36 Comical Branding Techniques

From Hair-Raising Treat Branding to Punny Holiday Brews

— July 13, 2013 — Marketing
When it comes to packaging a product to sell, creating a design that will instantly capture a consumer's eye is key, which is why these comical branding techniques are some great examples of how marketers are utilizing humor to stand out.

While some retail brands choose to market their products with sleek designs and clear-cut logos, these comical branding techniques are more about making people laugh with their uses of adorable imagery and out-of-the-ordinary themes. What better way to stand out from the competition than by showcasing designs that feature references to pop culture phrases or shapes that aren't ordinarily associated with food or drinks?

From fascinating facial hair branding to satirical hair product labels, these comical branding techniques are certainly providing consumers with something both visually and intellectually stimulating to remember.
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35
Useless Necessity Campaigns
Useless Necessity Campaigns
The Peugeot After Care Ad Targets Confused Consumers
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34
Colorful Cleanser Rebranding
Colorful Cleanser Rebranding
P & G Ivory Soap Makeover is Fun, Fresh and Vibrant
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33
Perplexing Polygonal Typeface Packaging
Perplexing Polygonal Typeface Packaging
Cuboid Takes Consumers Back in Time with Retro Fonts
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32
Stereotyped Shampoo Duos
Stereotyped Shampoo Duos
Holly Prince Celebrates Locks of Every Shade with the Betty Line
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31
Carnivorous Office Accessories
Carnivorous Office Accessories
The T-Bone Steak Noteblock Lets One Share Important Reminders
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30
Fascinating Facial Hair Branding
Fascinating Facial Hair Branding
Delicious Design League Crafts a Hairy Label for Upton's Naturals
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29
Satirical Hair Solutions
Satirical Hair Solutions
Witty Descriptions & Slogan Makes Evo a Worthy Haircare Competitor
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28
Quirky Simplistic Milk Cartons
Quirky Simplistic Milk Cartons
Pau Puig Vázquez Designs Onlymilk's New Packaging
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27
Spiced Chocolate Packages
Spiced Chocolate Packages
The Sweet & Hot Packaging by Ivanna Shashkina Features Quirky Faces
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26
Kooky Cartoon Branding
Kooky Cartoon Branding
The Tentenublo Label Features Lighthearted Animated Shenanigans
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25
Candidly Branded Cartons
Candidly Branded Cartons
Discipline Packaging Has Simple and Direct Descriptions of its Contents
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24
Hair-Raising Treat Branding
Hair-Raising Treat Branding
The Spooky Chocolates Packaging Will Make Your Knees Quake
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23
Punny Holiday Brews
Punny Holiday Brews
Vessel Creates Custom Seasonal Beer Bottles for Their Clients
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22
Unfolding Confectionary Packaging
Unfolding Confectionary Packaging
Chez Valois Creates Architectural Wrappers for Point G
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21
Mirthfully Menacing Felines
Mirthfully Menacing Felines
Snookums Cat Food Labels Accurately Capture Human Kitty Relations
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20
Cartoon Booze Branding
Cartoon Booze Branding
The Spanish White Guerrilla Labels Feature Quirky Characters
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19
Strapping Sailor Branding
Strapping Sailor Branding
Popeye Energy Drink Packaging Revives Vintage Images and Your Vitality
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18
Book Pun Beverage Branding
Book Pun Beverage Branding
Novel Tea Cafe is a Concept for Drinks with Literary Allusions
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17
Beaky Beverage Branding
Beaky Beverage Branding
Bizarre Wine Packaging Exudes an Enchanting Eccentricity
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16
Humorous Snack Packages
Humorous Snack Packages
Crave Canyon Features a Vibrantly Tongue-in-Cheek Design
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15
Fruit-Inspired Phone Packaging
Fruit-Inspired Phone Packaging
The Juice Box Phone Charger Package Uses Clever Marketing Tactics
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14
Quirky Soft Drink Branding
Quirky Soft Drink Branding
Hugh Heffernan Creates Kitschy Soda Packaging for Elixir
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13
Weather Forecast Food Packaging
Weather Forecast Food Packaging
Kiyu Taro Labels Their Flavors Based on Atmospheric Conditions
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12
Bandit Burger Joints
Bandit Burger Joints
Illegal Burger Gets Some Design Help From The Metric System
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11
Urban Essence Branding
Urban Essence Branding
Canned Air from Prague Offers a Whiff that Keeps on Giving
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10
Playful Promotional Branding
Playful Promotional Branding
The Adidas N30 Neo Robot is Both Toy and Tech Accessory
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9
Intriguing Icing Attire Branding
Intriguing Icing Attire Branding
These Frosting T-Shirts Sport Sweet Deceptive Packaging
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8
Personified Biscuit Boxes
Personified Biscuit Boxes
BISC8ITO Cookie Packaging Features Adorable Cartoon Characters
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7
Jam Jar Booze Branding
Jam Jar Booze Branding
Super Beer Packaging Serves Up a Quirky and Casual Impression
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6
Accordion Confection Presentation
Accordion Confection Presentation
Auberge du Soleil Packaging Incorporates a Paper Spring
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5
Flighty Fashion Branding
Flighty Fashion Branding
Air Asia T-Shirt Packaging Takes Off From Traditional Merchandising
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4
Animated Bovine Branding
Animated Bovine Branding
Dynamic Chilly Moo Packaging Promotes the Delectable Qualities of Dairy
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3
Takeout Container T-Shirt Packaging
Takeout Container T-Shirt Packaging
Escudos de Lima Branding is Unusually Inspired
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2
Quirky Quacking Branding
Quirky Quacking Branding
Cute Lucky Duck Wine Labels Are Made for Casual Drinkers
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1
Unfastened Box Branding
Unfastened Box Branding
TK Food Wheat Cookie Packaging is Too Tiny for its Contents
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