Cherry Coke

By: Jeremy Gutsche - Published:   Updated: Apr 28 2011 • References: brandweek & news.agendainc
Jay-Z continues to be an influential "product launcher" with his latest client being Cherry Coke. Jay-Z will remix the some sort of Cherry Coke song, no doubt, and help Coca-Cola to launch its fruit-flavored soda during New York Fashion Week.

It wasn't too long ago that Jay-Z was making Bud Select cool.

Implications - Jay-Z will act as somewhat of an auteur in this project with full proactive involvement. He'll play an important role in the look of the can, the concept of the commercials as well as co-producing the launch event. In addition to the new Cherry Coke, Cherry Coke Zero will also make its debut.

Stats for Jay-Z to Push a Different Type of Coke Trending: Older & Mild
Traction: 4,559 clicks in 422 w
Interest: 4 minutes
Concept: Jay-Z To Push A Different Type Of Coke
Related: 56 examples / 43 photos
Segment: Males, 18-55
Comparison Set: 20 similar articles, including: pixelated wall tutorials, ring-grip tables, and decorative sun power paneling.