From Hands-Free Pop-Up Restaurants to Temporary LEGO Bars
Katherine Pendrill — July 28, 2019 — Business
Summer is the season of pop-ups and the July 2019 retail trends demonstrate that the notion of temporary stores is just as popular as ever.
Lately, one of the biggest pop-up themes is playing on millennial nostalgia. This means experiences that evoke beloved childhood memories, but with the addition of adult-friendly extras such as alcohol. Examples of nostalgia-inducing pop-ups include the Aladin-themed pop-up cafe in Sydney, the Good Burger pop-up in Los Angeles, and the LEGO-themed 'Brick Bar' in New York City.
Beyond nostalgia, the July 2019 retail trends also reveal a new breed of pop-ups that don't actually feel like pop-ups. For instance, the Goop pop-up in Toronto consisted of a 1,300-square-foot of space arranged by local design firm Yabu Pushelberg, which felt more like a permanent boutique than a temporary shop.
Lately, one of the biggest pop-up themes is playing on millennial nostalgia. This means experiences that evoke beloved childhood memories, but with the addition of adult-friendly extras such as alcohol. Examples of nostalgia-inducing pop-ups include the Aladin-themed pop-up cafe in Sydney, the Good Burger pop-up in Los Angeles, and the LEGO-themed 'Brick Bar' in New York City.
Beyond nostalgia, the July 2019 retail trends also reveal a new breed of pop-ups that don't actually feel like pop-ups. For instance, the Goop pop-up in Toronto consisted of a 1,300-square-foot of space arranged by local design firm Yabu Pushelberg, which felt more like a permanent boutique than a temporary shop.
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