Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Learn why 97% of people rate it "the best innovation conference ever".
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Bring Future Festival to your team or event with our custom programming.
Search our database of over 390,000 cutting edge ideas.

68 'Buy One, Give One' Innovations

From Charitable Conscience Campaigns to Bearded Botas Kicks

— May 23, 2012 — Social Good
The most prominent One for One business is TOMS -- you've probably seen the thin cloth shoe on many a teenaged girl's feet. However, what you probably are not aware is that there are an entire slew of 'buy one, give one' businesses delivering products ranging from soaps to toothbrushes to bicycles.

There is no mistake that companies are trying to do more to give back the traditional 'x percentage' of sales to a charitable cause. There are even companies that go as far as to donate three products with the a single sale. It is interesting to see how far corporations will go to prove that they truly care about less fortunate communities, or what different methods of philanthropy they may engage in.

Though the buy one, give one campaigns are efficient in that they can satisfy needs in the West and in the Majority World at the same time, it is imperative that the product is relevant, as a need that is present in Canada (say a toaster) is not highly prioritized elsewhere (say in Uganda).
6.5
Score
Popularity
Activity
Freshness
66
Surgery-Giving Supplements
Surgery-Giving Supplements
InvigorateNOW Helps Combat Preventable Blindness Worldwide
<
65
Cuddly Comfort Donations
Cuddly Comfort Donations
Happy Blankie is a One-for-One Business Giving Children Something Soft
<
64
Good Karma Web Dev
Good Karma Web Dev
PICnet Offers Tech Services for Non-Profits and Social Businesses
<
63
Illuminating Lifesavers
Illuminating Lifesavers
The Solar-Powered BoGo Light Promotes World Growth and Sustainment
<
62
Charitable Skivvie Lines
Charitable Skivvie Lines
Justus Clothing Expands Buy One Give One Movement by Donating Underwear
<
61
Multivitamins for Purpose
Multivitamins for Purpose
A Bottle of Vitamma Gives 2 Years of Nutrition to 3 Kids
<
60
Socially Conscious Newborn Fashion
Socially Conscious Newborn Fashion
Rockin Baby Benefits Haitian Mothers with "One-for-One" Slings
<
59
Community-Conscious Comforters
Community-Conscious Comforters
Blanket America is a Cozy 'Buy 1 Give 1' Company
<
58
Charitable Snack Packs
Charitable Snack Packs
Lilly Pulitzer's Animal Cracker Designs for Charity
<
57
Global Empowerment Tutor Sites
Global Empowerment Tutor Sites
EducateNcare Works with Students for a Social Purpose
<
56
Altruistic Energy Drinks
Altruistic Energy Drinks
Every 50 Cent Street King Shot Feeds a Child in Need
<
55
Socially Responsible Textiles
Socially Responsible Textiles
Proud Mary Provides Artisan Materials in Developing Nations
<
54
One-for-One Multivitamins
One-for-One Multivitamins
Life Equals is Partnered with Vitamin Angels to Fight Undernutrition
<
53
Prom-Specific Sneakers
Prom-Specific Sneakers
The Toms for Prom Campaign Encourages Formal Kicks
<
52
Hand-Washing for Haiti
Hand-Washing for Haiti
When You Buy 'SoapBox Soaps' They Give Bars to Children in Need
<
51
One-for-One Prenatal Vitamins
One-for-One Prenatal Vitamins
Build Nutrition Tackles Malnutrition in the Majority World
<
50
1 for 1 Snacks
1 for 1 Snacks
Each KUTOA Health Bar Also Buys a Nutrient Pack for a Child in Need
<
49
Buy Shoes, Give Back
Buy Shoes, Give Back
When You Purchase 'TWINS for Peace' You Give a Pair to a Child in Need
<
48
Organic Food Giveaways
Organic Food Giveaways
The NYFoods Egg Change Project Fosters the One-for-One Model
<
47
1 for 1 Toothbrushes
1 for 1 Toothbrushes
When You Buy From Smile Squared, They Give to a Child in Need
<
46
Ready-to-Use Food Campaigns
Ready-to-Use Food Campaigns
Two Degrees is a One-for-One Company Selling Nutrition Bars
<
45
One-Saves-Two Vaccines
One-Saves-Two Vaccines
'OneShot Global' Offers Meningitis Protection Using the TOMS Giving Model
<
44
One-for-One Design Tees
One-for-One Design Tees
You and Who Has a Team of Artists Who are Helping Out
<
43
DIY 1 for 1 Businesses
DIY 1 for 1 Businesses
'Buy One Give One' Lets Anyone Create a Social Enterprise
<
42
Charitably Chic Pieces
Charitably Chic Pieces
KNO Clothing is a One-for-One Donating Attire for Every Purchase Made
<
41
Charitable Summer Shades
Charitable Summer Shades
TOMS One for One Campaign Donates to the Visually Impaired
<
40
Cause-Oriented Deals
Cause-Oriented Deals
Roozt Lets You Support Social Enterprise Brands and Products
<
39
1-for-1 Sport Businesses
1-for-1 Sport Businesses
One World Futbol Shares Unbreakable Soccer Balls
<
38
For-Profit Social Ventures
For-Profit Social Ventures
The TOMS Shoes Movement Creates Customer-Philanthropists
<
37
Socially Conscious Comforters
Socially Conscious Comforters
Blanket Statements is a One-for-One Company Helping Women's Shelters
<
36
Do-Good Reward Products
Do-Good Reward Products
Project Living Well Gets You to Serve Locally, Give Water Globally
<
35
Artsy One-for-One Condoms (UPDATE)
Artsy One-for-One Condoms (UPDATE)
Sir Richard's Condoms are Plaid and Socially Rad
<
34
Embedded Generosity Frocks
Embedded Generosity Frocks
Whitten Grey Gives Away One Dress for Every Dress Bought
<
33
Ethical Children's Footwear
Ethical Children's Footwear
TINY TOMS are Charitable Shoes for the Young Philanthropist
<
32
Festive Charity Shoes
Festive Charity Shoes
The TOMS Holiday Collection Showcases Sequins and Houndstooth
<
31
Snazzy Social Good Socks
Snazzy Social Good Socks
Toesox Keeps the Needy Warm with Socially Responsible Footwear
<
30
Life-Saving Suds
Life-Saving Suds
For Every Bar of Jack's Soap, They Give Soap to a Child in Ethiopia
<
29
Conscious Contraceptives
Conscious Contraceptives
ConCon.org is a Discrete Online Store Using the One for One Model
<
28
School Bags for Good
School Bags for Good
The Ark Collective Backpacks Help with a 'Get to Give' Model
<
27
One for One Blankets
One for One Blankets
The Company Store Gives Comforters to Homeless Children
<
26
Charitable Social Media Shoes
Charitable Social Media Shoes
Digg and TOMS Shoes Release Special-Edition Footwear
<
25
Charitable Whiskered Footwear
Charitable Whiskered Footwear
TOMS Shoes ‘Movember' Raises Money for Men's Healt
<
24
Charitable Bicycle Campaigns
Charitable Bicycle Campaigns
The Porteur Foundation Donates to Children in Developing Countries
<
23
Socially Responsible Neckwear
Socially Responsible Neckwear
FIGS Ties Combines Luxe Materials and a One-for-One Model
<
22
Children's Footwear Charities
Children's Footwear Charities
Toms Shoes Donates One Pair Per Purchase
<
21
Celeb Social Slippers
Celeb Social Slippers
The Charlize Theron and Toms Shoes Collaboration for Charity
<
20
12 TOMS Innovations
12 TOMS Innovations
From Chic Charitable Shoes to Bearded Botas Kicks
<
19
Sharp Socially-Aware Glasses
Sharp Socially-Aware Glasses
Warby Parker Distributes Eyewear Using a One-for-One Model
<
18
Charitable Hemp Footwear
Charitable Hemp Footwear
Toms Shoes for Charity: Water Raises Money for Clean Water
<
17
One-for-One Glasses
One-for-One Glasses
TOMS Eyewear is the Next Chapter in this Innovative Business Model
<
16
One-for-One Boating Tees
One-for-One Boating Tees
The United by Blue Winter Collection Evokes a Public-Spirited Mindset
<
15
One-for-One Tees
One-for-One Tees
Out of Print Marries Lost Literary Covers with Book Donations
<
14
Microloan-Giving Tees
Microloan-Giving Tees
The Naked Hippie Invests in Small-Scale Entrepreneurs in the Majority World
<
13
Bearded Botas Kicks
Bearded Botas Kicks
TOMS Movember Shoe Helps Change the Face of Men's Health
<
12
Flat-Top Shades
Flat-Top Shades
Look Super Sleek and Stylish in These One-for-One '4sight' Sunglasses
<
11
Chic Charitable Shoes
Chic Charitable Shoes
The TOMS Ballet Flats Spring 2012 Collection is for the Girly Girls
<
10
One-for-One Literary Tees
One-for-One Literary Tees
The Out of Print Kid's Collection is Sweetly Scholarly
<
9
Protective Baby Wraps
Protective Baby Wraps
The Information Blanket For Newborns Illustrates Baby Safety Measures
<
8
Cause-Conscious Clothing
Cause-Conscious Clothing
United by Blue Removes One Pound of Trash from Oceans for Every Item Sold
<
7
Splatter-Painted Shoes
Splatter-Painted Shoes
One of a Kind, Hand-Painted, Socially Responsible Footwear from TOMS
<
6
Comfy Customizable Kicks
Comfy Customizable Kicks
KellismCo Custom TOMS Give the Slip Ons Individual Paintjobs
<
5
Altruistic Online Marketplaces
Altruistic Online Marketplaces
'Shop With Meaning' Sells Socially-Responsible Items with a Story
<
4
Golden Bridal Flats
Golden Bridal Flats
The New TOMS Shoes Wedding Collection is Specially Made for Your Big Day
<
3
Star Wars Kicks
Star Wars Kicks
The R2D2 Shoes are Perfect Pieces of Droid Footwear
<
2
Schoolbags That Give
Schoolbags That Give
Denim 'Benson Backpacks' Help Fund Education in Tanzania
<
1
Celeb Twin Shoe Collabs
Celeb Twin Shoe Collabs
The TOMS + The Row Collection Offers Some Comfy Couture
<