alegre and Salvador give free piercings with the brand logo, with the only condition of taking pictures to publish on the website which redirects to a G… <a href="http://www.trendhunter.com/trends/extreme-advertising-tongue-piercing-parlors-in-brazil">[More]</a><BR><BR><!-- END of embed code-->

Andres Colmenares

By: Andres Colmenares
/Andres Colmenares
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Extreme Advertising - Coke Zero's Tongue-Piercing in Brazil (VIDEO)


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Coke Zero has launched in Brazil an extreme guerrilla marketing campaign using people’s tongues. Several shops in Sao Paulo, Rio de Janeiro, Porto Alegre and Salvador give free piercings with the brand logo, with the only condition of taking pictures to publish on the website which redirects to a Google Picasa Album set. The agency who created the idea is Espalhe Marketing de Guerrilha. This campaign is also supported by a TV spot which features talking tongues and eyeballs with legs.

Read More: cocacolazero.br Via: adrants Posted: Feb 28, 08
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